Senior Data Analyst
CurrentWork with the Head of Brands, to provide insight around customers, products and marketing, to together make data driven decisions aligned to OKRs. Key areas of focus include monitoring the performance of our loyalty programme and delivery subscription, success of new customer initiatives and the impact of migrating customers from one brand to another.Collaborate with the CRM managers to produce reports on regular mailing activity, showing the results of AB testing, significance and… Show more Work with the Head of Brands, to provide insight around customers, products and marketing, to together make data driven decisions aligned to OKRs. Key areas of focus include monitoring the performance of our loyalty programme and delivery subscription, success of new customer initiatives and the impact of migrating customers from one brand to another.Collaborate with the CRM managers to produce reports on regular mailing activity, showing the results of AB testing, significance and return on investment, amongst other key metrics. Show less