Entrepreneurship Course Project
Served as a member of a consulting team for Birmingham-based start-up BuyOrBorrow Music. BuyOrBorrow Music is an online music rental platform that rents studio-grade equipment at a fraction of the cost, utilizing a business model that allows clients to purchase equipment they enjoy.Key Deliverables:Drafted comprehensive project scope documents and adhered to established timelines.Utilized HubSpot to gather product information and develop SEO-optimized landing pages for the top 10 rented/purchased products.Built a Discord community for customers and musicians to share content and exchange insights on music equipment.Conducted weekly progress meetings with the president of the company, Director of Operations, and Director of Marketing to track project milestones.Presented project outcomes with an open Q&A session to peers, the company founder, and local startup founders.