Stephanie Weber

Stephanie Weber Email and Phone Number

Streaming TV, Product & Technology Executive @ The Weather Channel
Stephanie Weber's Location
Coeur d'Alene, Idaho, United States, United States
Stephanie Weber's Contact Details
About Stephanie Weber

I build cutting edge consumer applications for Streaming TV, CTV, Roku, Amazon FireTV, Android TV, Vizio, Hisense, iOS, Android, HTML 5 and Web for consumers, media, and entertainment. I focus on using precision targeting and measurement to develop products and grow users to increase ROI in a wide array of channels.I have enjoyed a variety of leadership positions throughout my career in product development, audience development, software engineering, and tech strategy. My background as a software engineer coupled with my personal and professional experience has taught me the following about myself ◆ I can successfully create, scale and optimize new and existing revenue lines ◆ I speak both tech and exec to bridge and grow revenue ◆ I am customer-centric which leads my decision making ◆ I excel at the execution of big ideas ◆ I have good instincts that I marry with data to make high-quality decisions ◆ I can align, lead and grow amazing teams ◆ I love to win, but I'm very team-centric and helping the team win gives me greater joy ◆ I tell great stories and analogies that motivate ◆ I am a constant learner and strive to drive myself to be a better person ◆ I stay calm in high-stress situations and handle monumental issues with grace

Stephanie Weber's Current Company Details
The Weather Channel

The Weather Channel

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Streaming TV, Product & Technology Executive
Stephanie Weber Work Experience Details
  • The Weather Channel
    Svp, Product Development
    The Weather Channel Oct 2020 - Present
    Atlanta, Ga, Us
    Lead the creation and management of over 37 multi brand consumer news and entertainment streaming platforms including Roku, Amazon FireTV, tvOS, Android TV as well as SmartTV, set-top boxes, mobile and web.
  • The Weather Channel
    Product Development Consultant
    The Weather Channel May 2020 - Oct 2020
    Atlanta, Ga, Us
  • Toptal
    Product Management, Technical Pm, Data Analytics, Data Privacy, Software Development
    Toptal Feb 2020 - Present
    Work From Anywhere, Remote, Oo
    • Developed a new product line to drive 10MM annually in top-line revenue. Created the product analysis, product roadmap, MVP, FP&A, pitch deck along with the necessary operational elements for execution. • Developed a growth marketing and implementation roadmap for a national media company.• Developed the product plan, technology plan, and execution strategy for a SaaS company for an internally developed product. The planning also included FP&A, contract negotiation, and staffing. • Acted as the technical co-founder for a tour guide travel startup based in Italy. Created the product analysis, product roadmap, FP&A, pitch deck, and necessary pitch collateral to achieve a Seed financing round.
  • The Krazy Coupon Lady
    Chief Technology Officer
    The Krazy Coupon Lady Feb 2019 - Feb 2020
    Boise, Idaho, Us
    Led the technology strategy for iOS, Android, web, middleware and DevOps. Architected a technology roadmap to address significant technical debt. Developed the plan for new product development to grow the business over the next 5 years. Led a team of talented software engineers using the latest technologies in iOS, Android and web application development with React, React-Native, and GraphQL on top of AWS. • Architected a plan and executed the migration of business-critical content system• Initiated a rebuild of the webapp serving 40M views a month to tackle significant performance problems• Strengthened B2C customer attraction, conversion, retention, engagement, and satisfaction through optimized technical SEO• Led the organization in adopting a new product focused staffing structure and software development processes to increase software engineering output and sharing of knowledge including blue-green deployment, CI/CD pipeline, code reviews• Led the discovery for legacy and risky technology operations, created a plan to address them
  • Clarity Media Group / The Colorado Springs Gazette, Llc
    Vice President Digital Product & Audience Development
    Clarity Media Group / The Colorado Springs Gazette, Llc 2014 - Feb 2019
    Provided vision and leadership as head of product, and audience development. Drove business development through product creation and development, innovative data analysis solutions, and software development. Established new audience channels, reduced subscriber churn, developed new products and features. Created strategic audience growth teams for multiple products to drive audience engagement through growth marketing tactics, product creation, research, data analysis, P&L forecasting, and software development.◆ Oversaw strategic growth teams, responsible for multi-million dollar budget◆ Grew overall marketing channels by 150% in 12 months by employing effective growth tactics and innovative technology◆ Grew consumer audience channel over 200% by leveraging new technology processes◆ Grew a paid consumer model to achieve a 134% YOY increase in overall revenue◆ Developed and maintained a high profile, secure, fully custom e-commerce system with integrated marketing functionality◆ Maintained a high performing software development team that keeps up with the fast pace digital marketing industry◆ Led with an entrepreneurial mindset, created a start-up business unit, sought outside funding, incubated within the parent company, in the outdoor industry from concept to execution◆ Developed an architecture that supports analytics and metrics across the organization to drive organizational BI to manage, measure and grow the company through data-driven decisions◆ Multi-million dollar budget planning, forecasting and vendor management
  • Outthere Colorado
    Head Of Product & Engineering, Founder
    Outthere Colorado 2016 - 2019
    Colorado Springs, Co, Us
    Created a new audience product as a separate business unit. Acted as the founder and sought outside funding. Developed the product, the audience and built a savvy, smart team.
  • The Colorado Springs Gazette, Llc
    Director Of Technology
    The Colorado Springs Gazette, Llc Jan 2013 - Jan 2014
    Colorado Springs, Co, Us
    Provided leadership as head of technology and software engineering. Drove all aspects of technology management and control for all IT systems and processes (multi-site), including ERP, software development, telecommunications, networking infrastructure, budget preparations and forecasting, strategy for technical acquisitions (infrastructure and business solutions), and development of guidelines, standards, and procedures. ◆ Oversaw a dedicated technology team, responsible for multi-million dollar technology budget◆ Implemented martech solutions to that grew digital audience channels by 200%◆ Directed a data center move and consolidation that led to better recovery performance and decreased facilities costs of 50%◆ Provided ongoing analysis and evaluation of existing systems, procedures, usage, problems and productivity.◆ Improved operating efficiency of over 38% by creating methods for continuous improvement in all aspects of technology activity◆ Spearheaded a risk mitigation plan for local systems including process enhancements and virtualization◆ Developed long-term roadmaps to reduce and eliminate disparate and legacy architectures and systems◆ Streamlined operations with outsourced resources saving the company hundreds of thousands in staffing costs◆ Attracted and retained a team of software engineers in a challenging job market
  • Babyplays Toy Rental
    Co-Founder/Cto
    Babyplays Toy Rental 2010 - 2013
    Entrepreneur who co-founded a start-up in the toy industry. Created the vision and execution plan. Orchestrated and developed the rental software system that ran the online business. Drove efforts that helped get the company featured in Time Magazine, Tech Crunch, LifeHacker, Real Simple and The New York Times.◆ Managed business planning and market analysis◆ Developed and managed the rental software system and all custom software ◆ Utilized the principles of content and technical SEO to land the website at top of Google search results◆ Leveraged targeted technology marketing to drive conversions◆ Led PR to get press mentions that lead to quick growth
  • Freedom Communications Inc.
    Software Engineer/ Devops Manager
    Freedom Communications Inc. 2003 - 2010
    Santa Ana, California, Us
    Hired as a software developer and promoted to a Senior Application Developer. Then promoted again to Dev Operations Manager. Responsible for all interactive operations, activities and planning while supporting newsroom and company-wide initiatives. Full-stack developer with deep knowledge and understanding of web infrastructure. Focused on the support of internal systems and production activities.◆ Developed and maintained several websites and applications with PHP and MySQL◆ Installed, configured and maintained web servers & virtual servers◆ Created, configured, and administered staging and production databases including data transfer, backup and recovery plans.◆ Administered and maintained a source code control environment◆ Continually delivered on commitments, and often exceeded expectations for personal growth and in support of the team and overall organization
  • Wow! Marketing
    Software Developer
    Wow! Marketing 2000 - 2003
    ◆ Developed websites and programmed back-end applications for a variety of small business clients in the Colorado Springs area. ◆ Developed and maintained several web sites and applications on a LAMP stack◆ Configured production web environments◆ Monitored and troubleshot production applications◆ Performed load testing as needed for high volume sites◆ DNS and domain registrar administration◆ Suggested areas for improvement in internal processes, along with possible solutions
  • Neovation
    Software Developer
    Neovation 1998 - 2000
    Responsible for working on a range of client projects and focused on back-end development software development. Developed multi-client applications within a Saas architecture. Collaborated with account executives and clients to create and prioritize requirements.◆ Developed and maintained several web sites using Java and JSP◆ Researched and presented hardware and software tools used in the support and maintenance of systems◆ Mentored and instructed associates in the areas of web development and server administration

Stephanie Weber Skills

Digital Media Email Marketing Content Management Web Analytics Seo Social Media Social Media Marketing Online Advertising Newspapers Management Google Analytics New Media Social Networking Blogging Wordpress Facebook Online Marketing Web Content Management Advertising Publishing Copywriting Sem Media Relations Web Content Writing Search Engine Optimization Search Engine Marketing Web Content E Commerce Strategy Marketing Leadership Digital Marketing Marketing Strategy Newsletters Web Development

Stephanie Weber Education Details

  • Colorado State University
    Colorado State University
    Management And Entrepreneurship

Frequently Asked Questions about Stephanie Weber

What company does Stephanie Weber work for?

Stephanie Weber works for The Weather Channel

What is Stephanie Weber's role at the current company?

Stephanie Weber's current role is Streaming TV, Product & Technology Executive.

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What is Stephanie Weber's direct phone number?

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What schools did Stephanie Weber attend?

Stephanie Weber attended Colorado State University.

What skills is Stephanie Weber known for?

Stephanie Weber has skills like Digital Media, Email Marketing, Content Management, Web Analytics, Seo, Social Media, Social Media Marketing, Online Advertising, Newspapers, Management, Google Analytics, New Media.

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