Stephanie Worthington, Ctsm Email & Phone Number

San Mateo, CA, US

Washington, District Of Columbia, US

Redwood City, California, US

• In this role, I managed Field Marketing, Global Events and Customer Marketing operations while optimizing processes, workflows, and infrastructure for Events, Customer, and Field Marketing teams. This included.
• Grew pipeline and sales volume during the global pandemic by pivoting Field Marketing to 100% virtual programs: Sales Team lauded the innovative format and the number of would-be registrants often exceeded capacity.
• Generated new business by revamping post-event follow-up processes.
• Designed and launched an innovative Advocacy program that yielded a 200% increase in customer references (Gartner/G2) within eight months.
• Dramatically increased brand awareness, content creation output, and pipeline generation.
• Attracted 1K+ virtual participants to annual industry conference as RESOLVE event Founder and Owner.

Mountain View, California, US

• While at StackRox I crafted and enhanced marketing strategies for moving prospects through the marketing and sales pipeline by employing a multi-touch approach, integrating channels such as email, paid marketing.
• Manage the implementation of integrated marketing programs from inception to completion
• Developed projections and measured ROI/effectiveness of marketing efforts. Refined the means of tracking performance, established a cadence for reporting, and leveraged resulting data to make key marketing decisions.
• Built the department budget in order to track vendors and spending. Communicated with senior staff when there was a material change in spending or saving.
• Designed and built IM programs using email and direct mail tactics
• Ran SEO overhaul and started SEM program

Mountain View, CA, US

• In this role, I implemented and managed key global marketing systems, processes, operations, and programs for a cloud orchestration software startup. This included the following:
• Built programs that expanded marketing sourced opportunities (inbound leads) from 5% to 65% within two years.
• Exponentially grew marketable leads to >50K.
• Built a fully functioning lead database while building a productive demand-generation program from scratch.
• Designed and launched a monthly webinar program that educated and engaged both prospects and existing clients.

Waltham, Massachusetts, US

• As the company's first Growth Marketer, I expanded global markets for an organization specializing in deception cybersecurity. This included developing and managing marketing operations. I also partnered with SDR Team.
• Secured 11K new leads while building a $35M pipeline by developing and launching a field marketing program.
• Spearheaded 50% YOY growth in qualified show leads while growing lead database by 50X to 800K.
• Drew on success at previous role to roll out successful outbound marketing program.
• Rolled out the company's entire Digital Marketing Program including SEO, SEM, and retargeting processes.

Athens, GA, US

• My job as this hardware and software data storage startup's first marketing professional entailed building department systems from scratch while directing digital, demand generation, events, operations, creative.
• Rolled out innovative Marketo lead scoring and processing program.
• Grew department from zero to six full-time staff within four years.
• Exponentially expanded market share by building marketing programs that generated 80% of sales pipeline.

San Mateo, California, US

We specialize in serving P&C insurers, with a focused commitment that puts customer success above all else. Guidewire InsurancePlatform™ is the P&C industry platform that unifies software, services, and partner ecosystem to power our customers’ business. InsurancePlatform provides the standard upon which insurers can optimize their operations, increase.

Fort Lauderdale, FL, US

I worked for Orbital Data which was acquired by Citrix. Orbital provided WAN acceleration solutions

Palo Alto, CA, US

I worked for Autonomy, acquired by HP in 2009.

Certification - Gold Level, Trade Show And Event Management

Business

Aa, Business