Stephen Hayes Email & Phone Number

Dallas, Tx, Us

Dallas, Tx, Us

Own Rapid Rewards health and program strategy, including growth, engagement, cost/revenue, elite population, competitive analysis, and loyalty partnerships

Ridgefield Park, Nj, Us

Led the marketing strategy for the wireless earbuds product line and launches of Galaxy Buds+, Buds Live, Buds Pro, and Buds2, including paid media and owned channel execution, creative development, product pages, and merchandising strategy with product and channel teams.

Dallas-Fort Worth, Texas, Us

Managed customer research for American Airlines marketing department to understand characteristics, needs, and reasons for flying to drive marketing strategy improvements to media mix, channels, and messaging.

Dallas-Fort Worth, Texas, Us

Headed product marketing for AAdvantage loyalty program including Buy/Gift/Share, Boost/Renew, hotels, car rentals, cruises, and vacations.

London, Gb

London, Gb

As a Paid Search Specialist, I was responsible for launching, managing, and optimizing search campaigns for Hilton and The Container Store to hit aggressive budget and ROI goals. I worked with Google and MSN, developing innovative strategies to expand the search business and test new betas such as image ads, video media ads, and drop down extensions.I also worked with team members to share best practices and develop new processes including bidding and optimization strategies and general campaign management. I was also responsible for collecting and analyze performance data, drawing key insights, and communicating recommendations to both the client and vendors.

Dallas, Tx, Us

Managed demand generation for multiple clients, running search engine marketing (SEM), search engine optimization (SEO), display advertising, paid and organic social media, landing page conversion optimization, website development, and reputation management

Head digital account executive for the Arkansas Health Connector campaign promoting new insurance options in Arkansas. During the 4-month campaign, awareness of the brand increased by 20% and awareness of new insurance options rose 30%Managed and regularly added new content to the Arkansas Health Connector website (www.arhealthconnector.org), which registered almost 23,000 visits, 12,000 unique visits, and 170,000 page views on Oct. 1, 2013 aloneSet up, moderated and developed content for the Arkansas Health Connector Facebook page, which grew to over 13,000 likes in 3 monthsBuilt and managed digital Search Engine Marketing (SEM) campaigns on Google and Bing as well as digital media campaigns that included banner and pre-roll video advertisements, email marketing, and local Pandora, Hulu and Facebook advertisingWorked as account executive and SEO/Social Media specialist for local and nationwide clients in the fields of healthcare, pest control, remodeling, agriculture, and education among others

Created a Facebook timeline to showcase AMCA history to clientsTook Being the Change book from print to eBook format and published on AmazonInitiated a history project gathering information from a variety of sources from the Experimental Arts Program at SMU in the 1970sEdited videos and photos for use in social media marketing and the AMCA websiteRecommendation from the Office:http://www.youtube.com/watch?v=cMmROVcH0wI&feature=plcp

Plano, Tx, Us

Set up social media pages on Facebook and Twitter for The Wieser Team, designed and delivered targeted mailings to local homeowners and hosted Open Houses for luxury homes. Acted in a general marketing role to promote The Wieser Team in every area of business.

Washington, Dc, Us

As a House Page, I accepted calls on the House floor from members of Congress, delivered legislative materials and flags to offices on Capitol Hill, gained leadership skills from administering assignments to other Pages from the Page desk on the Congressional House floor and developed relationships with Congressional leaders through Page events and daily interaction

As a Congressional intern, I served two summers and 320 hours for Kenny Marchant of the 24th Congressional District of Texas. I wrote congratulatory letters, interviewed WWII veteran Lt. Col. James Magellas for the Veteran’s History Project sponsored by the Library of Congress, answered phone calls from constituents and politicians, designed logos for events, and assisted in planning and implementing a Congressional event honoring Eagle Scouts at the National Scouting Museum

Bachelor Of Science In Business Administration, Majors In Marketing And Political Science

High School Diploma