A digital focused leader with 15+ years’ experience in strategy, operations, and growth; working both in management consulting and within industry across TMT, government, and mega events.Demonstrated 0>1 product experience and expertise in B2B & B2B2C venture building - spanning the full lifecycle from concept to launch, through to operationalizing and delivering ongoing strategies to drive customer acquisition, engagement, and retention.Led delivery of large-scale digital transformation programmes and build of transactional websites/apps, exploiting SAP Commerce, Salesforce Marketing Cloud, among others.Key capabilities- Strategy development, market research and analysis- Proposition development, pricing analysis and segmentation- Business case development and presentation- Digital transformation utilising design thinking and agile methods- Customer experience design and user journey mapping- Target operating model design and implementation- End-to-end digital product ownership- Digital growth, marketing and analytics