Event Consultant | Business Administrator
Moorland Farm, Far Hills, Nj
Balanced a diversified role that included office management, financial accounting and event planning for a non-profit organization to benefit regional healthcare. • As office manager, provided financial management for organization's 2 annual events, rental property and investment accounts. General bookkeeping responsibilities, account reconciliations, A/R and A/P, data analysis, preparing budget and financial reports, year-end audit documentation for accounting firm and primary point of contact for legal and insurance partners. • Communication tasks included collaborating with marketing firm to manage website content, updates and changes. Developed promotional materials and email marketing campaigns to inform, promote and drive website traffic. Managed effectiveness of these initiatives through SEO optimization and Google analytics. • As system administrator, integrated new ticketing and sales software on website. This improved event registration, reduced hours of work and increased cash flow. Facilitated rollout, training of new process to patrons and provided solutions for support requests. • In the event sales role, managed 1650 tailgate spaces as customer service liaison and retention manager while increasing revenue of new patron space holders. Successfully delivered and exceeded annual goals for tailgate sales and online general admission, resulting in 45% of event revenue. •Liaison to the Board of Trustees, coordinated communication and correspondence, record meeting minutes and prepared meeting materials necessary for strategic planning, discussion of beneficiary grant proposals and sponsorship partnerships. Provided executive administrative assistance as needed. • Led training of seasonal part-time staff and volunteer groups in a fast-paced environment to meet timelines and project deadlines.