Senior Marketing Operations Analyst
CurrentMajor responsibilities include using data to monitor operations and provide reports and insights to better inform decisions. I regularly use Alteryx and PowerBi to simply and visualize reports to tell the story of data and why it matters. Some of the reporting I have produced include: Lead forecasting, cycle time reporting, target modeling, prospect profiling, peer analysis, and aspects of lead monitoring like appointment and booking rates. Visualizing data and providing insights help us take… Show more Major responsibilities include using data to monitor operations and provide reports and insights to better inform decisions. I regularly use Alteryx and PowerBi to simply and visualize reports to tell the story of data and why it matters. Some of the reporting I have produced include: Lead forecasting, cycle time reporting, target modeling, prospect profiling, peer analysis, and aspects of lead monitoring like appointment and booking rates. Visualizing data and providing insights help us take the next step in our data maturity and make data informed decisions. Show less