Stephanie Forman Email & Phone Number

• Provide an external perspective and viewpoint to position organization's mission statements, company’s products or service offerings • Create marketing plans, determine effective marketing messaging and identify appropriate marketing mix • Think both creatively and analytically to meet marketing goals and identify target markets• Conduct brand review, present strategic plans and program recommendations • Implement Social Media strategies• Align non profit organizations and… Show more • Provide an external perspective and viewpoint to position organization's mission statements, company’s products or service offerings • Create marketing plans, determine effective marketing messaging and identify appropriate marketing mix • Think both creatively and analytically to meet marketing goals and identify target markets• Conduct brand review, present strategic plans and program recommendations • Implement Social Media strategies• Align non profit organizations and Start-ups messaging and branding across all verticals Show less

Bronx Engineering And Technology Academy (Beta) - 99 Terrace View Ave, Bronx, Ny

EDsnaps’ Moonshot Goal: Increase Diversity in the Science Technology Engineering & Mathematics (STEM) WorkforceEDsnaps’ Vision: Create personal and professional value for any high school student, irrespective of geo-location, socioeconomic status and/or raceTo increase the enrollment of under-served female students in advanced Math & Science courses. EDsnaps educates students to create personal narratives that instantly raise the students’ Holistic Review Profile for… Show more EDsnaps’ Moonshot Goal: Increase Diversity in the Science Technology Engineering & Mathematics (STEM) WorkforceEDsnaps’ Vision: Create personal and professional value for any high school student, irrespective of geo-location, socioeconomic status and/or raceTo increase the enrollment of under-served female students in advanced Math & Science courses. EDsnaps educates students to create personal narratives that instantly raise the students’ Holistic Review Profile for post-secondary STEM college, vocational or any career application to the next professional level.EDsnaps teaches the power of storytelling. Show less

Devised social media strategies, curated relevant interesting content to increase post shares & likes

111 Eighth Avenue

• Key marketing lead for assigned deals, average size $500,000• Partner with Sales reps to understand their clients needs in order to create effective and innovative marketing solutions • Develop strategic plans, packaging, pricing and positioning for integrated digital solutions to consumer advertisers• Responsible for developing and writing strategic briefs which drive program planning and are used for sales pitches & presentations• Provide insightful analysis and… Show more • Key marketing lead for assigned deals, average size $500,000• Partner with Sales reps to understand their clients needs in order to create effective and innovative marketing solutions • Develop strategic plans, packaging, pricing and positioning for integrated digital solutions to consumer advertisers• Responsible for developing and writing strategic briefs which drive program planning and are used for sales pitches & presentations• Provide insightful analysis and recommendations to the business regarding market place trends and activities• Lead project manager across multiple teams and offices ensuring effective configuration and delivery of solutions including consumer delivery, product marketing, editorial, brand integrity and programming Show less

Greater New York City Area

BUCKLE MY SHOE NURSERY SCHOOL, AM4M PRINTING, BW FLOOR CRAFTSMAN, REGENERATION GROUP• Implement Social Media Programs increasing reach 10% - 25% • Research and secure business development partnerships - increased revenue 20% for one program• Develop monetizing strategies for curriculum & course work modules • Align messaging and branding across all media and platforms

Greater New York City Area

* Spearhead business development opportunities, brand strategy initiatives & manage team projectsAgent-cy has helped hundreds of business owners develop and grow their online brands. Agent-cy has expanded from a local marketing agency to full-service global interactive Social Media Marketing and SEO company. Agent-cy has educated thousands of brand marketers in the areas of SEO, Social Media Marketing, Online PR and Online Marketing Strategy.

Greater New York City Area

* Worked with Chief Marketing Officer on special projects and membership initiatives * Managed a program returning 75% of $3.1M in royalty money owed to authors* Campaign Analysis & Database ManagementThe Authors Guild has been the nation’s leading advocate for writers’ interests in effective copyright protection, fair contracts and free expression since it was founded as the Authors League of America in 1912. It provides legal assistance and a broad range of web services to its… Show more * Worked with Chief Marketing Officer on special projects and membership initiatives * Managed a program returning 75% of $3.1M in royalty money owed to authors* Campaign Analysis & Database ManagementThe Authors Guild has been the nation’s leading advocate for writers’ interests in effective copyright protection, fair contracts and free expression since it was founded as the Authors League of America in 1912. It provides legal assistance and a broad range of web services to its members. Show less

Greater New York City Area

* Evaluated & analyzed current marketing programs using SWOT and other techniques* Utilized social media to increase reach, brand awareness and leads/volunteer base* Developed strategic marketing plans to increase revenue* Database Management

Greater New York City Area

* Developed strategic marketing plan outline to be implemented throughout 2012

Greater New York City Area

Accounts Managed include:GlaxoSmithKline (Aquafresh for Kids), Insight Pharmaceuticals (NIX), Perrigo (PBM Baby Formula), L’Oreal Paris (EverSleek) * Implemented print and online direct mail campaigns, telemarketing efforts and sweepstakes promotions. Accomplishments include: Increased program distribution goal from 750,000 to 1,000,000 in first year and increased distribution to 3,300,000 in second year for Insight Pharmaceuticals/NIX Increased product sales 15%… Show more Accounts Managed include:GlaxoSmithKline (Aquafresh for Kids), Insight Pharmaceuticals (NIX), Perrigo (PBM Baby Formula), L’Oreal Paris (EverSleek) * Implemented print and online direct mail campaigns, telemarketing efforts and sweepstakes promotions. Accomplishments include: Increased program distribution goal from 750,000 to 1,000,000 in first year and increased distribution to 3,300,000 in second year for Insight Pharmaceuticals/NIX Increased product sales 15% in targeted markets and introduced potential customers to product line for Perrigo/PBM * Responsible for account and project management, client contracts, RFP’s, program schedules, pre-qualification efforts, list and target segment selections, client program summary reports, campaign analysis, budgets, pricing, and P&L's* Worked directly with internal sales team, advertising agencies, pharmaceutical companies, brand management teams, database companies, list providers and telemarketing firms Show less

Greater New York City Area

* Ran consumer direct marketing initiatives & conferences* Created authors fact sheets, media mailings & marketing materials

Greater New York City Area

* Conducted brand identity review, presented strategic plans and program recommendations to increase donor base & funding* Trained staff, board members and volunteers on how to raise organization’s public profile and maximize all marketing efforts Various Clients:* Managed marketing and fund raising budgets, media outreach programs, direct mail campaigns* Created marketing and communications collateral - print and online* Developed marketing plans and brand identity… Show more * Conducted brand identity review, presented strategic plans and program recommendations to increase donor base & funding* Trained staff, board members and volunteers on how to raise organization’s public profile and maximize all marketing efforts Various Clients:* Managed marketing and fund raising budgets, media outreach programs, direct mail campaigns* Created marketing and communications collateral - print and online* Developed marketing plans and brand identity strategies* Established training guidelines for board members* Generated new partnerships Show less

Greater New York City Area

* Developed business plans, competitive pricing and product positioning strategies that met or exceeded revenue & net operating income objectives by 10% annually. * Executed all aspects of marketing programs including print & online direct mail campaigns, new business & retention related programs and cross-selling opportunities * Analyzed marketing budget P&L’s and F/E’s to determine the effectiveness of all marketing campaigns* Responsible for increasing revenue and reducing… Show more * Developed business plans, competitive pricing and product positioning strategies that met or exceeded revenue & net operating income objectives by 10% annually. * Executed all aspects of marketing programs including print & online direct mail campaigns, new business & retention related programs and cross-selling opportunities * Analyzed marketing budget P&L’s and F/E’s to determine the effectiveness of all marketing campaigns* Responsible for increasing revenue and reducing operating costs for 10 product lines Show less

Greater New York City Area

* Achieved profitability by developing a partnership with McGraw-Hill’s Healthcare Division., capturing $3 million from 2002 – 2004. This newly created financial newsletter targeted the healthcare industry and received a McGraw-Hill Corporate Achievement Award for Innovation* Accountable for all marketing programs including online (SEM & SEO) & print direct mail campaigns, new business & retention programs, advertising & trade show collateral* Instituted no cost marketing initiatives… Show more * Achieved profitability by developing a partnership with McGraw-Hill’s Healthcare Division., capturing $3 million from 2002 – 2004. This newly created financial newsletter targeted the healthcare industry and received a McGraw-Hill Corporate Achievement Award for Innovation* Accountable for all marketing programs including online (SEM & SEO) & print direct mail campaigns, new business & retention programs, advertising & trade show collateral* Instituted no cost marketing initiatives that resulted in additional revenue of $500,000 * Implemented programs that resulted in incremental subscription revenue of 20% * Streamlined marketing and operational expenses resulting in a 15% decrease in expenses* Cultivated Partnership Programs within McGraw-Hill divisions and publications* Designed cross-selling and direct mail subscription based initiatives with Business Week Inc.* Launched The Outlook’s website & all online marketing initiatives Show less

Greater New York City Area

* Developed specialized marketing tactics to meet rate base & financial goals* Created quarterly analysis by market segments and budget plans* Produced new renewal and billing plans & marketing materials for Family Life Magazine * Managed all fulfillment house and telemarketing related programs * Worked with the New Business Manager on cross sell opportunities

Greater New York City Area

* Key liaison between external fulfillment house and internal circulation divisions* Budgeted and forecast all fulfillment and postage expenses for 14 magazine titles* Managed customer service and order process departments* Oversaw marketing campaign implementation

Greater New York City Area

* Performed quarterly budgeting & forecasting for all sources of business* Overhauled marketing strategies - increased renewal and pay up response* Implemented and analyzed all test plans* Fulfillment house liaison