Stephanie Roussell Email & Phone Number

Baton Rouge, La, Us

Leading the creative, content and project management strategy for a multi-state, mission-focused, people-first health system that listens to you. Serving as leader for 12-person creative team that serves as the engine for all in-house marketing and advertising work while supporting our fuller in-house Marketing and Communications Team. #BrandHygiene

Helping to lead the creative, content and brand strategy for a large, multi-state, mission-driven healthcare ministry. Finding and sharing incredible stories from our team members, shaping a creative and personalized health journey narrative for our patients and cultivating a brand that is more than 100 years old, yet continues to more relevant inspiring than ever before.

Baton Rouge, Louisiana Area

Help shape creative and strategic direction for Our Lady of the Lake Regional Medical Center Marketing & Communication Team. Focusing on patient outcomes, excellent service experiences and building statewide brand reputation.

Help shape strategic marketing and communication direction for four major services lines of 800+ bed Our Lady of the Lake Regional Medical Center, including 100-bed Our Lady of the Lake Children's Hospital, Our Lady of the Lake Foundation, Patient Care Services and Our Lady of the Lake Livingston Emergency Room. Provide oversight and influence over integrated marketing strategy, ensuring that all communication channels--including PR, social media, marketing materials, team member communications and web strategy--are cohesive and promote hospital initiatives.

Baton Rouge, La.

Help develop strategic marketing and communication pieces and campaigns for Our Lady of the Lake Regional Medical Center and 20+ service lines across the Capital Region.

Baton Rouge And New Orleans

Owner and Chief Giving Officer of Shop Girl, a gift concierge company that helps put the joy back in giving. We offer personal gift shopping services for individuals, corporate or wedding clients. We help you to stop shopping, and enjoy giving again.

Helped to change perception and raise awareness of Louisiana as a new frontier for business opportunity. Responsible for co-developing, co-coordinating and executing an integrated, $5.5 million strategic marketing and communication program, including paid media advertising campaigns, digital communication tools, earned media awareness, managed publicity, and in-state and national events, where the team--within one year--increased perception of Louisiana as a business destination by 88%.Managed daily strategic marketing projects, including production of marketing collateral, PowerPoint presentations, press releases, fact sheets, talking points, large trade show displays and website maintenance.Served as managing editor and interim creative director of award-winning quarterly economic development publication, EQ, Louisiana Economic Quarterly®; responsible for managing creative direction, photography, visual placement and production of four issues a year, and was solely responsible for creation and maintenance of 5,000+ mailing list database.Was also the primary liaison with in-state and national, marketing agencies, including management of invoices, vendor relations, and assistance with monitoring $5.5 million budget and contract

New Orleans

Worked in a three-division rotation for CenturyTel (now CenturyLink) account gaining excellent experience in account management, client services, project management, production and writing at New Orleans' largest advertising and marketing firm.

Business Administration, Marketing

Activities and Societies: Kappa Alpha Theta, LSU Golden Band From Tigerland, Mortar Board, Omicron Delta Kappa, Panhellenic Council, Pi.

Master’S Degree, Strategic Communication