Stephanie Tzogas Email & Phone Number

Toronto, Ontario, Canada

• Develops and implements the brand’s internal and external communications plans• Crafts a variety of internal and external communications materials (memos, presentations, press releases, media pitches, key messages, and briefs)• Manages brand publicity campaigns with external agency partners • Leads earned influencer initiatives on Instagram with the objectives of increasing awareness for titles and brand affinity

• Devised innovative publicity and marketing campaigns (including media relations, digital advertising, and influencer marketing)• Liaised with internal stakeholders to increase retailer distribution for key titles• Contributed to the development and implementation of the brand’s internal and external communications plans

• Developed and executed strategic communication plans for all Carina Press brand initiatives• Developed and executed innovative publicity campaigns for all Carina Press titles• Secured media coverage by devising press releases, personalized media pitches and targeted media lists• Created and executed influencer initiatives to increase awareness of Harlequin titles

Toronto, Canada Area

• Lead Publicist for Carina Press (Harlequin's digital-first imprint)• Developed and executed communication plans for all Carina Press brand initiatives• Developed and executed publicity campaigns for all Carina Press titles• Secured media coverage to increase awareness for both Carina Press and its titles by devising press releases, personalized media pitches and targeted media lists• Contributed to and supports the development and implementation of the Harlequin Brand Division's internal and external communications plans• Developed and executed publicity campaigns for HQN Books and Graydon House titles (June 2018 - December 2019)

Toronto

• Contributed to and supported the development and implementation of the agency’s internal and external communications plans• Wrote, edited and posted engaging intranet content• Provided communications support to executive leadership by reviewing and editing memos, reports, and presentations• Supported the development and implementation of the agency’s awards strategy• Project managed award show entries: content curation, case writing and editing, securing approvals• Secured media coverage to increase awareness for both the agency and its clients by devising press releases, personalized media pitches and targeted media lists• Diligently tracked media coverage and develops evaluation reports using Cision (Jan. 2018 – June 2018) previously used Meltwater• Effectively coordinated and executed special events: quarterly all-staff town halls, guest speakers, holiday parties• Managed the agency’s social media platforms, which included writing copy and responding to outreach requests• Prepared monthly social media engagement reports to assess performance and make strategy recommendations

Toronto, Canada Area

• Wrote and edited a variety of external and internal communication materials including: media releases, factsheets, media pitches, staff biographies, campaign summaries, backgrounders and intranet content• Diligently tracked media coverage and developed evaluation reports using Meltwater• Led the remodeling of the agency’s intranet by researching design and layout options, writing content and developing a guide for future administrators to use• Successfully coordinated and executed the 2017 annual general meeting for 230 staff members: researched vendor options, developed budget estimates, led event status meetings, contributed content ideas, delegated responsibilities and developed run of show timelines

Toronto, Canada Area

• Wrote engaging and informative play reviews• Utilized thorough research skills to gain background knowledge on the plays, crews and actors• Actively used social media to promote the publication, productions and reviews

• Effectively used strong interpersonal skills to collaborate with senior leaders to ensure proper store operations• Successfully used problem solving and strategic thinking skills to resolve customer issues in a respectful manner

• Creatively wrote informative articles for the Library’s and the city of Oshawa’s newsletters • Showcased detail oriented proofreading skills by editing promotional materials• Devised engaging press releases that resulted in event promotion and coverage• Created and managed the social media content calendar for Library programming and event promotion• Executed the scheduling and creation of social media content, while tracking and recording analytics• Researched and catalogued the Library’s media clippings from Jan. 2013 to May 2016 and displayed initiative by devising an assessment system based on Media Rating Points (MRP)• Provided event support by creating timelines, attending meetings, assisting with set up and clean up, as well as acting as a greeter to guide guests• Assisted with the administrative donation process by recording donations in the donation database, devising donation memos and writing thank you letters

London, Canada Area

• Pitched interesting topics related to university life and created article titles and taglines with SEO in mind• Wrote articles with a witty and personable style to engage the target audience of female undergrads• Actively promoted articles and the Chapter through engaging social media marketing campaigns

Bachelor Of Arts (Ba), Honors Specialization In English Language And Literature

Activities and Societies: Her Campus Western Chapter, The Coterie: Western's Undergraduate English Society

Graduate Certificate, Corporate Communications & Public Relations