Stephen Bonsignore

Stephen Bonsignore Email and Phone Number

Chief Marketing Officer (Fractional) @ Crispin
New Jersey, United States
Stephen Bonsignore's Location
Short Hills, New Jersey, United States, United States
About Stephen Bonsignore

Expert brand communications strategist and PR advisor. Communications consulting, brand positioning and narrative development, GTM strategy, agency search, new business development and more. PR WEEK 40-Under-40 honoree. Former head of Cohn & Wolfe's NA Consumer Practice. Always on the hunt for passion projects and collaborations with good humans. Deep experience in automotive, consumer technology, CPG, food and beverage and sports. Uniquely left-brain/right-brain with an ability to see the problem through the fog; identify strategic solutions; develop creative communications platforms and programs; and mobilize and motivate teams. I've collaborated with the world’s most prominent brands across category – from sports to science, mobile TV to motor oil, casual dining to cognac. 3M. Colgate. Ford. Hennessy. Johnson & Johnson. Major League Baseball. Nike. Target. Walgreens...I'm passionate about teaming with leaders and leapers - brands and businesses looking to assert and maintain their leadership status and those seeking to disrupt and differentiate in crowded and competitive categories. BRAND EXPERIENCEAutomotive: 3M, Buick (GM), Ford/Lincoln, Maserati, Rolls Royce, ValvolineSports: MLB, Nike, Riddell, WTAConsumer Technology: Dell, Kryo, Inc., Intel, Pioneer, RadioShack, Sony EricssonFinance: Capital One, PrudentialFood and Bev: Chipotle, Cholula, Hennessy, J.M. Smucker Co., Olive Garden, Remy MartinCPG/Retail: Colgate, Footaction, Target, WalgreensConsumer Health: Johnson & Johnson, SanofiStartup: Ata Football, Hemp Talks, iGourmet.com, theMakings, Upleaf'd, Uplift Labs

Stephen Bonsignore's Current Company Details
Crispin

Crispin

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Chief Marketing Officer (Fractional)
New Jersey, United States
Website:
crispin.com
Employees:
8
Stephen Bonsignore Work Experience Details
  • Crispin
    Chief Marketing Officer (Fractional)
    Crispin
    New Jersey, United States
  • Crispin
    Agency Growth/Advisor To Ceo
    Crispin Apr 2023 - Present
    New York City Metropolitan Area
    Fractional CMO for organization. Member of the executive leadership team. Responsible for elevating agency presence and reputation, along with new business development, internal and external communications strategy and brand marketing initiatives. Also helping creative, marketing and analytics work delightfully together to make cool stuff for brands. Previously worked in similar roles at MMI Agency...which then became part of CPB Group...which is now Crispin. Keep up.
  • Sdb Communications
    Owner/Senior Brand Communications Consultant
    Sdb Communications Aug 2019 - Present
    Greater New York City Area
    Privileged to work with established brands and emerging voices, as well as advertising, PR, social and marketing agencies. Focused on unearthing, crafting and amplifying their stories, as well as those of their clients. Frequent new business pitch partner and narrative director. Focused on brand positioning, communications strategy and creative platform development. GTM strategy including product launch, seasonal and ongoing communications, message development and engagement. Find out more at www.sdbcomms.com BRAND EXPERIENCEAutomotive: 3M, Buick (GM), Ford/Lincoln, Maserati, Rolls Royce, ValvolineSports/Apparel: HUGO Boss, Jack Rogers, MLB, Nike, Riddell, WTAConsumer Technology: Dell, Intel, Pioneer, RadioShack, Sony EricssonFinance: Capital One, Prudential Food and Bev: Chipotle, Cholula, Hennessy, J.M. Smucker Co., Olive Garden, Remy MartinCPG/Retail: Colgate, Footaction, P&G, Target, Walgreens, WalmartConsumer Health: Johnson & Johnson, SanofiSDB COMMS PARTNERSHIPS Agencies: AGEAN, Crispin, iced media, LaForce, Lippe Taylor, Mesmerize Marketing, MKC, MMI, Porter Novelli, Praytell, Real Chemistry, The 5th Column, Zeno GroupBrands: Ata Football/Atalanta Media, BOSS, Hemp Talks, Kryo Inc. (ChiliSleep), POC Lab, The Makings, Upleaf'd, Uplift Labs
  • Themakings
    Non Executive Director
    Themakings Sep 2020 - Present
    Developing communications and engagement strategies for earned and social media, as well as providing support overall branding and business development, for new coaching platform. theMakings helps build leaders for a better society. Learn more at www.themakings.com
  • Upleaf'D
    Chief Strategy Officer
    Upleaf'D Aug 2020 - Present
    Oversees the external manifestation of the Upleaf’d brand and directs strategic communications and audience engagement efforts. Upleaf’d is the FIRST monthly subscription box club for the Canna-Curious woman. We create unique, multisensory experience exclusively for our members that feature a core collection of cool new products, along with just enough of the very best cannabis available sourced from the finest local growers and cultivators — all delivered discreetly to her door. Be curious. Reach Higher. Get Upleaf'd. Find out more and receive updates at www.upleafd.com
  • Mmi Agency
    Brand Strategy
    Mmi Agency May 2021 - Apr 2023
    New York, New York, United States
    Member of the operational leadership team fostering collaboration across creative, marketing and analytics to develop breakthrough brand communications programs. Focus areas include agency marketing and internal culture-building along with narrative and platform development for clients and prospects. Frequent partner on initiatives that integrate multiple Stagwell companies to deliver enhanced and differentiated services to brands. MMI is now part of Crispin.
  • Ata Football
    Vp Communications (Interim)
    Ata Football Aug 2020 - Mar 2022
    New York City Metropolitan Area
    Interim VP of Communications leading all external and internal brand comms. Responsible for helping build the brand voice, positioning, narrative and identity as well as leading strategy and stakeholder engagement including: content development, media relations, social and influencer activations and partner communication. ATA Football was acquired by international sports streaming service DAZN in 2023.
  • Bcw Global
    Managing Director, Brand Solutions, Bcw Global
    Bcw Global Jun 2018 - Aug 2019
    Greater New York City Area
    N.A. Communications Lead for The Neighborhood (WPP integrated team for Johnson & Johnson)N.A. Communications Lead for Team Walgreens (WPP integrated team for Walgreens Boots Alliance)Strategy for additional consumer clients including Cholula, Hennessy and Riddell. Core member of North America business development team for agency.
  • Cohn & Wolfe
    Managing Director, U.S. Consumer Practice Leader
    Cohn & Wolfe Nov 2008 - Jun 2018
    New York, Ny
    Elevated from Group Vice President to EVP to Managing Director, following GCI Group/Cohn & Wolfe merger. As Managing Director of the North American Consumer Practice from 2013-2019, I was responsible for vision, management and P&L for 60-person consumer practice at top-10 global communications agency. Client portfolio included industry-leading brands across CPG, consumer health, food and beverage, sports, hospitality, consumer technology and more. Cohn & Wolfe merged with Burson Marsteller to form BCW in 2018.
  • Gci Group
    Group Vice President, Gci Sports
    Gci Group Aug 1999 - Nov 2008
    Started as Account Coordinator in 1999 and rose through the ranks to Group Vice President. GCI Group became part of Cohn & Wolfe in 2008.

Stephen Bonsignore Education Details

Frequently Asked Questions about Stephen Bonsignore

What company does Stephen Bonsignore work for?

Stephen Bonsignore works for Crispin

What is Stephen Bonsignore's role at the current company?

Stephen Bonsignore's current role is Chief Marketing Officer (Fractional).

What schools did Stephen Bonsignore attend?

Stephen Bonsignore attended Cornell University, Edgemont Junior-Senior High School.

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