Currently focused on convenience channel but experience includes a variety of QSR, Fast Casual, Casual Dining and theatres to craft programs and implement tactics supporting business growth for a variety of KDP trademarks and categories. Drove integration and alignment across the business with key internal stakeholders, including brand marketing, sales, market research, R&D, packaging, consumer engagement, omnichannel, category management, legal and agency partners, both in-house and client-based.

Support fountain food service sales organization, driving highest percentage of total Dr Pepper TM volume. Optimized synergies for promotion from simple food and product pairing to extensive multi-week promotions

Managed over 375 existing airport, university, toll plaza, stadiums and business/industry accounts, generating $5M in annualized sales and $700,000 in incremental annual license income (royalties)• Awarded 2008 Channel Manager of the Year for financial performance, new unit development, and new client growth through innovative portfolio management.• Developed custom marketing programs and promotions resulting in exceeding $4M dollar royalty sales goal by 16%. • Consulted with clients to determine proper concept fit for retail plan through research of location and demographics (i.e. local area, student population, passenger composition, traffic pattern) • Mediated license agreement negotiations with existing and prospective accounts through detailed discussions with the client and the respective Brand legal teams

Oversaw marketing strategy implementation and promotions planning for product portfolio in 12-city territory • Managed the recall of a $1 billion worldwide product within local district. Worked with nine team members to quickly and effectively inform healthcare providers in large geographical area territory while addressing urgent concerns• Conducted high-impact sales presentations including differentiating Merck products in the marketplace by demonstrating in-depth knowledge, competitor and disease-state knowledge• Spearheaded quarterly educational programs for targeted healthcare professionals while remaining within budget constraints by negotiating prices with local vendors• Developed business plan through market analysis including competitive climate, prescribing habits, market trends, formulary status, industry dynamics and territory/regional/national sales initiatives.• Consistently placed in top 10% of region in market share and performance-to-plan objective by performing business analyses using Microsoft Excel and other Microsoft Office applications• Selected by executive management to serve as class counselor and mentor because of demonstrated leadership skills

• Awarded Gold Sales Achievement Award for attaining over 110% of quota in first year• Attained top record in region for sales, maintaining 133% of profit objective