A leader for the Lansing Lugnuts marketing & digital efforts, specifically social media management. Creating content such as graphics, GIFs, motion graphics and more. Also, in charge of the quality and consistency of the overall fan experience year-round. Keeping the fans connected and entertained, this includes developing and executing all theme nights, booking and coordinating any acts and performers, writing and implementing the game script, and managing more than 10 employees. In addition to fan engagement, I was responsible for all community relations efforts, including our community appearances and volunteer opportunities throughout the state of Michigan.

Responsible for USL’s social media efforts from a strategy, implementation and analysis perspective. Organizes USL’s existing digital infrastructure and assists video editors, graphic designers in preparing footage to be used in daily and weekly video content. Provides unique video content ideas for existing social media platforms and assists with video series development – from thought process to footage organization – in order to enhance brand awareness, develop an engaging brand persona, generate inbound traffic and encourage fan engagement, interaction, interest and conversion.

Managed and produced content for Twitter, Facebook, LinkedIn, Instagram, and other social medium feeds for various clients under Social Coop Media. Includes: Searching for relevant content, writing copy, scheduling posts, engaging with the audience on all platforms, handling client requests, and creating graphics. Behind the scenes engaging with followers by answering questions, sending appreciation tweets, and sharing post from partner brands. Also, constructed reports to help research the best way to increase follower interaction and target new audiences.

Production of in-game features during games. Assist with the creation of highlight videos and graphics for display on the Comerica Park video board. Coordinated interviews and green screens shoots by setting up and shooting videos with professional athletes. A Stage Manager during Tigers home games to collaborate with on-field hosts, producer, director, camera operators, promotions and giveaways items. Transfer, deliver and log highlights/footage collected in-house or FSD.

Working in corporate IT with The Cheese Factory & Mousetrap team creating inter-logos, videos, print and web graphics for inter-companies needs. Videography and video editing for inter-teams promotional awareness. Graphic Design including creating logos, web banners, and print/web designs for internal uses. Branding with new marketing strategies. Web Design including creating the Green website for relaunch, cheese factory, and other internal teams.

Organizing and planning on and off-campus events for students with the help of the rest of the organization. Financially accounted, handled and managed the $120,000 budget we acquire annually. Social Media and Marketing Coordinator.

Full handling the $90,000 budget we acquire annually including accounting, spreadsheets, and weekly reports. Helping the Excursions committee to organize and plan on and off-campus events.

Worked in the Body Shop co-leading the scrap project by providing weekly data recording, graphs, spreadsheets, etc.Also interacted with the Human Resource Department filing data, scheduling interviews, customer services, data and employee documents, etc.

Interacted with the Human Resource Department filing data, scheduling interviews, customer services, data and employee documents, etc.Also organize the engineering department helping with computer programming, and other computer tactics/filing.