Stephanie Giunta Email & Phone Number

New York, Us

● Develop and implement overall brand strategy positioned towards private equity, Board & CEO, and C-suite leadership executives focused on content development, public relations, email marketing, social media, advertising, and media placements across US and EMEA markets for Acertitude, O'Neill Consulting and TEG Consulting.● Team grew overall LinkedIn following by 12% in six months, achieving 4700% increase in engagement through grassroots development strategy.● Ideate, plan and execute thought leadership strategy, yielding a 900% YOY increase of original content generating net new BD touch points across private equity and C-suite demographics.● Audit, create, and maintain web presence and firm-wide SEO strategy to improve organic rankings via web crawl, title tag optimization, and keyword usage. ● Spearhead podcast strategy with global relaunch eliciting a 48% increase in all-time plays and 2K+ increase in web traffic.● Team secured 2023 Inc. Power Partner award on firm's behalf, honoring top global B2B organizations that generate growth for SMBs.● Run point on internal communications, including development and launch of employee newsletter, to increase firm's global camaraderie and DE&I efforts.

East Setauket, New York, Us

● Research and write features-related articles for the Arts & Lifestyles section of TBR News Media's print and online publications.

Atlanta, Georgia, Us

● Developed overall demand generation strategy and brand execution with email marketing, social media, public relations, advertising, and content development geared towards US, EMEA, and APAC markets.● Implemented multi-tier marketing program that generated ongoing lead flow, 6% growth in LinkedIn following, and a significant decrease in CPL. Surpassed forecasted demand generation lead goals by 42.9%.● Ideated and executed thought leadership strategy to develop net new content, yielding a 29% YOY increase of content impacting business and generating additional 6% inbound lead growth.● Generated a 5% increase in MQLs via inbound web by optimizing SEO content strategy and redeveloping logical customer journey, reducing SEM budgets and reinvigorating cost-effective, organic capture. ● Increased email CTR by 900% YOY with a 45% YOY increase in MQLs, signaling stronger customer retention and prospect interest via compelling subject lines and nurture campaigns.● Management of PR firm yielded extensive executive media coverage, as well as secured membership for C-level executives in Forbes and Fast Company.● Led development of globally-enhanced go to market product strategy, inclusive of repositioning and rebranding.

Atlanta, Georgia, Us

● Developed communication strategy and communications sent to all parties involved in the Global Payments Women’s Network.

Atlanta, Georgia, Us

*Recipient of the Global Payments Circle of Excellence Award in 2019 and 2021 for exceptional performance.● Managed channel marketing for the ISV and VAR arms of the integrated business in over 20+ verticals.● Utilized account-based marketing strategy and partnered with sales team to develop fully-integrated outbound campaigns, focused on product, positioning, and brand identity. ● Developed partner campaign that yielded a 32% conversion rate, leading to +$70K in incremental AR.● Led development of drip email campaign with an avg. open rate of 35.2% that led to 2x transaction volume and 2x transferred dollar WOW.● Worked with team to institute a new email marketing strategy, which led to a 20% YOY increase in leads.

Columbus, Ga, Us

*Acquired by Global Payments as of September 2019. ● Managed overall marketing and support for TSYS Merchant Solutions' integrated (ISV) channel, inclusive of existing partners (Retail, Restaurant, Consumer Services, Nonprofit, Government sectors), new partner launch, and VAR/Resellers.● Married qualitative and quantitative facets of marketing in order to present a true case for valuation and ROI stemming from residual/revenue growth perspectives for partners in our portfolio. ● Created, planned, and executed quarterly campaigns using air, land, sea approach for POS partners to win merchant business from acquiring and gateway perspectives, and aid in incremental revenue growth.● Worked cross-functionally with teams to develop a drip email conversion campaign, leading to over 20 approvals in one month, equivalent to ~$25K in incremental IYNR. ● Developed partner campaign, consisting of traditional and digital mediums, that yielded a 32% conversion rate and 10 leads, leading to ~$70K in incremental, expected annual revenue for partner.● Led development of drip email campaign that led to 2x transaction volume and 2x transferred dollar from a W/O/W perspective, leading to an average open rate of 35.2% among key target markets.

Melville, Ny, Us

*Awarded Employee of the Year in 2017.● Developed integrated media campaigns for 20+ clients in B2C and B2B verticals (Beauty, Craft Beer, Higher Education, Home Renovation, Automotive, Retail/CPG).● Led creation of integrated campaign that led to a 35% increase in online purchases within a 4-month span.● Executed paid advertising and social programs against a $500K+ social advertising budget for all clients.● Developed cross-functional creative campaigns that led to a 15% MOM increase in clients’ ecommerce portfolio.● Increased clients’ share of voice and social communities by over 40% YOY.

● Freelance writer for popular online website, which is geared towards the millennial demographic.● Pitched, researched, and wrote content that will be deemed relatable and sharable via social media platforms.● Was named Top 5 writers throughout the course of one week due to exceeding levels of social virality.● One article attained over 100K shares on various social media properties.

Melville, Ny, Us

*Promoted after 1.5 years in previous Marketing Associate Specialist position.● Grew social followership across Facebook, Twitter, and Instagram by an average of 5% MOM.● Created and deployed email campaigns that led to a 25% increase in consumer printer ecommerce sales. ● Developed integrated strategy, utilizing influencers, that led to a 15% increase in sales via affiliate links.● Wrote and edited marketing messaging within press releases, and acted as PR liaison at press-related events, NDA calls, and deskside product briefings; facilitated the growth of relationships with key media contacts.

Melville, Ny, Us

● Developed social media marketing content and act as the main point of social media contact within the Inkjet Printer Marketing Department.● Managed relationships with contractors and vendors in an effort to promote various brand campaigns and secure more advocates for the Canon brand through the creation of Facebook applications, Twitter content, email blasts, and events.● Worked with third-party vendors and production companies to create marketing videos that are conducive for social media marketing, in-house presentations, and dealer/online distribution.● Contributed ideas and marketing methodology in conjunction with agencies to develop both evergreen and time-sensitive brand campaigns.● Monitored social media and industry trends in an effort to keep content and campaigns up-and-coming.● Edited press releases and have input on brand events and other PR-related activities, such as satellite media tours, with contractors.

Melville, Ny, Us

● Worked part-time at Canon USA during my senior year of college.● Was a part of the Social Media/Branding team within the Inkjet Printer Marketing Group.● Developed Social Media applications to increase awareness of consumer and pro printer brands.● Worked with agencies and third-party vendors to develop content for the Canon USA Facebook page.● Conducted research to track social trends and consumer interaction inside and outside of the company.● Gained familiarity and experience within the corporate world, and leveraged skills that would later have impact on my full-time career at Canon USA, Inc.

Melville, Ny, Us

● Helped launch Canon USA's first official ITCG (Imaging Technology Communications Group) Facebook page.● Developed promotional and equity content for Canon USA's Facebook page.● Conducted Social Media research and analyzed best brand practices via social networks.● Created promotions and campaigns for the Inkjet Printer Marketing Department.● Contacted and utilized third-party vendors for promotional partnerships and development of Facebook application content.● Acted as a contributor to group meetings and conducted conference calls with outside parties.● Presented fundamental Social Media ideas and Inkjet Printer marketing efforts to Canon USA executives.

● Wrote and reported on celebrity fashion at major events, such as The Oscars, The Golden Globes, The Grammys, The Cannes Film Festival, etc.● Provided live blog posts, containing high fashion commentary and critiques at televised awards shows.

Carlisle, Pa, Us

● Independently contracted as a freelance writer for ShapeMindSoul.com, contributing four original articles per week.

Stony Brook, Ny, Us

● Created and developed general, targeted and comprehensive marketing plans.● Sent blast e-mails, updated social media feeds, and maintained a blog.● Created, recorded, and edited commercial advertisements, which showcased Career Center events and outstanding students.● Helped create and launch the Career Center's official YouTube channel: @CareerCenterSBU. ● Helped create and launch the Career Center's official blog.● Analyzed university target markets and advertised selected Career Center events to over 20,000 undergraduate and graduate students. ● Utilized networking skills through classroom announcements, table times, and residence hall presentations to further educate students about the Career Center and the services it offers.

Bachelor Of Science, Business Management: Marketing, Spanish Language And Literature Minor

Master Of Business Administration (Mba), Marketing