I am communications professional with a proven track record spanning over a decade, bringing extensive expertise in crafting and implementing strategic communication plans that elevate brands and drive impactful results. My dynamic journey includes pivotal roles at renowned communication agencies, showcasing a consistent commitment to excellence and client satisfaction.Previously, as an Account Manager at Woodrow Communications, I spearheaded aggressive strategies to uphold brand visibility. My responsibilities included producing compelling press materials, team management, fostering media engagements, contributing to the agency's financial health, among others.As a Senior Account Manager at Weber Shandwick East Africa LTD., I successfully managed relationships with key clients, such as WorldRemit, GSMA, Roche and IBM. My duties encompassed developing tailored PR strategies, nurturing collaborations with media contacts, monitoring industry trends, and implementing crisis communication strategies.Above everything you have read, I remain a student of the profession, relentlessly looking for areas of improvement, examining my own shortcomings and finding new techniques to borrow from peers. No room for ego but continuous improvement. I am confident that my rich background in PR, encompassing strategic planning, client management, media engagement, and crisis communication, positions me as a valuable asset to any organization seeking a seasoned professional committed to achieving and exceeding communication goals.
Freelance
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Independent ConsultantFreelance Nov 2023 - PresentIf you're looking to enhance your brand's visibility, manage a crisis, or launch a new product in Kenya, East Africa and the continent as a whole, I'm here to lend my expertise and share my experience. Let's connect and explore how we can collaborate to achieve your PR goals. Open to networking and eager to discuss potential opportunities with anyone reading – let's make great things happen together!
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Senior Travel ConsultantShipe Travels Aug 2018 - PresentNairobiClient Interaction: I consult with clients to understand their travel preferences, needs, and budgets.Travel Planning: I scout for new travel destinations and create detailed travel itineraries, including transportation, and activities.Booking Services: I reserve flights, hotels, car rentals, tours, and other travel-related services.Advisory Services: Provide destination information, travel tips, and recommendations for attractions and experiences.Problem Resolution: Assist clients with changes, cancellations, and resolving any travel-related issues.Cost Management: Find and negotiate the best rates and deals for clients to maximize their travel budget.Documentation: Ensure all travel documents such as visas, passports, and travel insurance are in order.Market Research: Stay updated on travel trends, new destinations, and industry developments.
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Account ManagerWoodrow Oct 2022 - Nov 2023Nairobi, KenyaThe purpose of my role at Woodrow is to manage, support and grow Woodrow's presence in Africa. This is through delivering excellent, impactful and professional communication solutions to a growing list of clients who include; Hormuud Telecoms, Opera and Janus Continental Group (JCG). From going for new business to securing top tier media placements, offering crisis support to providing advisory and market insights, I ensure Woodrow grows its regional network by continuing to innovate, integrate and win, in bold new ways. -
Account Manager, Client Experience, East AfricaWeber Shandwick Nov 2020 - Oct 2022Nairobi, Kenya• Account Management: Servicing existing clients to the highest possible standard and playing a leading role in executing an aggressive strategy to win and keep business• Programme Delivery: Produce and supervise the production of well-written and relevant press materials that align to client messaging and identify key and relevant platforms for placement. Key clients here are IBM and WorldRemit• Understanding the Agency: I build effective and profitable relationships, acting as the intermediary between my clients, account team and other key stakeholders including media and service providers• Financial Management: I strive to ensure a good financial health for the company by working together with my account team, ensuring all quotes, invoices, financial status meetings and third-party partnerships are effective. I also ensure are delivered on time and timesheets are completed and up-to-date • Team Management: I lead and work with the team towards achieving positive results. Through dialogue with the Managing Director, we liaise to ensure that tasks and duties are delegated across the team and completed efficiently• Media Engagement: Liaising with journalists, pitching in stories, securing features and news stories, facilitating TV interviews and placing Op-Eds • Self-Development: I assume responsibility for regularly reviewing performance and personal development. I also roll up my sleeves to provide necessary admin and clerical support -
Senior Account ManagerTell-Em Public Relations Ea Ltd Jan 2011 - Aug 2017Kenya- Develop and implement comprehensive PR plans to support and positively position various initiatives/events- Draft communications materials including but not limited to press releases, fact sheets, speaking points and features. - Mobilize and manage media for various events and ensure coverage - Coordinate various client events including launches, press conferences and workshops - Help in brainstorming and, developing PR strategies and plans and pitching to potential clients - Working on and giving expertise on various other accounts especially Coca-Cola, Philips, Visa, Ford Motors, Visa, Weetabix among others- Crisis communicationPR skills Evaluates results against objectives, programmes, plans. Contributes to elements of PR plans and programmes in conjunction with Account Director/Director. PR content generation (releases, bylined articles, case studies, etc); edits material prepared by others. Media and stakeholder relations Crisis communications Actively building positive relationships within clientAdministrative/agency operations Helps coordinate internal planning meetings; follows-through on actions. Understands business objectives.Client services The main day-to-day point of contact for the client.o Provides consistent service delivery to clients.o Contributes via value-add initiatives, generates new ideas.Account management and strategic thinking and planning Manages projects and plans and ensures implementation. Demonstrates in-depth knowledge of client and PR progamme objectives, ensuring achievement of same. Looks for ways to increase client satisfaction Manages relationship to maximise account development opportunities.Business Development Develops proposal writing, and contributes to pitch preparations. Managing presentations Maintains and develops contacts, follows up on networking opportunities. Recognises new business opportunities and works with relevant people to action.
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Senior Account ExecutiveTell-Em Public Relations Ea Ltd Mar 2011 - Jan 2013Media liaising, client service, handling digital media and assisting in all PR activities
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Editorial ManagerAfrica 24 Media Jan 2009 - Dec 2010As the Editorial Manager at a24 Media, I coordinate the various departments in the organization, handle all the incoming and outgoing editorial content from all over Africa and do scripting on different topics ranging from documentaries, features, current affairs, business, health, environment and sports. Am also solely responsible for providing write-ups for all the content on the photography site. Besides, am in-charge of conversing with content contributors from within and outside Africa. I also do some IT work by uploading the received stories onto our website. -
Business ReporterKenya Broadcasting Corporation (Kbc) May 2008 - Dec 2008Was on internship at the state broadcaster, radio department, for six months where I covered real-time business events and was the man to call on whenever a business story needed prompt coverage. Was also involved in voicing and transcribing stories.
Stephen Ayoo, Mprsk Education Details
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Business Administration And Management, General -
St. Paul'S UniversityFirst Class Degree -
East Africa Institute Of Information StudiesDistinction
Frequently Asked Questions about Stephen Ayoo, Mprsk
What company does Stephen Ayoo, Mprsk work for?
Stephen Ayoo, Mprsk works for Freelance
What is Stephen Ayoo, Mprsk's role at the current company?
Stephen Ayoo, Mprsk's current role is Travel Consultant | PR & Communications Consultant | Sports Journalist | Freelance Commentator | Data Journalist | Blockchain Enthusiast | Learner By Doing.
What schools did Stephen Ayoo, Mprsk attend?
Stephen Ayoo, Mprsk attended University Of Nicosia, St. Paul's University, East Africa Institute Of Information Studies.
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