Stephen Mulrenan Email and Phone Number
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Stephen Mulrenan personal email
Some believe that the ability to write well is a gift bestowed on a chosen few but I prefer this assessment by the remarkable Ann Handley, chief content officer at MarketingProfs: “Writing well is part habit, part knowledge of some fundamental rules, and part giving a damn.”I’ve been giving a damn about the written word for more than 20 years. I believe in choosing words well and writing with economy and style.My very first editor-in-chief at Euromoney gave the best bit of advice any aspiring writer could receive when he said: “He or she who writes plainly writes well. They choose short words and active voices and plenty of full stops because they are more interested in being understood than in trying to impress.”Writing well matters more today than ever before. Audiences are facing information overload and are therefore more discerning, and they are time-challenged and have shorter attention spans.I think of myself as a content creator with integrity and an entrepreneurial streak. I am a creative and innovative thinker who is able to bring complex ideas to life. I am deeply collaborative, detail-orientated, relationship driven and laser focused on commercial solutions.I have a passion for helping companies reach, nurture and retain their target audiences through compelling and relevant content. In today’s engagement economy, we have to put value over volume and that means a more considered approach to storytelling.I believe in the power of content marketing. Done right, it can be the tool that not only attracts prospects into the sales funnel but the very vehicle that closes a deal.Having lived and worked in Hong Kong (as a permanent resident), London (British national) and Sydney (Australian citizen), I have developed an enviable book of contacts and commercial experience as well as a truly global perspective on the challenges facing businesses today.To learn more about me and the business 'pains' I can solve please visit www.lextelpartners.com
Lextel Partners
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Founding PartnerLextel Partners 2018 - PresentI co-founded and co-run the first content marketing agency focused exclusively on the legal sector. Lextel provides end-to-end digital solutions for law firms: from content audit and creation to social media training and data analytics.We help law firms to change how they seek out new business, manage current client relationships and use their BD teams by:• Empowering partners and associates to create compelling content that engages directly with buyers of legal services• Coaching lawyers and BD teams to use innovative tools and techniques to deliver content to their target audiences• Measuring and improving the ROI from marketing initiatives; and• Driving deeper engagement with clients through skills development in partnership with BD teams.For a full list of services, please visit: http://www.lextelpartners.com -
Senior Content Editor, Ft LiveFinancial Times Jan 2017 - PresentHong Kong, LondonI work closely as a freelance content editor with FT Live – the events and conferences arm of the FT – to research and write innovative, high-quality programmes for FT events. Building upon my previous conference programming experience, I focus on bringing together global business and political leaders and develop meaningful content that can help shape issues driving the future of business.• I invite and liaise with high-level decision-makers to speak at these events• I liaise with FT journalists and the sponsorship department to ensure fulfillment of content deliverables; and• I write copy for the marketing department to help promote events through channels such as event websites, newspaper ads, email blasts, marketing brochures, social media and online discussion forums. -
Asia Correspondent, Global InsightInternational Bar Association May 2013 - PresentHong Kong, LondonI was hired to improve the Asia-focused content in Global Insight, the flagship magazine of the International Bar Association (IBA). The IBA was established in 1947 and has a growing membership of more than 80,000 international legal practitioners, and more than 190 bar associations and law societies spanning over 160 countries.• I provide well-informed, timely and engaging coverage, summarising the major legal, economic and political trends across the Asia Pacific region, always ensuring that coverage is accessible for a discerning global audience. -
Managing DirectorProspect Media & Consulting Dec 2012 - 2018Hong Kong, LondonI managed a consultancy that provided media consulting services to publishers, law firms, FIs and MNCs.Although Hong Kong is one of the easiest jurisdictions in which to start your own business, the opportunity to launch, incorporate and run my own venture gave me a far greater appreciation of the challenges facing businesses.Whether in print, online or in person, I tried to be generous in sharing my knowledge and experience with clients and provide them with uncompromising standards of editorial excellence. In addition to producing high quality, creative editorial content to specs and to deadline, I counselled clients on the implementation of business development and content marketing plans as well as on general communications.
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Managing Editor, Compliance Insider®The Red Flag Group Mar 2014 - Dec 2016Hong KongThe Red Flag Group is a privately held global integrity and compliance risk firm with more than a dozen offices around the world and approximately 500 employees. I was hired as the very first managing editor of in-house title Compliance Insider® to improve lead generation. I led a team of journalists, marketers and production staff in producing and disseminating content that helped compliance professionals anticipate and fully understand the demands of the global legal and compliance environment.• I inherited a controlled circulation (of senior compliance officers) and converted it into a profitable and sustainable subscription business that was meeting projected revenue targets• I accelerated CI’s organic readership growth by devising and rolling out multiple-level engagements i.e. a new website, weekly e-newsletter, app, third-party conference newspapers and Compliance Clubs• I worked closely with the firm’s Advisory Services professionals to develop best practice account-based content marketing and brand journalism• My responsibilities included P&L management, compliance product descriptions and direct-to-consumer marketing communications• I left to return to London. -
Managing Editor, Legal Media Group AsiaEuromoney Institutional Investor Jul 2008 - Nov 2012London, Hong KongI was hired to develop and drive a coherent strategy for the editorial team in Asia. I inherited and managed a team of nine journalists across multiple magazine titles – including Asialaw and China Law & Practice – as well as weekly email bulletins, events, directories, books and supplements.• I had some P&L management responsibility during what was a particularly taxing period for global markets. This provided a unique opportunity to learn how to identify and champion commercial opportunities, and plan and develop projects across multiple platforms during challenging times• In addition to driving group marketing and regional development, I devised and led training courses to ensure the editorial team could fully support the goals of the business• The role enabled me to broaden my events experience into conference programming. I left a thriving awards and conference business in order to launch my own venture. -
Executive Editor, Asian Legal BusinessKey Media Jan 2002 - Feb 2008SydneyI joined Key Media International (KMI) just after it founded in 2001 to become the launch editor of Asian Legal Business, a new monthly news title for corporate in-house lawyers and those in private practice across the Asia Pacific region. KMI continues to be privately held but has grown into an award-winning global media company with eight offices and more than 230 employees.• Launching and developing ALB exposed me to the business of publishing in a more meaningful way. I learned how to most effectively balance editorial integrity with the need for advertising and subscription revenue• While many other legal titles failed, ALB, under my editorship, generated new lines of revenue and successfully launched a succession of spin-off publications, projects and events (KMI was ranked 38th in the 2005 BRW Fast 100 survey)• I learned about the importance of making content accessible and the challenge of remotely managing teams in multiple locations (Hong Kong, Shanghai, Singapore and Sydney)• This was my first opportunity to get involved with event production. I conceived, developed and launched successful annual law awards in Beijing, Shanghai, Hong Kong, Tokyo, Singapore and Sydney that continue to this day.N.B. In March 2011, KMI successfully sold ALB to Thomson Reuters for an undisclosed fee. Tony Kinnear, senior vice president of the Asia region for the legal businesses of Thomson Reuters, described ALB as “required reading for the region’s leading law firms, in-house counsel and C-suite executives … its editorial is well regarded for its insights and analysis of legal industry news, and it is widely viewed as an important channel for law firms looking to build their presence in the region”. -
Journalist, The Legal Insider, Editor, Clients’ Guide To Law Firms In New Zealand, Hong Kong & PrcRelx Group Mar 2001 - Dec 2001SydneyI joined LexisNexis, a division of dual-listed Anglo-Dutch publishing company RELX Group (then known as Reed Elsevier PLC, with 31,200 employees and annual revenues of £6.9 billion), in Sydney following a sponsored relocation from London. Although the company had the largest database for legal and public-records related information, I was hired to help develop a legal media business in order to raise its profile in the fast-growing Asian legal communities.• I helped to develop and launch Australia’s first daily legal website, The Legal Insider• I conceived, developed and launched guides to legal professions in Hong Kong, China and New Zealand, managing teams of journalists in each jurisdiction• I left to join a start-up following the company’s decision to revert to its core product offering after 9-11. -
Editor, Iflr1000, Expert Guides, Journalist, Iflr, Worldlaw Business, Legalmediagroup.ComEuromoney Institutional Investor Oct 1997 - Mar 2001LondonMy big break in journalism came when I joined the Graduate Trainee Scheme at Euromoney Institutional Investor PLC, a constituent of the FTSE 250 Index and one of Europe’s largest business and financial publishers – with more than 2,000 employees working from more than 20 global offices on a portfolio of over 30 businesses, generating annual revenues of more than £400 million.• I survived the cull to complete the six-month in-house editorial training and libel courses as well as external training with PMA• I learned my trade by travelling extensively all over North America, Europe, Asia and Australasia, interviewing lawyers, attending conferences and posting news and feature copy on location• I was promoted to editor of flagship annual legal directory and (at the time) £1.5 million profit centre, the IFLR1000. Together with my team of six journalists, I brought the 1000-page project in on deadline and on target• I left to pursue an opportunity in Sydney.
Stephen Mulrenan Skills
Stephen Mulrenan Education Details
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International And Political Studies -
Archbishop Tenison'S School
Frequently Asked Questions about Stephen Mulrenan
What company does Stephen Mulrenan work for?
Stephen Mulrenan works for Lextel Partners
What is Stephen Mulrenan's role at the current company?
Stephen Mulrenan's current role is Senior content editor | creative thinker | business developer: helping companies serve the content needs of audiences.
What is Stephen Mulrenan's email address?
Stephen Mulrenan's email address is st****@****oup.com
What schools did Stephen Mulrenan attend?
Stephen Mulrenan attended Coventry University, Archbishop Tenison's School.
What are some of Stephen Mulrenan's interests?
Stephen Mulrenan has interest in Law, Politics, Entrepreunership, Publishing, Journalism, Media.
What skills is Stephen Mulrenan known for?
Stephen Mulrenan has skills like Publishing, Editorial, Journalism, Magazines, Publications, Marketing Communications, Copy Editing, Editing, Copywriting, Feature Articles, Online Publishing, Digital Media.
Who are Stephen Mulrenan's colleagues?
Stephen Mulrenan's colleagues are Richard Forster.
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Stephen Mulrenan
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