Stephen Mcallister Email and Phone Number
Skilled PPC consultant and business director with excellent reporting and analytical experience. Has a passion for digital communication and in finding creative solutions through an array of business processes. Enjoy constantly improving systems, complex projects and the variety of new challenges in the digital space.Working across numerous verticals and with clients from startups to international businesses. Web Design & DevelopmentExperienced with HMTL, CSS, SASS & PHPProficient with CMS systems such as Joomla & WordpressSEO & Content managementEmail Marketing campaigns (CommuniGator /Mailchimp / Mailerlite)Email Design and build(MJML)Reporting and analytical skill sets Working across CRM Systems (Vtiger /Salesforce / Goldmine)Managing e-commerce platforms such as Prestashop / Magento / WoocommerceSage Line 50 experience (including report design) Google Adwords Certified
Mcallister Digital
View- Website:
- mcallisterdigital.co.uk
- Employees:
- 1
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Director And Ppc ConsultantMcallister DigitalClacton-On-Sea, Gb
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Director & Ppc ConsultantMcallister Digital Jun 2024 - PresentAn experienced PPC Consultant and Business Director, I bring over 15 years of expertise in digital marketing, data analysis, and strategic account management, with a strong focus on driving ROI for clients across diverse sectors. With an approach which is rooted in data-driven insights and continuous optimisation, helping brands achieve sustained growth and maximise their marketing budgets.
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Head Of Paid MediaAbsolute Digital Media Dec 2023 - Oct 2024London, Gb -
Head Of Business IntelligenceAbsolute Digital Media Sep 2022 - Oct 2024London, Gb
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Ppc ManagerAbsolute Digital Media Feb 2020 - Sep 2022London, GbManaging and optimising PPC campaigns across variety of clients across Google/Bing/Facebook & LinkedInProcessing PPC audits for new clients.Analysing analytical data and insights to improve conversion rates for clients.Conducting keyword research.
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Digital Marketing Data AnalysisMark Harris Furniture Nov 2018 - Feb 2020- Managed PPC account for search/shopping. A/B testing, optimising of campaigns and waste reduction.- Built robust statistical and data methods using G-Suite of products to spot trends and set long term strategic decisions within search/shopping.- Working with big data to interpret insights, optimise users experiences and improve conversion rates.- Implementation of email marketing platform, template design, build and development of automated workflows. -
Ecrm ManagerTuskerdirect Sep 2016 - Nov 2018Watford, Hertfordshire, GbDesign, build and deployment of email marketing campaignsData segmentation and data cleansingAnalytical reporting on digital channelsData and system gap analyses and continual system improvementsContent creationWebform design and buil -
Web Marketing & Seo Account ManagerFreetimers Internet Nov 2015 - Jun 2016Northampton, Northamptonshire, GbPerform site analysis for ON Page and Off Page optimisationSupervise and directly implemented SEO practices for around 40 websites within organic and paid searchCommunicate directly with clients for developing a comprehensive plan for new sites or redesign Create, measure and report SEO performance goals to present to clients and management Implement PPC campaigns and review target goalsConduct keyword research and track progress -
Marketing ManagerMore-Control Ltd Feb 2011 - Nov 2015Milton Keynes, England, GbManage E-commerce sites and main siteManage product and customer database recordsUpdate pricing / discount structures and stockGenerate sales reports / buying trends and web analyticsStreamline sales process and integrated 3rd party plug-insImplement marketing initiatives to promote the company’s key services to generate additional businessRegular SEO audit of company website and affiliate websites Content writing Email marketing campaigns Design and development of print mediaProvide online marketing advice and consultancy to client sites -
Business OwnerSmscope.Com Ltd May 2010 - Jan 2011Business owner for smscope.com Ltd; a dedicated Social Media Marketing and Copywriting company for providing content and SMO to increase visibility and exposure of client websites. -
Assistant Marketing ManagerTraveltura.Com Ltd Dec 2008 - Dec 2010Overview company online marketingHandling of in-house projects for digital marketing activities including: keyword research, organic and paid initiatives, website development, design and maintenanceDuties Included: Optimisation of company website catalogue of 70 websites Design websites and optimise structure for search enginesOptimise website contentImplemented article marketing initiatives Provide basic training in SEO, SMO, Article Marketing and web design
Stephen Mcallister Education Details
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University Of LeedsHuman Resources -
Keele UniversityBusiness Admin & History
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Keele University1 Business Administration & History
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Colchester Sixth Form CollegeLevel Business Studies / Electronics / Geology / History
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Honywood School CoggeshallC (Including English And Mathematics)
Frequently Asked Questions about Stephen Mcallister
What company does Stephen Mcallister work for?
Stephen Mcallister works for Mcallister Digital
What is Stephen Mcallister's role at the current company?
Stephen Mcallister's current role is Director and PPC Consultant.
What schools did Stephen Mcallister attend?
Stephen Mcallister attended University Of Leeds, Keele University, Keele University, Colchester Sixth Form College, Honywood School Coggeshall.
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