Stephanie Cota

Stephanie Cota Email and Phone Number

Digital Transformation Specialist🌏 | Website Product Manager | Agile Expert | Business Strategy & Growth | Healthcare | Fitness Coach & Personal Trainer💪| Sustainability | Opened new revenue streams and saved costs @ California, United States
California, United States
Stephanie Cota's Location
Walnut Creek, California, United States, United States
About Stephanie Cota

With an extensive background in business management, consulting, entrepreneurship, business intelligence, product management, digital marketing and technology, I help companies design stronger business strategies and build their business and marketing to connect with their customers and grow their revenue and net profit.In addition to business growth, I have also helped teams across various industries improve their efficiency and operations, resulting in reduced expense. The ways I have achieved this has been through strategic business consulting, leveraging Agile & SAFe Agile application, and identifying voice-of-customer feedback that informs direction. [[🎯This helps align teams and refocus.🎯]] We must be specific on intentions and goals to mentally imagine, understand it, and make it happen. 🔍Through the business and product articulation process, we will develop that clarity.🔅🚀 👉 What challenges does your company or team face? I can probably help. Let's connect and explore the possibilities. Business Consultant | Digital Transformation & Online Business Specialist | Digital Product Manager | Contact: 📧stephanie.a.cota@gmail.com or ☎️ (925) 322-0532.Key Accomplishments:⚡Crafted business strategies and online business marketing programs that attract customers. Took professional service companies through the journey of building stronger business brands and websites resulting in a surplus of 600% monthly reoccurring revenue.⚡Helped companies improve revenue and decrease costs across industries including healthcare, sustainability, retail, consumer goods, digital technologies, education, and start-ups, through setting up online businesses, defining their key customers and messaging, implementing marketing strategies, and refining results over time using data and customer feedback.⚡Established Net Promoter Score (NPS) customer satisfaction measurement model for McKesson U.S. Pharmaceutical that streamlined its pricing strategy, identified failing supply chain processes, and communicated key success-drivers for its customer base. Improved NPS score 10% in first year. Areas of Expertise: 1. Digital Transformation and Website Product Management to position and grow business2. Voice of Customer to understand customer thought and build resilient products and services3. Business Intelligence to assess progress and results through data collection📞Drop me a line to connect and please include an intro letting me know.👉 Email at stephanie.a.cota@gmail.com👉 Call me directly at (925) 322-0532

Stephanie Cota's Current Company Details
Stephanie Cota - Open to Work

Stephanie Cota - Open To Work

Digital Transformation Specialist🌏 | Website Product Manager | Agile Expert | Business Strategy & Growth | Healthcare | Fitness Coach & Personal Trainer💪| Sustainability | Opened new revenue streams and saved costs
California, United States
Stephanie Cota Work Experience Details
  • Stephanie Cota - Open To Work
    Stephanie Cota - Open To Work
    California, United States
  • Stephanie Cota - Open To Work
    Digital Transformation Specialist
    Stephanie Cota - Open To Work Jan 2013 - Present
    Leveraging over 15+ years of leadership, management and entrepreneurial expertise to help companies develop their products, improve operations, and grow visibility and connection with their customers.Key Accomplishments:1. Designed and built business strategy to place professional service clients at the top of their market, resulting in growth from nearly zero monthly recurring revenue to over 600% monthly recurring revenue. 2. Took a professional service through the journey of building a strong brand that resonates with customers, developing targeted website content and service landing pages, local search visibility through Google Business, Yelp, and consistently acquiring 5-star reviews. Result: His business is fully booked out and has a waiting list. 3. Designed customer acquisition strategies for clients in industries ranging from financial services, retail, SaaS, B2B solutions, professional services, and education. Developed an understanding of customer behavior and competitive intelligence. Worked across channels including paid search and search engine content strategy. Implemented marketing analytics and web analytics tracking.▪ Developed SEO content strategies for professional services and financial clients that lifted traffic by 10x resulting in a sustainable lead pipeline and long-term customers with referrals.▪ Charted paid search campaigns for a financial services client that resulted in a 21% lead increase at $20 CPL. ▪ Optimized landing page effectiveness and ad copy to improve conversion rates by 17%.▪ Executed brand building and brand management campaigns for wealth management client. Brand management enhanced brand name and helped remove negative reviews from Google in two months.
  • Unify Consulting
    Technical Product Manager (Tpm)
    Unify Consulting Feb 2023 - May 2023
    Kirkland, Washington, Us
    Senior Business Consultant, Clients: Various.Starbucks, ESG Technical Product Manager (TPM)Unified PMO and DA&I (data analytics and insights) teams to launch a new ESG Data Ingestion and Reporting Program using Agile Scrum. Worked through set up bottlenecks to establish a new working model between cross-functional teams. Implemented the following:• Set up new ESG Data Products team within a tight 6-week timeframe. • Set up Jira from the ground-up and developed new team working agreements in partnership with the Scrum Master. • Co-defined Roadmap and project delivery schedule as part of the first ESG Data Products release.• Lead organization and intake of business requirements for ESG and Sustainability reporting and analytics.• Assessed product design gaps and identified key gaps in product requirements including prolonged timeframes and project risks associated with high manual file inputs and lack of data auditability and traceability. Brought in resources to address the highest risk areas and kept new project on its estimated schedule.• Reviewed and established processes with Data Governance to address PII data, manual files handling, and enabling data auditability and traceability metadata. • Mentored and coached new Agile Data Products and Delivery teams in Agile best practices, ESG business requirements, and program design and planning. Developed new processes in alignment with Starbucks best practices.
  • Unify Consulting
    Senior Business Consultant
    Unify Consulting Aug 2022 - May 2023
    Kirkland, Washington, Us
    Served as Product Manager and designed Agile and SAFe Agile projects and programs.
  • Unify Consulting
    Product Owner
    Unify Consulting Aug 2022 - Dec 2022
    Kirkland, Washington, Us
    Senior Business Consultant, Clients: Various.PG&E (Pacific Gas & Electric), Product Owner (PO):As part of a new Wildfire Risk Mitigation Program, set up SAFe Agile workflows for the EDQ (Enterprise Data Quality) team. Gathered and analyzed product requirements for two key LOBs (Electric Operations and Gas) and presented product results to PG&E leadership. Led QA strategy through developing a high-level QA framework and reporting QA SOP. Supported Enterprise Data Governance Program design. • Increased Sprint Iteration product delivery by 250% through restructuring the approach and improving team accountability, tracking, and communication.• Drove product delivery to complete year-end goals. For Gas LOB, exceeded data quality KPI targets by 3x, ensuring that each critical data element (CDE) has at least one or more data quality measures applied. • Mitigated risk for two programs that lost SMEs by rapidly organizing and coaching new teams. • Drove efficiency in product release through establishing QA best practices and QA of reports.
  • Rodan + Fields
    Bi Lead & Senior Product Manager
    Rodan + Fields Jan 2020 - Feb 2022
    San Francisco, Ca, Us
    Redesigned and rebuilt a stagnant and inefficient capability, turning it into an operational program to serve the goal of driving Ecommerce usage insights across the org. As part of a large-scale digital transformation strategy, I and my team synthesized product requirements, annual Roadmaps, and end-customer needs, into a holistic customer data capture program. Developed user experience and voice-of-customer capture mechanisms through digital tagging, survey launches, and data integrations with Google Analytics and Google BigQuery systems. Delivered digital data insights for 45+ projects in 2 years through in-house development of an entirely new capability. Solved many problems in the program design, development, & delivery phases.• Led and built end-to-end business and metrics intake documentation and product delivery workflows. Applied continuous optimization processes for digital data requirements capture and solutions delivery achieving high quality deliverables. Cut down errors by 65%.• Devised program strategy, hired, trained, and managed a new team from the ground up. Resulted in increased product delivery for various sized projects within 1-2 months.• Cut down product development and delivery costs by 35% through streamlining workflows, decreasing vendor costs, budget management, and working with technical teams to overhaul product quality and deliverables utilizing Agile Scrum.
  • Rodan + Fields
    Senior Business Analyst & Product Manager Level Ii
    Rodan + Fields Mar 2018 - Dec 2019
    San Francisco, Ca, Us
    Scoped, formulated, and provided business intelligence products and solutions to internal business partners. • Met with dozens of business clients to gather, organize, and document product requirements.• Owned the complete product development lifecycle with Engineering & QA. Built data streaming and integration services to enable several dozen customer outreach campaigns over 2 years.• Delivered business-ready Product Sales & Field Sales Performance reports and self-service capabilities to Marketing, Product, and Finance teams for monitoring and revising Product and Field Sales strategies.
  • Annalect
    Associate Director
    Annalect Mar 2017 - Oct 2017
    New York, Ny, Us
    • Fixed a failed launch of a global reporting and digital marketing analytics platform for high-tech client Hewlett Packard, helping the agency improve service delivery for a multi-million dollar contract..• Established improved data QA processes and trained teams to ensure their data preparation adhered to HP’s taxonomy naming and classification resulting in improved reporting accuracy and clearer decision-making. • Streamlined cross-functional team communication and workflow for reporting platform to improve product.• Established procedures to resolve deficiencies in the reporting technology, through Jira set up, resulting in efficiency and transparency for support tickets, from problem-identification to resolution. This reduced the average ticket resolution time from a month to a week. This saved several hundred in labor costs per ticket.
  • Mckesson
    Program Manager & Customer Insights Analyst
    Mckesson Jul 2015 - Dec 2016
    Irving, Texas, Us
    Launched a new Customer Success Net Promoter Program for McKesson U.S. Pharmaceutical, as part of an overarching effort to adapt its current business and operations. Program results and success was communicated directly to McKesson's C-Suite. Redesigned the customer experience so customers received timely and accurate information, realigned sales teams, and optimized pricing strategy. Within the first year, NPS ratings improved by 10%. ▪ Applied survey design best practices to Net Promoter surveys to optimize market research strategy. ▪ Reviewed voice of customer data to provide strategic recommendations and performance trends. Designed analytics platform with insightful KPIs and dashboards using Tableau. These insights empowered several thousand employees and re-focused operational and product management efforts, across multiple teams. ▪ Prioritized and triaged customer feedback through Salesforce CRM. Captured customer feedback from Customer Care teams resulting in actionable recommendations. Applied lean principles to identify waste, risk areas, and opportunities to improve business operations. Reduced customer service response time from an average of 1 to 2 weeks down to 48 hours.
  • Kaiser Permanente
    Web Analytics Manager
    Kaiser Permanente Jul 2012 - Apr 2015
    Oakland, California, Us
    Oversaw a digital analytics and reporting program in response to HR's need to perform hypothesis testing and to objectively measure performance for its digital service delivery platform (My HR portal served 180,000 employees). ▪ Assessed current capabilities, analyzed stakeholders’ priorities to identify product requirements and maximize the current analytics system to deliver on improved data and reporting.▪ Crafted strategic plans and operational road maps to implement a scalable reporting program with a new program turn-around of 14 months. ▪ Analyzed web applications, key metrics, and financial information to enhance digital services. Reduced costs by $1.75 million (Improved site usability; decreased material and labor processing costs by $650,000 per year; simplified HR compliance forms that reduced costs by $1.1 million).
  • The Ccg Group, Inc.
    Business Consultant, Digital Marketing & Analytics
    The Ccg Group, Inc. Apr 2003 - Jan 2013
    Us
    Designed customer acquisition strategies for clients in industries ranging from financial services, retail, SaaS, B2B solutions, professional services, and education. Developed an understanding of customer behavior and competitive intelligence. Worked across channels including paid search and search engine content strategy. Implemented marketing analytics and web analytics tracking.▪ Developed SEO content strategies for professional services and financial clients to lift site traffic by 10x resulting in a sustainable lead pipeline and long-term customers with referrals.▪ Charted paid search campaigns for a financial services client, resulting in 21% more leads at $20 CPL. Optimized landing page effectiveness and ad copy to lift conversion rates by 17%.▪ Executed brand building and brand management campaigns for wealth management client. Brand management enhanced brand name and helped remove negative reviews from Google in two months.

Stephanie Cota Skills

Leadership Customer Experience Team Building Requirements Analysis Strategic Partnerships Kpi Dashboards Customer Requirements Digital Transformation Online Marketing Internet Business Strategy Csat Product Requirements Qualtrics Thought Leadership Data Analysis Communication Data Analytics Web Analytics Agile Methodologies Competitive Analysis Team Management Strategic Program Development Team Leadership Digital Marketing Nps Tableau Excel Online Survey Design Strategy Business Analysis Survey Monkey Net Promoter Score Sustainability Customer Insight Program Management Strategic Leadership Microsoft Excel Sustainable Business Business Analytics Cross Functional Team Leadership Marketing Change Management Product Management Training Financial Analysis Business Intelligence Mba Business Process Improvement Sql Voice Of The Customer Business Strategy Management Teamwork Project Management Lean Six Sigma Coaching And Mentoring Data Visualization Salesforce Crm Key Metrics

Stephanie Cota Education Details

  • Presidio Graduate School
    Presidio Graduate School
    Sustainable Management
  • Brookbush Institute | Human Movement Science
    Brookbush Institute | Human Movement Science
    Corrective Exercise
  • National Academy Of Sports Medicine
    National Academy Of Sports Medicine
    Personal Training & Exercise
  • San José State University
    San José State University
    Ba Digital Media Art & Design With E-Commerce Business
  • General Assembly
    General Assembly
    Tableau & Data Visualization

Frequently Asked Questions about Stephanie Cota

What company does Stephanie Cota work for?

Stephanie Cota works for Stephanie Cota - Open To Work

What is Stephanie Cota's role at the current company?

Stephanie Cota's current role is Digital Transformation Specialist🌏 | Website Product Manager | Agile Expert | Business Strategy & Growth | Healthcare | Fitness Coach & Personal Trainer💪| Sustainability | Opened new revenue streams and saved costs.

What is Stephanie Cota's email address?

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What is Stephanie Cota's direct phone number?

Stephanie Cota's direct phone number is +165057*****

What schools did Stephanie Cota attend?

Stephanie Cota attended Presidio Graduate School, Brookbush Institute | Human Movement Science, National Academy Of Sports Medicine, San José State University, General Assembly.

What skills is Stephanie Cota known for?

Stephanie Cota has skills like Leadership, Customer Experience, Team Building, Requirements Analysis, Strategic Partnerships, Kpi Dashboards, Customer Requirements, Digital Transformation, Online Marketing, Internet Business Strategy, Csat, Product Requirements.

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