We create profitable customer journeys for expert businesses.From untapped social audiences and email lists to paid ads, we automate customer journeys to grow online leads & sales.

Tutor on Email Marketing Strategy & Tactics and on Affiliate Marketing short courses.I brought together best practice theory with real-world examples to inspire digital marketing managers, small business owners and cross-functional teams.I also learned from the inside the very real challenges that any training business has with the development and marketing of its digital product portfolio.

Digital Marketing & Web Design agency servicing UK online retail businesses. I managed the12 strong team of designers, developers and marketing executives across all clients, and led the agency's marketing efforts in PR, events, digital content and partnerships.The role solidified my ability to pull together teams of wildly different skills on complex digital projects, and also, as the business owner, to understand the impact of each decision on the bottom line of the business as a whole.I sold the business to to K3 Retail in 2011 and exited after a successful merger in 2013

I managed the recruitment of new members into the ipoints.co.uk loyalty programme, and their successful monetisation through email marketing campaigns and website promotions. Responsible for all new member acquisition including partner programme management, affiliate programmes, SEO, PPC, email marketing, display advertising and social media. I also managed affiliate activity as a publisher, liaising with around 20 UK and US networks to provide offers to our member database of 2 million consumers.I showed my ability to acquire and monetise email lists on a very large scale across a range of markets including market research, retail, finance, gambling and FMCG.The sustained growth I achieved was a major factor in the acquisition of iPoints Limited by the Maximiles Group in late 2006.

Responsible for the successful creation & marketing of The Beauty Room as a multi-channel, direct-to-consumer proposition.Managed all customer acquisition and retention activities including PPC, SEO, affiliate programme, catalogue mailings, email marketing and press promotion. Managed in-house and agency creative and production staff on the website and catalogue.Developed strong relationships with Matlor's B2B promotions and PR agencies in order to capitalise on the product brand awareness being generated via wholesale channels. Grew the business from startup to revenues in excess of £300,000 with limited cash input from the rest of the business.

Managed the development & marketing of e-commerce services for a range of B2C brands.Introduced email marketing, affiliate programme management and SEO as profitable commercial propositions to Screenpages' existing client base of ecommerce businesses.

Responsible for the delivery of Frontwire’s email marketing services. Managed consultation with clients on campaign strategies, delivery and campaign performance analysis. Principally involved in lead generation, customer acquisition and email marketing.

Developed new value-added consultancy services for e2’s email marketing clients , successfully differentiating e2 in a technology-led market.

- Ran the marketing strategy and delivery for Hasbro and BT, the New Media Division's largest accounts.- Successfuly delivered bi-monthly interactive campaigns across 18 markets for ActionMan.com.- Implemented an end-to-end lead generation and conversion strategy for BT Talking Business Magazine- Won the NMA Advertising Effectiveness award for donor recruitment for Princes Trust- Email marketing support for the launch of Molton Brown's first ecommerce website

Managed customer data acquisition and insight in partnership with leading high-ticket consumer brands including Philips, Sony, Electronic Arts & Nokia

Managed data-driven marketing campaigns for clients including Mercury Communications, Reed Business Publishing, English Tourist Board and a range of partner agencies.Responsibilities included data strategy, segmentation, targeting and communication plans, supplier briefing and management, campaign measurement, analysis and reporting.

I created systems & strategies for the direct marketing efforts of the English Language Teaching division. Worked with local marketing teams in Portugal, Benelux, UK and Poland to implement CRM systems and reporting processes. In this role I created a customer data acquisition and email marketing programme to purchasers of Longman ELT's first multi-media CD-ROM product, my first email marketing campaign