- Leading global product launches and marketing campaigns for leadless pacemakers in the U.S. and other geographies- Creating new product positioning and product messaging via sales team and customer interviews- Developing marketing messaging, materials, and campaigns from research results and segmentation- Analyzing the market for trends, segments, and opportunities- Crafting go-to-market strategy and led cross-functional teams to a successful execution- Coordinating with global partners on current and future launches and campaigns- Partnering with education team on creating KOL development and engagement plans- Reviewing new clinical studies and publications for competitive intelligence and therapy trends- Creating clinical intel and objection handling documents to help sales team address product alternatives

-Led multiple marketing campaigns for leadless pacemakers-Created marketing messaging, materials, and campaigns for leadless pacemakers-Leveraged market research and third party data to thoroughly understand the global low voltage market-Identified growth opportunity in pacemaker markets among different customer segments-Developed and led a targeting strategy to ensure best product/market fit in leadless pacemakers-Identified new product positioning and product messaging via sales team and customer interviews-Crafted go-to-market strategy and led cross-functional teams to a successful execution-Led recurrent geography calls to discuss ongoing projects and future opportunities-Contributed to the development of annual operating plan; manage and execute against quarterly plan of actions to maximize share and profitability of the product line-Partnered with professional education team in creating KOL development and engagement plans-Surveyed the market for competitive intelligence and activities; created clinical intel and objection handling documents to help commercial team address product alternatives

Led a team that:- Launched and retired all US products via commercial contracting and pricing in coordination with marketing, executive leadership, sales, and contracting operations - Implemented process improvements to increase efficiencies for contracting operations and sales and pricing analytics via process mapping, Lean, and Six Sigma principles- Provided advanced analytics of pricing, sales, and contracting data (national percentiles, customer segmentation, etc.)- Governed a pricing exception request process to maintain margins and competitive business agreementsTechnical skills background: T-SQL (subqueries, joins, etc.), SQL Server (SSIS, SSMS, functions), VBA (userform design, custom class modules, utilizing libraries, i.e., more than just recorded macros), MS Excel (custom VBA based functions, advanced user interface design, integration with other databases, automation), Project management, Process improvement and operations (Lean, Six Sigma)

Note this role was formerly under St. Jude Medical (acquired by Abbott in January 2017).• Reviewed sales field pricing requests for new and existing customers (approval/rejection process)• Provided pricing strategies for various product lines, new product launches, and accounts• Created in depth analysis for new product launches (uplift, ASP, account target status, contract status, etc.)• Developed sales field quoting applications with VBA (Excel front end user forms, PDF quote output) to empower sales teams, increase contract team capacity, and reduce quote turn around times• Generated sales, profit, and market share analysis for Contracts, Pricing, Sales, and Marketing departments (average selling prices, top models and customers, regional and national analysis, etc.)• Automated analytical reports with VBA, ADODB, and SQL for Excel and Access databases• Collaborated with Sales and Marketing on establishing pricing for new and competitive accounts for new product launches• Designed ad hoc and maintained several Pulse (SAP Webi Business Objects) reports• Led Contract operations improvement projects (automation, streamlining, tool consolidation)• Maintained product pricing portfolios for multiple product lines• Created customized and interactive sales order PDFs with Adobe Acrobat and JavaScript (JS)• Assisted executives with sales account/target organization and management

• Project management leader (including Six Sigma)• Operations waste reduction, cost savings, and process improvement utilizing Lean mfg principles and techniques (process mapping, gemba walks, kaizen)• Global metric systems and organization tools implementation (advanced Excel including VBA macros)• Team structure, leadership, and culture consultant focused on improving team member engagement, reducing attrition, and harnessing the knowledge of those team members who work with and know the process better than anyone else to improve business performance from the ground up

Continuing the role as an Operations Lead, I am responsible for additional leadership tasks primarily focused on project and resource management, product order prioritization, while maintaining site-wide business metrics.

As a Team Lead, I direct, coordinate, and prioritize the execution of our key business initiatives. Areas of focus and involvement: team leadership, cost reductions via Six Sigma projects and process improvements, oversight and execution of activities to maintain/improve key metrics and performance.

Synthesis, processing, QC, and purification of custom RNA oligonucleotides utilizing various lab equipment (HPLC, MS, PAGE)Develop and implement innovative protocols to increase high quality through-put while maintaing ISO 9000 guidelinesImplementing and currently learning Kaizen, 5S, Lean, and SixSigma methodologies and projectsObtain, track, and benchmark performance metrics regarding turn-around times, first-time through, and various manufacturing statisticsAmbion, The RNA Company, was acquired by Applied Biosystems in January 2006.

Frost & Sullivan produces unique client-centric Executive MindXchanges focused on providing an interactive forum for peer sharing of market challenges and opportunities. I specifically partner with senior level executives responsible for the strategic initiatives within their own organizations incorporating them within a distinguished panel role that provides insight, case histories, and best practices for the benefit of our topics and audience.