Account Manager
Adstrategies, Inc
Adstrategies is a full service advertising agency, focusing on media buying as well as print, TV, radio and internet ad production. The company specializes in trade shows and events, and counts among its clients the National Marine Manufacturer's Association Boat Shows (NMMA), Motor Trend Auto Shows and InternationalMotorcycle Shows.· Promoted from Assistant to Client Services Manager in April 2007, responsible for working directly with clients to provide a broad variety of advertising services· Worked in radio and television advertising, generating creative ideas for television advertisements, writing radio and television ad scripts, assisting in directing television shoots· Organized on-site media and promotions for over twenty trade shows, including setting up and managing schedule for radio and TV promotional appearances and live broadcasts, securing and facilitating on-site interviews with media -Trade shows included Motor Trend Auto Shows, Novi Home Shows and Great Kids Expo· Responsible for creative design of client web sites, including planning website layout, writing text, working with clients to develop ideas for improving and updating websites· Provided billing services, working directly with clients to acquire invoices from media outlets and to resolve billing discrepancies· Worked with clients to develop marketing strategies, including discussions of content, use of different media avenues, website design and promotion· Worked on a team handling national client's print advertising, including daily review and editing of flyers, advertisements, email blasts and postcards used in magazines, newspapers, and direct mail campaigns