Lead the development and implementation of a photo project, in partnership with the PEI Photography Club. The objective is to supply Island Trails with photos and videos that cover the trails and the use of them.

Leading the board overseeing the development and operation of our condominium development. Includes building the long term maintenance plan, reserve fund, plus new policy development to ensure this is a well planned and operating development into the future.

Island Trails is a volunteer-based not-for-profit, non-government, organization that helps maintain a group of trails around Prince Edward Island. Led development of 5 year strategic plan, including strategic pillars and draft 2025 action plan. Oversaw past president role on executive committee. Led the nomination committee to manage succession planning. Chaired Strategic and Organizational Planning Committee that led the development of new policies, including Conflict of Interest.www.islandtrails.ca

Branded and co-manufacturer for gummy and honey lozenges dietary supplements / NHP's.Celebrating the achievements of 2022:1) smashed sales target for branded business with new products2) built a 3 year pipeline of NPD, with multiple ideas at different stages of development3) built an RD group, processes and documentation to achieve NSF/SQF certificationBuilt an upgraded team and RD organization for co-manufacturing opportunities.

R&D Consultancy to SME's for product innovation and flavour expertise, focusing on Cannabis, Bakery, Confectionary (chocolate, gummies, chewing gum), and pet food.www.sjdconsulting2020.ca

Hired by The Crump Group to design and implement the entire research & development function with modernised technical capability, streamlined processes, clear documentation and a long-term strategy to accelerate business growth with innovative new pet food products. ◼️ Established R&D function aligned to key business requirements, with a robust framework, strict quality control processes and procedures and an overall formula to continually develop successful products.◼️ Cultivated a highly skilled team including the recruitment, management and training of R&D Scientists.◼️ Innovated and produced multiple products in just 4 months, projected to be top 3 selling SKUs in year 1.

Tilray had an established and successful medicinal cannabis business and had ambitions plans to expand into the recreational market in time for legalisation in Canada. I was tasked with establishing the recreational R&D function with highly streamlined processes that would enable completion of consumer insight, analysis, proof of concepts, product testing and launches by December.◼️ Created a skilled R&D team consisting of 5, including expert product and packaging resource.◼️ Conceptualised and developed numerous new products across a variety of categories and successfully launched 17% of the products within 7-months compared to an industry norm of 12-18 months per product.◼️ Projected 2020 overall business revenue to be significantly higher with the addition of a recreational offering, with a realistic and meticulously planned strategy to increase sales to 2025.

Engaged by an exciting start up to offer flavour and product development consultancy services, establishing a machine learning / AI / Quantum computing enterprise platform capable of providing real-time product predictions and consumer insight to food & beverage companies.◼️ Initiated, designed, built and gained sign-off for a beer product sensory model.◼️ Implemented a set of emotion and product based KQA allowing consumer preference modelling.

Hired as Global Technical Director to lead the flavourist and application teams consisting of 19 staff, innovating within the sweet (confectionary, bakery), oral care and pharma categories. I had a dual focus to my role in that the business required substantial growth within emerging markets as well as creating sustainability within the mature segments (against a deeply rooted internal belief system). This required full analysis of the existing portfolio, identifying growth areas and associated customer needs and a review of competition offering.◼️ Developed a global B2B technical strategy that produced 14 new technical initiatives in 3-years.◼️ Reviewed and improved product existing performance resulting in lower goods costs as well as integrating leading-edge technology solutions to streamline processes without compromising quality.◼️ Exceeded target of 4.5% CAGR growth by achieving circa 5% over 2-years, compared to an industry expectation of 1-1.5%, consequently achieving the highest category growth rate across the business.◼️ Managed and delivered the largest portfolio rationalization in the company’s history.

Hired to lead product innovation for Canada’s largest bakery producing $1.2bn per annum in sales. I directly managed a team of 13 talented staff including Product Development Managers, Associates and Technicians delivering exiting new revenue streams within the B2B and B2C markets.◼️ Reduced missed deadline rates from 25% to just 2% by implementing the ‘Work Smarter and Think Differently’ program, offering a new approach to R&D with highly efficient processes.◼️ Analysed products and implemented improvements driving significant additional revenue and market share, including bagels (+53% volume/+8.3% share), core wheat (-5% decline to +2% growth in 12 weeks) and won new Private Label English Muffins contracts for major retailers (+12% manufacturer share).

Cadbury had a culture of establishing concepts, completing costly R&D processes and developing exciting new products without first defining a budget, leading to slow development and ultimately, a rejection of market production due to unacceptable COGS levels. I was hired to both grow the bitesize product offering/market share and assess the existing environment, present findings to senior leadership and gain sign-off for new structure, innovation planning and processes.◼️ Presented predefined budgets and parameter need to executives and gained-sign off for R&D operational overhaul, creating a cost vs quality focussed team of 7 Product Developers/Managers/Technicians◼️ Reversed 10-year year lag in the bitesize market by increasing UK share from 9% to 22%, launched 5 new products including the highly successful Clusters and Caramel Nibbles, achieving 30m unit sales in 2008 and growing it to 130m by 2012.

◼️ 1999 - 2006: Unilever: Consumer Insight Manager ◼️ 1996 - 1999: Camelot: Insight Manager ◼️ 1992 – 1996: Proctor & Gamble: Scientist