Stephanie Gosnell Email & Phone Number

Greenville, Sc, Us

- Content and Strategy Creation: Develop and exectue strategies for branded content tailored to B2B audiences including podcasts, virtual events, video content and more. - Campaign Managment: Oversee the planning and implementation of targeted marketing campaigns for multiple clients, mainly focusing on CGC. - Client Collaboration and Enablement: Work closely with clients to evaluate their marketing strategies, emplower their internal teams, and reach their target markets using CGC… Show more - Content and Strategy Creation: Develop and exectue strategies for branded content tailored to B2B audiences including podcasts, virtual events, video content and more. - Campaign Managment: Oversee the planning and implementation of targeted marketing campaigns for multiple clients, mainly focusing on CGC. - Client Collaboration and Enablement: Work closely with clients to evaluate their marketing strategies, emplower their internal teams, and reach their target markets using CGC and AI. - Data-Driven Optimization: Analyze marketing performance metrics to refine campaings, reduce acquisition costs, and improve overall ROI. Show less

Work with DTC and B2B companies to assist with their marketing, customer service, andorganizational needs.Expertise include: Marketing Strategy, Promotions, Performance Marketing, Social Media, Influencer Marketing, Affiliate Marketing, Ecommerce, Customer Experience, Partner Management, Public Relations, EventPlanning, Event Management, Organizational Structure, Budgeting, Paid Media, Email,Analytics, KPIs, and Affiliate Marketing.

Greenville-Spartanburg-Anderson, South Carolina Area

• Developed and implemented overall marketing promotional strategy for NOM Maternity resulting in 350%+ increase in revenue.• Oversaw the creation and management of digital marketing campaigns, including social media, email marketing, and search engine optimization (SEO).• Defined and tracked KPI’s to measure overall company performance and marketing effectiveness, resulting in improved performance • Developed and maintained strong relationships with external partners, including… Show more • Developed and implemented overall marketing promotional strategy for NOM Maternity resulting in 350%+ increase in revenue.• Oversaw the creation and management of digital marketing campaigns, including social media, email marketing, and search engine optimization (SEO).• Defined and tracked KPI’s to measure overall company performance and marketing effectiveness, resulting in improved performance • Developed and maintained strong relationships with external partners, including advertising agencies, media outlets, and industry influencers, to drive brand visibility and maximize marketing reach. Show less

Plano, Texas, United States

- Planned and executed all marketing including email, social media, blogs, and all marketing collateral. - Managed all events, both internal and external

- Build in-house marketing team including hiring, training, and managing - Oversee all marketing activities for e-commerce and wholesale businesses- Budget and forecast for marketing department for e-commerce and wholesale business- Collaborate with the creative department on all imagery and graphic needs- Develop marketing strategies for product releases and promotions - Review current marketing trends and advertisements to determine the effectiveness of different styles… Show more - Build in-house marketing team including hiring, training, and managing - Oversee all marketing activities for e-commerce and wholesale businesses- Budget and forecast for marketing department for e-commerce and wholesale business- Collaborate with the creative department on all imagery and graphic needs- Develop marketing strategies for product releases and promotions - Review current marketing trends and advertisements to determine the effectiveness of different styles and strategies- Manage public relations, affiliate marketing program and influencer marketing program- Create and implement processes for all marketing activities Show less

Greenville, South Carolina Area

- Manage a team of 21 marketing employees for a total of 3 brands- Oversee all marketing activity including sales, promotions, email, content creation, creative, product launches, influencers, affiliates, public relations, SMS, and brand management- Develop strategies and tactics to get the word out about our company and drive qualified traffic to our website- Deploy successful marketing campaigns and own their implementation from ideation to execution- Prepare and monitor the… Show more - Manage a team of 21 marketing employees for a total of 3 brands- Oversee all marketing activity including sales, promotions, email, content creation, creative, product launches, influencers, affiliates, public relations, SMS, and brand management- Develop strategies and tactics to get the word out about our company and drive qualified traffic to our website- Deploy successful marketing campaigns and own their implementation from ideation to execution- Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely- Measure and report on the performance of marketing campaigns, gain insight and assess against goals- Analyze consumer behavior and adjust email and advertising campaigns accordingly Show less

Greenville, South Carolina Area

Summary: Strategic Planning, development and implementation of all marketing related projects for Kindred Bravely * Budget setting and expense tracking * Conceptualization and execution of events and product launches * Promotional calendar and activities * Overseeing digital marketing, advertising, partnerships and sponsorship's * Creative collateral * Train and manager Marketing, Outreach, and eCommerce teams * Presentations and marketing reports * Website development * Influencer… Show more Summary: Strategic Planning, development and implementation of all marketing related projects for Kindred Bravely * Budget setting and expense tracking * Conceptualization and execution of events and product launches * Promotional calendar and activities * Overseeing digital marketing, advertising, partnerships and sponsorship's * Creative collateral * Train and manager Marketing, Outreach, and eCommerce teams * Presentations and marketing reports * Website development * Influencer Recruitment, Management, and Engagement* Copy writing * PR and media management Responsibilities: • Lead 14-person marketing team including creative, social media, influencer marketing, affiliate marketing, SMS, project management, email marketing and copy writing• Oversee annual marketing budget for print/digital collateral, email promotions, partnerships, collaborations, public relations, events, and paid media• Manage release all new product launches and enhancements via Shopify and Amazon• Conduct market research and intelligence to inform marketing tactics• Work with advertising agency on media strategy and execution• Oversee pricing strategies on new and existing products to ensure competitiveness and profitability objectives are achieved• Develop and implement integrated marketing campaigns including branding, direct mail, print and web advertising, sales collateral materials, PR, promotions and events• Organize promotional events at trade shows and other venues, coordinating with our staff to ensure prompt delivery of materials and merchandise• Manage hiring and training of new team members• Communicate with leadership about marketing initiates and project metrics, as well as to brainstorm fresh strategies Show less

Oceanside, Ca

Responsible for developing and maintaining relationships with key influencers on all social media platforms. Represent Kindred Bravely at conferences including MommyCon and Big City Moms as well as local events and groups. Manage PR team to maximize output and track PR analytics for KB team. Oversee the management of our Facebook Group, KindredMamas. Manage Kindred Bravely's Affiliate Program. Measure and monitor analytics of reach and impact of all outreach initiatives and make changes as… Show more Responsible for developing and maintaining relationships with key influencers on all social media platforms. Represent Kindred Bravely at conferences including MommyCon and Big City Moms as well as local events and groups. Manage PR team to maximize output and track PR analytics for KB team. Oversee the management of our Facebook Group, KindredMamas. Manage Kindred Bravely's Affiliate Program. Measure and monitor analytics of reach and impact of all outreach initiatives and make changes as necessary. Develop promotional materials, including print, online, mobile and video. Show less

Greenville, South Carolina Area

Strategic, metric-driven B2B program manger responsible for developing, tracking, and managing the execution of marketing program SMB Connect. Supervise the design and production of marketing and communications materials including advertisements, website content, flyers, webinars and emails to ensure proper focus, quality, and content. Design and execute all events associated with program including regional events, exhibits and trade shows. Work with sales departments to increase market… Show more Strategic, metric-driven B2B program manger responsible for developing, tracking, and managing the execution of marketing program SMB Connect. Supervise the design and production of marketing and communications materials including advertisements, website content, flyers, webinars and emails to ensure proper focus, quality, and content. Design and execute all events associated with program including regional events, exhibits and trade shows. Work with sales departments to increase market awareness, recruit new customers, expand customer retention, and increase revenue. Responsible for planning, management, and execution of our largest events including the SYNNEX Inspire Conference, CloudSolv Conference, New Age Electronics Retail Dealer Summit and Varnex Conferences. Develop event agenda and topics as well as selecting keynote speakers. Work with production team to assure all aspects of the event run smoothly. Meet with all business units within SYNNEX to coordinate vendor sponsorship. Prepare and distribute pre- and post-event reporting/communications including providing content, creating reports, and developing feedback surveys for all attendee types. Responsible for social media/attendance tracking at event including managing a team of ambassadors (staff) to disseminate information across all platforms.Work with internal business units and external vendors to provide comprehensive reporting employing in-depth statistical analysis define markets and identify opportunities. Manage database to ensure effective and accurate data collection methods. Train new employees on reporting capabilities. Show less

Greenville, South Carolina Area

Responsible for analysis of marketing plans and programs throughout company measuring overall effectiveness. Make segmentation and approach recommendations to ensure that campaigns meet business objectives and ROI targets. Manage end user database and vendor relations regarding matching and appending. Perform ad-hoc analyses of customers, promotions, products, and services using a variety of analytical tools to uncover business insights and opportunities. Handle lead database projects in… Show more Responsible for analysis of marketing plans and programs throughout company measuring overall effectiveness. Make segmentation and approach recommendations to ensure that campaigns meet business objectives and ROI targets. Manage end user database and vendor relations regarding matching and appending. Perform ad-hoc analyses of customers, promotions, products, and services using a variety of analytical tools to uncover business insights and opportunities. Handle lead database projects in partnership with external vendors, focusing on gathering business requirements, testing, and deployment. Show less

Greenville, Sc

The American Lung Association is the leading organization working to save lives by improving lung health and preventing lung disease, through research, education and advocacy. Our work is focused on five strategic imperatives: to defeat lung cancer; to improve the air we breathe; to reduce the burden of lung disease on individuals and their families; to eliminate tobacco use and tobacco-related diseases; and to monitor and enhance organizational effectiveness.

Anderson, Sc

Facilitate adult learning, non-traditional teaching, and course training. Served as part_time Professor; provided classroom instruction, lectures, and training. Designed curriculum, material, and course outlines. Evaluated and critiqued papers and class presentations. Instructed students in various courses including Principles of Marketing and Consumer Behavior.

Charleston, South Carolina Area

Worked in the Accounts Receivable Department responsible for collecting $1 -$2 million per month. Developed and improved relationships to foster new sales and software license upgrades. Improved client contact database of disparate records by updating and compilling all relevant information. Collaborated with third party financial providers to offer clients payment options.

Master Of Science - Ms, Marketing

Activities and Societies: IPTAY, Graduate Student Government, Collegiate Club Specialized in Marketing Research. Very priviledged to be.

Bachelor Of Science - Bs, Marketing

Activities and Societies: IPTAY, Alpha Kappa Psi, Alpha Chi Omega, American Marketing Association, Collegiate Club