Marketing Communications Manager
Townsville, Queensland, Au
Townsville Enterprise is the peak Economic Development organisation, Regional Tourism organisation and Convention Bureau for Townsville North Queensland. It is a not-for-profit, apolitical, membership based organisation. As Marketing Communications Manager I lead the creation and implementation of a marketing and communications strategy aimed at building Townsville Enterprise’s public profile and business unit project requirements.I work closely and collaboratively with marketing representatives from each business unit in delivering activities and directly supervise the work of our Media, PR and Communications Executive, Graphic Design Officer and Marketing Communications Officer. Primary Duties:- Manage the planning, development and implementation of the Townsville Enterprise’s strategic marketing and communications plan incorporating the organisation’s corporate branding policy and style guide management- Ensure effective project plans are prepared for all initiatives including realistic and measurable outcomes which are reflective of resources invested- Effective collaboration with business units across the organisations, members and stakeholders- Ensure coordination and management of all collateral, merchandise and digital assets - Establish team and project budgets, monitor, report and ensure budgets are met- Provide input into organizational plans, policies and procedures as required.- Advise on the preparation and distribution of media releases for the team in line with strategic objectives- Plan and implement media familiarisation programs