Stephanie Diedrich Email & Phone Number

Denver, Colorado, United States

• Establish marketing plan and strategy by analyzing patient journey, assessing competitors, setting objectives, and evaluating performance
• Execute various marketing activities including advertising, branding, collateral development, content creation, and digital marketing
• Build relationships with community organizations, collaborate on cancer charity events, and engage with consumers on-site to create trust
• Manage projects from ideation to completion with vendors including graphic design, media promotions, web design and development, branding, photography, and video production
• Remain vigilant on market trends to promote relevant content, including a recent digital campaign generating a 13.05% CTR
• Conduct research on SEO for website to enhance online presence and digital content, growing organic website traffic by over 300% in two years

Denver, Colorado, United States

• Generated a 749% increase in web referrals over six months after creating a new targeted social media content strategy
• Implemented monthly cancer awareness campaigns to increase brand recognition and consumer education
• Facilitated design and edits of print and digital marketing materials to ensure accuracy and consistency in brand messaging
• Consistently analyzed and measured results of campaign performance to assess consumer needs and identify opportunities to enhance strategy

Support students as an advisor and counselor by meeting with them 1-on-1 in online video sessions to provide technical and professional help as they progress through their digital marketing curriculum and land their first industry job

Denver, Colorado, United States

• Traveled to events to facilitate Stadium Blitz race-day preparations, including managing registration, posting live social content, and coordinating media for Gronkowski brothers and other major partners
• Designed social content on Adobe Photoshop and created copy for posts to raise brand awareness, increase registrations, and drive ROI
• Managed online registration platform and brand website by updating event information, pricing structures, and email marketing campaigns
• Engaged with social communities and fostered relationships with influencers to promote new events and create brand partnerships
• Gathered event data and metrics to build post-race reports

Neenah, Wisconsin

• Managed engagement and interactivity with English and Spanish-speaking audiences for brands across social platforms, in turn amplifying consumer participation on Facebook by over 200% in six-month timespan
• Evaluated and developed online marketing and outreach strategies, procuring a potential reach of over 420,000 on one Instagram campaign
• Created a risk-management plan that served as a primary risk mitigation technique for managing over 6,000 public responses during a crisis
• Maintained effective consumer service initiatives to ensure customers receive the most effective, integrated, and efficient experience throughout social and e-commerce platforms
• Utilized CRM system to interact with audiences, publish and maintain assets, capture meaningful insights from competitors, and analyze results of campaigns through reporting to enhance social media strategy and KPIs
• Provided support to worldwide counterparts in the management of billion-dollar brands

Green Bay, Wisconsin

• Developed community outreach events through social media, news releases, and game-day campaigns, including scheduling player appearances to enhance public relations
• Coordinated game-day events, consisting of managing on-site promotions and facilitating real-time interviews
• Ideated and launched creative development opportunities to align with the brand and increase engagement

Appleton, Wisconsin

• Amplified Facebook reach and engagement by over 80,000% after strategically launching and promoting relevant marketing campaigns
• Developed a plan to ease functionality on virtual platforms and increased customer impressions by 711%
• Established a newsroom site and created content relevant to target audiences to help boost visibility
• Wrote letters and emails to Hispanic clients in Spanish to ensure comprehension of new policies and changes to current policies

Green Bay, Wisconsin

• Wrote and distributed local and national news releases to media, leveraging 18,589,324 unique visitors and $171,979.12 in ad value from one campaign
• Managed Aaron Rodgers campaign in partnership with the Green Bay Packers, garnering 87,335,437 media impressions from in-game fan engagement promotion
• Developed and managed newsroom content including featured stories, news releases, and accolades to enhance virtual presence

Bachelor Of Arts Degree, Majors In Spanish And Communication, Emphases In Public Relations And Organizational Communication, Honor'S Of Magna Cum Laude

Activities and Societies: Professor's Research Assistant, Public Relations Manager of The Fourth Estate School Newspaper, Phi Kappa Phi.

Associate Of Arts And Science Degree, General Education Requirements, 3.65/4.0

Activities and Societies: Phi Theta Kappa Honor Society Member, Cyclone Tennis State ChampionStudy Abroad - Spanish: Winter 2013.

Education record

Completed English and Spanish courses from the University of Wisconsin - Oshkosh while attending Kimberly High School.