Cmo, Principal
CurrentHallright helps midsize agencies pitch and win larger pieces of business against holding company competitors by repackaging agency capabilities, elevating RFP submissions, improving strategic pitch theater and galvanizing teams. Specific services include:1) New business strategy: Analysis and insight across all aspects of positioning, lead generation, tools, processes and workflow.2) Pitch management: Leading all aspects of the pitch process from writing the initial RFP, developing big ideas and pitch theater, through to onboarding.3) Marketing, PR and communications: Develop marketing and PR plan, lead generation, content strategy and creative development, internal and external communications.4) Technology and IP: Build technology partnerships and create IP to generate new service offerings, new revenue streams and agency differentiation.