A truly inventive, deep-thinking and pro-active strategist who drives business through his abilities to understand risk and to see opportunities by thinking outside the box to leverage exceptional results for conception to completion projects.Skilled in devising and implementing new processes for customer engagement including a new pre-broadcast feedback system to protect users and de-risk stakeholders to minimise exposure to risk to brand, value, trust and good name (eD-Masta®). Having advanced real-time interactivity responses and reports for campaign testing, feedback and brand receptors for programmatic campaigns to improve engagement (eD-TV®), whilst creating exceptional additional market-leading data analytics (eD-Analytics®) using PI systems for real-time campaign modification and enhanced key performance metrics to help maximise ROI/ IP values and improve the UX, being awarded Samsung Developer Business Partner in 2019.Most recently implemented a cutting-edge digital media programme by combining new and re-designing existing technologies using his expertise in co-ordinated manufacturing processes to create designer-led hardware (eD-Case®) and cutting-edge software (eD-Web®©) to produce a streamlined global communication system with industry leading features including new state of the art broadcasting and media delivery services across widened demographics to increase OTS and CTR's, decreasing CPE/PPC/CPI costs and dependencies for campaign delivery management, and streamlining tracking operations for the delivery of communications and contextual rich-media ad campaigns.A proven broad range of C-Suite expertise in B2B & B2C results driven environments, experienced in business acquisition and development, risk management, business analysis, sales, management, project directorships, and a continuing record in exceeding objectives, he is adept at leading 3rd party providers and coordinating internal and external teams to deliver timely and successful outcomes across numerous sectors, whilst fostering long-lasting and profitable global relationships.Experienced in problem solving, analytic data design and interpretation with a dedicated passion to strategic agile project management (PM and PMM) lifecycles that make a difference. The candidate delivers a professional and adaptable approach to business issues along with a proficient understanding of P&L, forecasting, marketing, CRM processes, SLA, contract construction, recruitment, training and presentation skills, with a strong appetite to keep pace with the latest industry developments.