Stephen Hayes

Stephen Hayes Email and Phone Number

Sr. Loyalty Strategy Program Manager, Rapid Rewards @ Southwest Airlines
Dallas, TX, US
Stephen Hayes's Location
Dallas, Texas, United States, United States
Stephen Hayes's Contact Details

Stephen Hayes personal email

n/a
About Stephen Hayes

I'm a Dallas native, marketer, and loyalty strategist working at Southwest Airlines. I work to be on the cutting edge of new technology and trends to help drive success in the airline loyalty space. My marketing experience includes search engine marketing (SEM), search engine optimization (SEO), organic and paid social media, display advertising, conversion optimization, and marketing strategy.

Stephen Hayes's Current Company Details
Southwest Airlines

Southwest Airlines

View
Sr. Loyalty Strategy Program Manager, Rapid Rewards
Dallas, TX, US
Website:
southwest.com
Employees:
39028
Stephen Hayes Work Experience Details
  • Southwest Airlines
    Sr. Loyalty Strategy Program Manager, Rapid Rewards
    Southwest Airlines
    Dallas, Tx, Us
  • Southwest Airlines
    Rapid Rewards Loyalty Strategy Program Manager
    Southwest Airlines Sep 2021 - Present
    Dallas, Tx, Us
    Own Rapid Rewards health and program strategy, including growth, engagement, cost/revenue, elite population, competitive analysis, and loyalty partnerships
  • Samsung Electronics America
    Manager, Integrated Marketing - Mobile Enhancements
    Samsung Electronics America Jul 2020 - Sep 2021
    Ridgefield Park, Nj, Us
    Led the marketing strategy for the wireless earbuds product line and launches of Galaxy Buds+, Buds Live, Buds Pro, and Buds2, including paid media and owned channel execution, creative development, product pages, and merchandising strategy with product and channel teams.
  • American Airlines
    Analyst, Marketing Data, Insights And Personalization
    American Airlines Jan 2019 - Jul 2020
    Dallas-Fort Worth, Texas, Us
    Managed customer research for American Airlines marketing department to understand characteristics, needs, and reasons for flying to drive marketing strategy improvements to media mix, channels, and messaging.
  • American Airlines
    Analyst, Loyalty & Product Marketing
    American Airlines Oct 2016 - Dec 2018
    Dallas-Fort Worth, Texas, Us
    Headed product marketing for AAdvantage loyalty program including Buy/Gift/Share, Boost/Renew, hotels, car rentals, cruises, and vacations.
  • Iprospect
    Sr. Associate, Paid Search
    Iprospect Jan 2016 - Sep 2016
    London, Gb
  • Iprospect
    Paid Search Specialist
    Iprospect Jul 2015 - Jan 2016
    London, Gb
    As a Paid Search Specialist, I was responsible for launching, managing, and optimizing search campaigns for Hilton and The Container Store to hit aggressive budget and ROI goals. I worked with Google and MSN, developing innovative strategies to expand the search business and test new betas such as image ads, video media ads, and drop down extensions.I also worked with team members to share best practices and develop new processes including bidding and optimization strategies and general campaign management. I was also responsible for collecting and analyze performance data, drawing key insights, and communicating recommendations to both the client and vendors.
  • Commerce House
    Digital Demand Generation Manager | Sem | Seo | Social
    Commerce House Jul 2014 - Jul 2015
    Dallas, Tx, Us
    Managed demand generation for multiple clients, running search engine marketing (SEM), search engine optimization (SEO), display advertising, paid and organic social media, landing page conversion optimization, website development, and reputation management
  • Mangan Holcomb Partners
    Digital Account Executive
    Mangan Holcomb Partners May 2013 - Jun 2014
    Head digital account executive for the Arkansas Health Connector campaign promoting new insurance options in Arkansas. During the 4-month campaign, awareness of the brand increased by 20% and awareness of new insurance options rose 30%Managed and regularly added new content to the Arkansas Health Connector website (www.arhealthconnector.org), which registered almost 23,000 visits, 12,000 unique visits, and 170,000 page views on Oct. 1, 2013 aloneSet up, moderated and developed content for the Arkansas Health Connector Facebook page, which grew to over 13,000 likes in 3 monthsBuilt and managed digital Search Engine Marketing (SEM) campaigns on Google and Bing as well as digital media campaigns that included banner and pre-roll video advertisements, email marketing, and local Pandora, Hulu and Facebook advertisingWorked as account executive and SEO/Social Media specialist for local and nationwide clients in the fields of healthcare, pest control, remodeling, agriculture, and education among others
  • Ann Mcgee-Cooper And Associates, Inc.
    Marketing & Consulting Intern
    Ann Mcgee-Cooper And Associates, Inc. May 2012 - Aug 2012
    Created a Facebook timeline to showcase AMCA history to clientsTook Being the Change book from print to eBook format and published on AmazonInitiated a history project gathering information from a variety of sources from the Experimental Arts Program at SMU in the 1970sEdited videos and photos for use in social media marketing and the AMCA websiteRecommendation from the Office:http://www.youtube.com/watch?v=cMmROVcH0wI&feature=plcp
  • Keller Williams Realty Plano
    Marketing Intern
    Keller Williams Realty Plano May 2011 - Aug 2011
    Plano, Tx, Us
    Set up social media pages on Facebook and Twitter for The Wieser Team, designed and delivered targeted mailings to local homeowners and hosted Open Houses for luxury homes. Acted in a general marketing role to promote The Wieser Team in every area of business.
  • United States House Of Representatives
    Congressional Page
    United States House Of Representatives Jun 2008 - Jul 2008
    Washington, Dc, Us
    As a House Page, I accepted calls on the House floor from members of Congress, delivered legislative materials and flags to offices on Capitol Hill, gained leadership skills from administering assignments to other Pages from the Page desk on the Congressional House floor and developed relationships with Congressional leaders through Page events and daily interaction
  • Congressman Kenny Marchant
    Congressional Intern
    Congressman Kenny Marchant Jun 2006 - Aug 2007
    As a Congressional intern, I served two summers and 320 hours for Kenny Marchant of the 24th Congressional District of Texas. I wrote congratulatory letters, interviewed WWII veteran Lt. Col. James Magellas for the Veteran’s History Project sponsored by the Library of Congress, answered phone calls from constituents and politicians, designed logos for events, and assisted in planning and implementing a Congressional event honoring Eagle Scouts at the National Scouting Museum

Stephen Hayes Skills

Social Media Marketing Marketing Digital Marketing Facebook Social Media Online Advertising Marketing Communications Sem Marketing Strategy Digital Account Management Seo Microsoft Office Digital Media Advertising Google Analytics Search Engine Marketing Market Research Google Adwords Ppc Digital Strategy Online Marketing Paid Search Campaigns Paid Search Strategy Account Management Strategy Leadership Integrated Marketing Content Strategy Brand Development Communication Management Content Marketing Analytics Media Planning

Stephen Hayes Education Details

  • Washington University In St. Louis - Olin Business School
    Washington University In St. Louis - Olin Business School
    Majors In Marketing And Political Science
  • Greenhill School
    Greenhill School
    High School Diploma

Frequently Asked Questions about Stephen Hayes

What company does Stephen Hayes work for?

Stephen Hayes works for Southwest Airlines

What is Stephen Hayes's role at the current company?

Stephen Hayes's current role is Sr. Loyalty Strategy Program Manager, Rapid Rewards.

What is Stephen Hayes's email address?

Stephen Hayes's email address is stephen.hayes@aa.com

What schools did Stephen Hayes attend?

Stephen Hayes attended Washington University In St. Louis - Olin Business School, Greenhill School.

What are some of Stephen Hayes's interests?

Stephen Hayes has interest in Politics, Civil Rights And Social Action, Education, Environment, Science And Technology, Optical Pumping, Animal Welfare, Nmr, Arts And Culture, Health.

What skills is Stephen Hayes known for?

Stephen Hayes has skills like Social Media Marketing, Marketing, Digital Marketing, Facebook, Social Media, Online Advertising, Marketing Communications, Sem, Marketing Strategy, Digital Account Management, Seo, Microsoft Office.

Who are Stephen Hayes's colleagues?

Stephen Hayes's colleagues are Rob Dusseau, Jim Kimmel, Maurice A., Vincent C., Elizabeth Myszka, Craig Peterson, Jared Carlson.

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