My primary role at GLSEN is to develop and nurture relationships that create a bridge between people who have a passion to address the need for safe and affirming K-12 school environments where LGBTQ students are respected and can achieve their full academic potential, and GLSEN’s ability to involve them in making this happen through their support and donations. These relationships are with current individual donors and prospects as well as representatives of institutional donors (corporations/ foundations).Additional responsibilities include soliciting, closing and stewarding new relationships with prospects who want LGBTQ students to learn in school environments free from bullying/harassment and rely on GLSEN to make this happen on their behalf.

Board of Directors, Publicist, Event Organizer, On-Site Fundraising Coordinator• Co-Organizing the 2024 annual fundraising event. • Co-Organizer of the 2019 annual fundraising event.• Co-Organizer of the 2018 annual fundraising event to be held in Cozumel, Mexico from November 3rd - 10th.• 2017 Raffle Fundraising coordinator.• Assisting the 2015 Organizer in planning & executing the annual fundraising event. Managed event PR and on-site raffle ticket sales. Raffle revenue +30% versus 2014.• Produced videos of DFL grants being distributed which included commentaries from grantees describing the impact they will have in the lives of their clients, a DFL first. Showed at the 2015 event immediately prior to the auction to maximize bidding. Auction revenue + 37% vs. 2014.• Negotiated, planned and executed the 2014 Diving For Life fundraising event, the most profitable in the organization’s 24 year history.• Conducted research among current & past attendees to identify opportunities to retain existing and increase the number of first time donors and revenue. • Assisted in soliciting in-kind donor contributions to support the raffle, live & silent auctions. • $1.5 million raised & donated to local LGBT health related charities since the non-profit organization was founded. • Recruited first time participants/donors to Diving For Life’s annual fundraising events each year since joining the Board. Expanded DFL’s donor base to Connecticut.• Visit: www.divingforlife.org

Developed annual strategic plans, revenue targets and strategies to meet these targets. Implemented all marketing efforts including: recruitment and consumer engagement programs, advertising development, PR plans, development of strategic partnerships, education programs, trade show events and budget management. Additionally:• Prepared sales proposals credited with obtaining national distribution of $5.5 MM of new products. • Worked with Sales to cultivate and nurture client relationships through participation in major account presentations.• Created the “grass roots” Mentor Program to identify prospects by mobilizing passionate customers. 80K+ recruited and taught over 1MM new prospects. Developed relationship building programs to engage mentors. • Managed entrance into social media. Launched the Blog, Facebook page, Pinterest boards & YouTube channel. Wrote/produced 14 educational videos (500K+ views-to-date). Partnered with industry influencers to produce engaging digital content. • Developed a “Best Practices” strategy to protect DMC’s most valuable asset, the brand. Complaints dropped 14% generating the most effective PR, “conversations consumers have about brands in their everyday lives.”• Worked with editors, journalists & industry bloggers to obtain press coverage for DMC programs. • Developed multi-tiered communications plans. Programs included: advertising campaigns, PR plans, and outreach programs to category influencers/bloggers. • Managed all crisis communication efforts. • Led website redesign from defining project through launch. Project scope encompassed identifying global needs, content audit, developing project timeline, stakeholder research, project brief, site map development, graphic design, & SEO. New site delivered month-to-month traffic increases & received the 2012 Gold Excellence Communication Award.

• Managed the worldwide Deodorant Business. Accomplishments included directing restages in Europe, Australia, & Latin America. Restage elements included new positioning, formula improvements, new packaging graphics, advertising/PR and consumer test plans.

• Led the Loving Care franchise “Try On, Trade Up” repositioning which included the development of effective communication materials announcing and highlighting the benefits of this new positioning.• Worked with R&D to obtain technical substantiation and then crafted the most competitive and aggressive product claims Clairol ever communicated on consumer and trade selling materials after gaining not only legal approval, but accolades for “being the most prepared manager they’ve ever worked with”. “Steve had the substantiation/arguments to support his skillfully worded claims that we had no choice but to approve them.”