Stephanie Campbell Berns Email & Phone Number

New York, Ny, Us

New York, Ny, Us

New York, Ny, Us

New York, Ny, Us

New York, Ny, Us

New York, Ny, Us

New York, New York, Us

- Managed all social platforms, including Facebook, Twitter, Pinterest and YouTube, for food-related CPG brand. Management of platforms included writing daily social content, engaging with follower base, working with Consumer Affairs to address high risk subject manners in order to maintain brand image, and analyzing and reporting on brand’s social performance.- Worked with Senior Social Strategists, creative teams and clients to concept and implement paid Twitter campaigns for various CPG brands.- Researched and wrote multiple agency POVs for social media and other emerging media news and key topics.- Managed the launch of new product line, Campbell’s Go, on Facebook and oversaw/aided in creative content development for Page. Responsible for weekly and monthly reporting of social performance.- Developed social media playbooks for Creative teams to concept and implement social media campaigns for CPG brands. Social media playbooks consisted of best practices for social content creation, strategic activation ideas and competitor audits.- Conducted social listening for agency teams to guide development of social/digital campaigns.- Assisted Senior Social Strategist in development and implementation of social strategy and social promotions for various CPG brands. Assistance included audit of brand and competitive social performance, best practices guidelines and target audience research and insights.- Worked with Associate Social Director to implement and manage a mission control center for JC Penney’s back to school campaign. Mission control involved using social listening tools to engage with consumers about back to school shopping in real-time through creative content delivery.

Washington, District Of Columbia, Us

Bs, Business Administration

Bachelor Of Science (Bs), International Business