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Stephen Griffiths Email & Phone Number

Director, Insights and Strategy at Post Consumer Brands
Location: Minneapolis, Minnesota, United States 12 work roles 2 schools
1 work email found @genmills.com 2 phones found area 612 LinkedIn matched
✓ Verified May 2026 4 data sources Profile completeness 100%

Contact Signals · 1 work email · 2 phones

Work email s****@genmills.com
Direct phone (612) ***-****
LinkedIn Profile matched
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Current company
Post Consumer Brands
Role
Director, Insights and Strategy
Location
Minneapolis, Minnesota, United States
Company size
2281 employees

Who is Stephen Griffiths? Overview

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Quick answer

Stephen Griffiths is listed as Director, Insights and Strategy at Post Consumer Brands, a company with 2281 employees, based in Minneapolis, Minnesota, United States. AeroLeads shows a work email signal at genmills.com, phone signal with area code 612, and a matched LinkedIn profile for Stephen Griffiths.

Stephen Griffiths previously worked as Director, Insights & Strategy at Post Consumer Brands and Director, Consumer Insights at Level2. Stephen Griffiths holds Master Of Business Administration (M.B.A.), Marketing Analytics & Insights from University Of Wisconsin-Madison.

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Email format at Post Consumer Brands

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{first}.{last}@genmills.com
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Profile bio

About Stephen Griffiths

I lead a consumer insights team at Post Consumer Brands. We research customer & market opportunities and translate them into business strategy for iconic brands like Honey Bunches of Oats, Fruity Pebbles cereal and Peter Pan peanut butter. I'm also personally passionate about generative AI, with a focus on how knowledge workers can use AI responsibly to accelerate marketing, insights & analytics. I lead an artificial intelligence peer circle where we share marketing use cases. Message me if you'd like an application to join. My career has focused on deeply understanding customers to inform innovation & brand strategy. I've worked 12+ years in market research for Fortune 500 brands like P&G, UnitedHealthcare and General Mills, and was named the Quirk’s 2022 corporate researcher of the year. 🔥PERSONAL PASSIONS🔥🎤 Hosted an insights & analytics podcast from 2019-2021 (Digging for Insights). Interviews with heads of insights from Nestle, Electrolux and General Mills are still available. 🔎Co-founded a market research volunteer organization that now has over 1000 members (Insightscareernetwork.org).

Listed skills include Market Research, Marketing Research, Customer Insight, Quantitative Research, and 22 others.

Current workplace

Stephen Griffiths's current company

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Post Consumer Brands
Post Consumer Brands
Director, Insights and Strategy
Minneapolis, MN, US
Website
postconsumerbrands.com
Employees
2281
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12 roles

Stephen Griffiths work experience

A career timeline built from the work history available for this profile.

Director, Insights & Strategy

Current
Post Consumer Brands

Lakeville, MN, US

I lead a team to uncover insights across brands like Honey Bunches of Oats, Fruity Pebbles, Malt-O-Meal and Peter Pan Peanut Butter.

Dec 2023 - Present

Director, Consumer Insights

Level2

Eden Prairie, Minnesota, US

  • Created market research function at Level2, a 250-person tech-start-up within a Fortune 10 company (UnitedHealth Group). Work included segmentation, journey mapping and usability testing for mobile app
  • Created Customer Experience (NPS) program, with monthly presentations to CEO
  • Stood up journey mapping, persona development & research community capabilities
Mar 2021 - Aug 2023

Associate Manager, Global Consumer Insights

General Mills

Minneapolis, Minnesota, US

  • Consumer insights for billion-dollar Cheerios brand. Led brand innovation and category expansion.
  • Grew billion-dollar brand by 13% through week-long strategy session with leadership
  • Launched new cereal brand through 8-week innovation sprint (Plentifull)
  • Created innovation portfolio, launched 3 line extensions & new snacking cereal
Sep 2019 - Mar 2021

Senior Associate, Global Consumer Insights

General Mills

Minneapolis, Minnesota, US

  • Provide research for convenience store business, especially entrance into the hot prepared food category.
  • Led $100K foundational research for new category, leading to 4 product launches in 18 months
  • Stood up first-ever loyalty card data for the business, used for sales story at Top 5 retailer
  • Led entire team to pioneer in-store sales test, leading to 30% savings with new packaging
Jul 2017 - Aug 2019

Associate, Global Consumer Insights, U.S. Snacks Operating Unit

General Mills

Minneapolis, Minnesota, US

  • Provide analytics (marketing mix, segmentation etc.) for the snack bar business ($1.3B+) for brands like Nature Valley, Fiber One and Larabar.
  • Led segmentation which drove launch of two new sub-brands
  • Insights lead for category sales story, grew billion-dollar brand by 4%
Jun 2015 - Jun 2017

Analytics & Insights (Cmk) Mba Intern

Procter & Gamble

Cincinnati, Ohio, US

  • Led team during inaugural research event: conducted a survey to understand trial barriers, led a four-person team and presented final results. Won award for innovative insights.
  • Organized & moderated qualitative in-home research project for cross-functional team. Identified value cues for target consumers, resulting in recommended promotions & merchandising.
May 2014 - Aug 2014

Senior Research Analyst, Bases Client Consulting

Nielseniq

Chicago, Illinois, US

  • Consulted with Fortune 500 companies on new product launches with concept & product testing, generating $1.9MM of revenue
  • Persuaded CEO to drastically shift innovation strategy. CEO remains loyal client.
  • Led six-person taskforce to create monthly global training for 40+ analysts
Oct 2011 - Aug 2013

Research Analyst, Bases Client Consulting

Nielseniq

Chicago, Illinois, US

  • Gathered 10 years of Nielsen point-of-sale data across 5 categories to craft custom report, helping Fortune 100 client understand time frame for new product stabilization
Jan 2010 - Oct 2011

Marketing And Pr Intern

General Motors

Detroit, Michigan, US

  • Created strategy presentation for Southeast Asian conference by partnering with GM Thailand CEO.
  • Conducted market research on feasibility of GM eco-car program for GM regional leadership.
  • Wrote action plan for Auto Tech Symposium attended by GM CEO Rick Wagoner and hundreds of media reps.
May 2008 - Aug 2008

Press And Cultural Affairs Assistant At U.S. Embassy Beijing

U.S. Department Of State

Washington, DC, US

  • Organized U.S. Embassy reception of Passages of Martin Luther King premiere for over 200 guests.
  • Contacted and visited universities to increase American Movie Night attendance from 20 to 80 students.
  • Wrote reports for the American Center for Educational Exchange in Beijing
May 2007 - Jul 2007

Digital Marketing Intern

Trend Media Corporation Ltd.
  • Promoted FlashGet software to companies in Eastern Europe and the United States as the only native English speaker at ZCOM, a Chinese Internet company.
  • Negotiated and secured advertising space on two leading download websites using Russian.
  • Compiled customer feedback and presented it to manager to improve FlashGet customer satisfaction levels.
Jan 2007 - Apr 2007
Team & coworkers

Colleagues at Post Consumer Brands

Other employees you can reach at postconsumerbrands.com. View company contacts for 2281 employees →

BV Bryan Vanreese Bryan Vanreese Colleague at Post Consumer BrandsNorthfield, Minnesota, United States, United States View → RM Ray Mostad Ray Mostad Colleague at Post Consumer BrandsNorthfield, Minnesota, United States, United States View → BK Brandy Koffel Brandy Koffel Colleague at Post Consumer BrandsTooele, Utah, United States, United States View → RM Rebecca Macias Rebecca Macias Colleague at Post Consumer BrandsPine Grove, California, United States, United States View → SJ Sara Jeung Won Eum Sara Jeung Won Eum Colleague at Post Consumer BrandsSt Paul, Minnesota, United States, United States View → EL Eric Ludlum Eric Ludlum Colleague at Post Consumer BrandsKingston, Ohio, United States, United States View → RD Robert Dejong Robert Dejong Colleague at Post Consumer BrandsOntario, Canada, Canada View → MW Michelle Wise Michelle Wise Colleague at Post Consumer BrandsIndianapolis, Indiana, United States, United States View → TE Todd Elwood Todd Elwood Colleague at Post Consumer BrandsWebster, Minnesota, United States, United States View → JD Jonathan Dunn Jonathan Dunn Colleague at Post Consumer BrandsRamseur, North Carolina, United States, United States View →
2 education records

Stephen Griffiths education

Master Of Business Administration (M.B.A.), Marketing Analytics & Insights

University Of Wisconsin-Madison

International Relations, (Political Science And Calculus-Intensive Economics); Business Minor

Brigham Young University
FAQ

Frequently asked questions about Stephen Griffiths

Quick answers generated from the profile data available on this page.

What company does Stephen Griffiths work for?

Stephen Griffiths works for Post Consumer Brands.

What is Stephen Griffiths's role at Post Consumer Brands?

Stephen Griffiths is listed as Director, Insights and Strategy at Post Consumer Brands.

What is Stephen Griffiths's email address?

AeroLeads has found 1 work email signal at @genmills.com for Stephen Griffiths at Post Consumer Brands.

What is Stephen Griffiths's phone number?

AeroLeads has found 2 phone signal(s) with area code 612 for Stephen Griffiths at Post Consumer Brands.

Where is Stephen Griffiths based?

Stephen Griffiths is based in Minneapolis, Minnesota, United States while working with Post Consumer Brands.

What companies has Stephen Griffiths worked for?

Stephen Griffiths has worked for Post Consumer Brands, Level2, General Mills, Procter & Gamble, and Nielseniq.

Who are Stephen Griffiths's colleagues at Post Consumer Brands?

Stephen Griffiths's colleagues at Post Consumer Brands include Bryan Vanreese, Ray Mostad, Brandy Koffel, Rebecca Macias, and Sara Jeung Won Eum.

How can I contact Stephen Griffiths?

You can use AeroLeads to view verified contact signals for Stephen Griffiths at Post Consumer Brands, including work email, phone, and LinkedIn data when available.

What schools did Stephen Griffiths attend?

Stephen Griffiths holds Master Of Business Administration (M.B.A.), Marketing Analytics & Insights from University Of Wisconsin-Madison.

What skills is Stephen Griffiths known for?

Stephen Griffiths is listed with skills including Market Research, Marketing Research, Customer Insight, Quantitative Research, Analysis, Nielsen, Forecasting, and Project Management.

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