Stephanie Kohn Email & Phone Number

Burlington, Vermont, US

Responsible for the strategic development, alignment and expression of Burton’s brand positioning and purpose through brand and product storytelling that enhances customer perception and drives brand consideration.

Burlington, Vermont, US

As the Global Director of Marketing Planning, I lead the process of defining Burton’s marketing activities (What will the brand focus on?) and develop strategies and tactics to achieve them (how are we going to get there?) The key components of this work includes: annual planning, seasonal planning, campaign management and content strategy/planning.

Burlington, Vermont, US

Burlington, Vermont, US

Develop and manage the implementation of integrated marketing strategies that increase brand loyalty for the Burton brand. Responsible for creating consistency across the global organization as well as maximize brand awareness and exposure, all while ensuring timely and accurate execution of all initiatives and programs. This position is responsible for.

Burlington, Vermont, US

Develop and implement integrated marketing strategies to increase brand loyalty for the Burton and Anon brands. Responsible for driving consistency across the organization as well as maximize brand awareness and exposure, while ensuring timely and accurate execution of all initiatives and programs. As the Sr. member of the Brand Management team, I am.

Burlington, Vermont, US

Develop and implement strategic 360 degree marketing strategies, create and foster strong relationships with industry and media partners, drive brand engagement within the action sport and outdoor community through traditional and experiential marketing channels all while putting a strong emphasis on the growth, coaching and development of my staff.

Burlington, Vermont, US

Executed integrated marketing strategies while leading, managing and delivering on all brand projects for the Anon and Analog brands. Utilized my can-do attitude to ensure timely execution of all marketing initiatives and programs within budget by working cross-functionally with many internal stakeholders including: Product Management, Sales Management.

Burlington, Vermont, US

• Work with the brand crew to determine annual product and brand messages and assist in the development of comprehensive plans outlining key initiatives.
• Coordinate the development and execution of all dealer and consumer collateral on time. Collect feedback from global partners, product, sales and team on all printed marketing collateral including catalogs, advertising.
• Work with the brand manager to identify opportunities for anon & RED while looking at ways to strenghen the overall perception within the snow market.
• Act as the main web resouce for our partners in sales/product/team/marketing and direct all feedback and issues to the web project managers. Communicate internally and with global partners on all web initiatives.
• Oversee media plan and communicate with creative on timelines and delivery to media partners for print and digital campaigns. Maintain and build relationships and programs with current and potential partners.
• Oversee summer camp sponsorships. Work with sponsorship coordinators to insure all brand promotion assets are delivered on time.

Burlington, Vermont, US

• Manage all aspects of Burton online dealer program. Work with dealers on website homepages and requirements, coordination of paperwork to and from dealers (applications, addendums, etc.), monitor preseason orders.
• Serve as point of contact for the Sales department. This includes serving as department Business Process Owner
• Manage the ordering and distributing of sample products to sales reps, showrooms, and tradeshows. Oversee order entry, tracking of shipments, coordination of returns, issuing credits, inventory of product, and packing.
• Coordinate trade show operations, including staffing, securing sample product and handling sales rep, sales manager and dealer meeting schedules.
• Manage Burton, RED and anon Sales Meetings including site visits and selection, room blocks and reservations, event planning, meal planning, meeting space reservation, and meeting execution while working within a budget.
• Maintain sales rep commission tables and commission records.