Stephanie Benitez Email & Phone Number

New Orleans, LA, US

New Orleans, Louisiana, United States

Remote

• Decrease overall CPL by 53% within first quarter of employment
• Maintain $25-$30 CPL for Facebook and Instagram since Feb 2022
• Oversee all paid campaign performance and routinely touchbase with leadership by region for recommendations and optimizations
• Brainstorm, strategize, design, and execute campaigns across Indeed, Google, and Meta to align with company objectives
• Create and help execute content strategies across email campaigns, organic social, community management, and design
• Work with team to workshop and create 9-grid template, content and community engagement guides, and strategies for partnerships

Remote

• Work with 16-20 clients across automotive, healthcare, and non-profit industries programming digital media within Facebook, Geolink, Google, The Trade Desk, and/or YouTube
• Generate strategies from monthly data reporting for all clients, looking into relevant KPIs for client funnels to show their progress, success, and growth over time

Greater New Orleans Area

• Routine strategic planning for collaborations, events, campaign content, and additional channels of revenue
• Systems organization and project management
• Brand content guide creation
• Brand content + engagement strategy creation
• Newsletter ideation and direction
• Leading A/B testing initiatives

Greater New Orleans Area

Greater New Orleans Region

New Orleans, Louisiana

• Store Playlist DJ
• Create Social Media Strategy and Guidebook
• Outline Brand Content and Diction Guide
• Write updated and contemporary descriptions for collections for use online and print
• Create product descriptions per collection for use online and print
• Direct, produce, and occasionally execute photos for stores, social media, digital media, and ads.

Greater New Orleans Area

• Create copy for new website
• Take photos and create relevant content on Instagram, Facebook, Yelp, TripAdvisor, Google My Business, and our website; create unique hashtags for more personalized prospective consumer engagement; produce general.
• Assist Marketing manager in key updates for the new website launch from typeface to layout.
• Teach customer-facing staff about the brand identity (on-brand language, appearance, and product vocabulary)
• Write copy for all marketing materials
• Transferring all social media accounts into business accounts

New Orleans, LA

• Maintained an average of 30 followers per week; 20% engagement per post
• Transferring all social media accounts into business accounts
• Managing all social media platforms for NOLA Couture and sister brand Charlestone Krewe
• Providing analytical data on engagement and interaction across all social media platforms via Hootsuite and Google Analytics
• Creating content on all of their clothing, including new items launched throughout each developing season
• Touching base with Chief of Operations to ensure that content is being rolled out in a proper order to drive up sales and prospective consumer engagement

New Orleans, Louisiana

• Operations - Advisor (March 2015 - December 2016):
• Tracking and processing shipments in and out of store
• Processing all operations-managed sales orders (returns, exchanges, lens replacements, etc.)
• Managing store inventory management and processes, such as inventory counts and shipping/receiving
• Providing the highest customer service standards while maintaining a professional demeanor and presentation at all times
• Determining appropriate merchandise for described occasion; assessing wardrobe palettes and utilizing sales tools to create an ideal and personalized merchandise selection for customersBrand Lead (March 2015 - December.

Bachelor’S Degree, Psychology

Activities and Societies: Queer Student Alliance Treasurer, First in the Pack Peer Mentor, Emerging Professionals

Minor, English

Activities and Societies: Sigma Tau Delta, Loyola Maroon Opinion-Editorial Staff Writer

High School, General Studies

Activities and Societies: Honors Graduate: Cum Laude