The Terrier is a lead generation specialist that introduces organisations to decision makers across all areas of industry and commerce to develop new business and sustain growth.After 15 years of working as in house lead generator for a brand consultancy in London I set up 'The Terrier' in October 2008. It has been extremely successful.As decision makers receive numerous calls from agencies, I believe a targeted proposition is vital to achieve optimum results. By getting under the skin of an agency and it's portfolio I am able to relate to prospective clients the insight and knowledge gained in various market sectors and describe the effectiveness of past projects. In addition to my experience for creative agencies through recommendation I have spread my wings and work for a top 50 accountancy firm as well as a wayfinding team. These new areas have proved to be both successful and rewarding and shows that my skills are fully transferable to a diversity of areas.Specialties: lead generation, new business, marketing strategy.