Stephanie Padgett Email & Phone Number

Texas, United States

Mclean, Va, Us

Assist teams across the organization to help our associates reach their greatest potential and achieve their career goals.

Mclean, Va, Us

Columbia, Mo, Us

Managed multi-office team that created and executed integrated, paid media campaigns for local, regional and national clients. Grew agency billings by 30%, launched first national TV campaign and tripled agency staff during tenure. Regularly led new business pitches with a 40% success rate. Developed people, process and tools to understand client challenges and objectives, find target audience insights to leverage and create campaigns to meet goals. Implemented True Success program which standardized key processes across agency in order to increase productivity and profitability. Served as Chairman of the AMIN Media group. Negotiated group research/resource contacts with vendors, proactively identified resources to help members and assisted with planning content for conferences.

Columbia, Mo, Us

Columbia, Mo, Us

Lead team of media professionals to deliver True Media's mission: work hard, be honest and over communicate.Ensured agency had the right people, processes and tools to deliver strategic media plans to meet clients' marketing objectives. Transformed agency from primarily locally based clients to regional and national accounts.Created leadership team and training to help manage growth and employee development.

Columbia, Mo, Us

Taught students how to think creatively about media and navigate the new media landscape to develop smart, strategic and effective advertising campaigns.Served as AAF Adviser. Resurrected National Ad Student Competition team. Named 2014 Outstanding Chapter Adviser for District 9. Placed third with team comprised solely of under graduates, participating as extra curricular activity. Collaborated across departments to create cross-functional classes and programs. Served as faculty adviser for RJI Student Innovation Competition (https://www.rjionline.org/stories/video-alex-blum-speaks-about-his-experience-in-the-rji-student-competition), including mentoring two winning teams.Selected to participate in University System faculty leaders program.

YAYA Connection is a student staffed marketing firm that specializes in helping advertisers and business owners connect with the elusive and ever changing 18-24 year old youth and young adult (YAYA) demographic. My role is to guide our top-notch students in providing valuable feedback and insights to marketers.

Mojo Ad is the student staffed, professional services ad agency based at the University of Missouri which specializes in the 18-24 year old Youth and Young Adult (YAYA) market. Past clients have included Hallmark, aol, YUM! brands, o-i, Purina and Discovery Communications.

Columbia, Mo, Us

Studied ways for newspapers in small- to mid-size markets to increase their revenue from online content.

Chicago, Illinois, Us

Client Strategist: Develop integrated, highly effective media plans to meet client's marketing goals. Work with media specialists to implement, track and improve campaigns. Current focus in on serving schools and non-profit organizations. Previously worked with Marion Merrel Dow, Roto-Rooter, CNBC, and the Health of Alliance of Greater Cincinnati.Director of Training: Developed training program to ensure that all Empower employees are the best and brightest in the industry. Used internal and external resources to create a dynamic program which trained staff on core competencies outlined in job descriptions. Led team to update job descriptions and evaluation process.Director of Research: Ensured that Empower had the tools and software to deliver the best media plans for clients. Negotiated all supplier contracts, trained employees on how to use tools and participated in industry events to improve the tools available.Market Manager: Purchased, maintained and posted local media buys including TV, radio, outdoor, cable and newspaper.

Houston, Tx, Us

Worked with local media outlets to increase sales through effective use of local qualitative research data. Responsible for sales, training and renewals. Clients included local outlets of Clear Channel radio, Sinclair TV, Emmis Communications, Advanced Media, Cox, Time Warner as well as independent media and agencies.

Responsible for selling and managing software sales to agencies in Chicago, OH, MN, TX and MI. Software programs were used by agencies for media planning, placement and measurment. Products included: IMS crosstab, reach and frequency calculators, and flowchating programs.

B.A., English

Education record