Steve Howell Email and Phone Number
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As the Chief Client Officer at Experience Fresh, I lead high-performing teams in marketing, corporate communications, and interactive development for a digital marketing and creative agency that serves clients in various industries. With two decades of experience in marketing and communications, I have a proven track record of creating and executing innovative strategies that drive revenue growth, brand awareness, and customer loyalty.I have extensive experience in working with clients in healthcare and senior living (Alcon, Elsevier, TCare.ai, many operators), energy (ExxonMobil, ConocoPhillips), telecom (Alaska Communications), government services (State of Alaska), motorsport (BMW, Triumph, Belstaff, Dunlop), transportation (Alaska Airlines), and Native organizations (Sealaska, Sitnasuak Corporation) among others. I led teams delivering marketing campaigns and corporate communications assets that met their specific needs and goals. I have also partnered with C-suite leaders to author strategic communications plans, promote large-scale infrastructure projects, and support economic development initiatives.Additionally, I have a strong background in sales and business development, which helps me align marketing strategies with sales objectives and expectations. I hold an MBA from Washington University in St. Louis, with a focus on strategic management, and I studied business at Fudan University in China. I am passionate about connecting people in my network with opportunities that help them succeed and grow.
Experience Fresh | Digital Marketing + Creative
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Chief Revenue Officer (Cro)Experience Fresh | Digital Marketing + Creative May 2023 - PresentSt Louis, Missouri, Us
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Vice President Product MarketingSherpa Is Now Aline Sep 2021 - May 2023At Aline, I work with a talented and diverse group of SaaS technology and Senior Living professionals. I serve our team as a key member of senior management, overseeing, leading, guiding and directing all activities of our marketing team in the US and UK. I develop, manage and ensure the satisfactory completion of marketing related OKRs, set clear quarterly goals and objectives, measure, track and hold team/individuals accountable. This includes developing and executing marketing plans for product and service offerings and leading the process to continuously evaluate trends in the marketplace, obtaining and disseminating competitive intelligence across all markets and service lines.
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Senior Vice President CommunicationsSealaska Jul 2019 - Dec 2019Juneau, Ak, UsI joined Sealaska at it's headquarters in Juneau and Seattle as it considered expanding its holdings through expected M&A. In preparation, I created and executed innovative marketing and public relations strategies, including both traditional and social media, to guide Sealaska leadership in cultivating and enhancing relationships with the media, customers, shareholders, and the general public. I helped develop and implement an integrated communications plan to advance Sealaskaʼs brand identity and corporate social responsibility, broaden and increase the visibility of its shareholder programs, and build a strong public voice. In partnership with executive leadership, I generated innovative ideas and solutions to engage customers and shareholders and increase loyalty. -
Vice PresidentMsi Communications Mar 2017 - Jul 2019Anchorage, Alaska, UsI joined Laurie Fagnani's dynamic team at a critical time for MSI and led key accounts in Energy, Alaska Native Corporation, Retail, Telecommunications, Travel, Corporate Communications, and Healthcare. Our senior management was the go-to team for comprehensive marketing, advertising, and PR plans to influence decision makers in the Alaska market where national and international companies develop projects with global economic and political implications.In my role, I supervised the interactive team and expanded services for graphic design, web design, UX/UI, SEO, database, e-commerce, and third-party application integration. I supervised media teams for digital, social, and traditional planning and placement and analyzed associated data for effective resource allocation. Our work dovetailed frequently with survey research and market data and I often summarized actionable findings, and identified audience segments.As an agency leader, I collaborated with executives for leading companies regarding effective go-to-market strategies, crisis communications, and shareholder relations both in and out of Alaska and served on cross-functional management team overseeing agency operations, finance, and business development; represent the agency at philanthropic and community events. One of the best parts of that role was working with my peers to recruit, develop, and retain personnel to ensure competitiveness, culture, and growth. -
Vice PresidentWalsh Sheppard Jan 2014 - Mar 2017Anchorage, Ak, UsI love Alaska and had an invitation to return to a former employer and mentor who served a great client list of international firms and government agencies there. As VP, I played a lead role in agency account growth and new services. I led business development strategy and new accounts, served on the agency management team with P&L, AGI, and employee productivity responsibilities and lead expansion of interactive capabilities and web services including management of vendor resources. I worked with agency partners to win key long-term clients and expand services to the State of Alaska and related entities. To meet client goals and objectives, I developed processes for analysis and reporting to measure campaign progress. Collaborating with client executive leadership, I developed integrated communications plans for clients in Healthcare, Resource, Energy, Telecommunications, and Finance. -
Agency DirectorAbstrakt Marketing Group Jan 2012 - Jun 2014St Louis, Missouri, UsI joined Abstrakt when Scott Scully and his team numbered fewer than 30 in a small space off Arsenal St. Unlike traditional marketing agencies, Abstrakt is also a powerhouse sales organization and our agency provided significant inside sales support. The organization has a massive appetite for qualified leads and is also a provider of these same lead generation services for hundreds of clients nationwide. Our agency work helped fuel Abstrakt's phenomenal growth to over 150 employees in three years. As digital tools began to allow more batch produced marketing and better reporting, I had the opportunity to expand digital services and crafted inbound marketing solutions that could be packaged, measured and tailored easily to any industry. I led our development of social media, SEO, PPC, call tracking, blogs, direct mail, video production, radio production, and media buying programs. At one point, our social media team was creating over 300 blogs per month across numerous verticals. -
Vp Client Strategy2E Creative Jan 2010 - Jul 2011St Louis, Missouri, UsAfter completing my graduate program in St. Louis, I joined 2e and collaborated with Ross Toohey to create a strategy for the agency transition to healthcare specialization using a hub market approach. I led a smart account services team that spearheaded company growth, innovation, process improvement, and team development and authored marketing strategies and positioning for Healthcare, Biotech, Pharma, and Medical Device clients. I managed account performance, created strategic briefs for existing and prospective clients, and nurtured healthy client relations as we expanded services. We doubled in size during my tenure and agency principals continued the overall strategy after I left, creating a national award-winning juggernaut in healthcare marketing. -
Public Relations Director/Business Development Director (First Tenure)Walsh Sheppard Apr 2007 - May 2009Anchorage, Ak, UsPR Director: In this half of the role, I led design and production of integrated public relations and advertising for Alaska Native holding companies and their subsidiaries, and clients in healthcare, utilities, telecommunications, automotive, financial, non-profit, and oil production industries. Projects included corporate branding, crisis planning, media relations, media planning, research analysis, political strategy, website development, community relations, copywriting, internal and shareholder communications - all the staples of a solid Marcom agency.Business Development Director: In the other half of the role, I led outbound channels and networking to identify new agency prospects, nurtured leads, pitched agency services in presentations and extensive strategic and creative proposals. I worked with an amazing team to design and present executive-level creative responses to RFPs, entertained business guests and provided thought leadership at regional industry events. I had to maintain deep understanding of all agency services and marketing channels. We won profitable and long-term accounts that nearly doubled agency revenue in 18 months. With some great mentoring from Jack Sheppard, I learned to direct smooth, efficient onboarding of new business to account and creative teams and communicated effectively between the agency, clients and vendors.
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Public Relations DirectorCook Inlet Rcac Inc Feb 2002 - Apr 2007Kenai, Alaska, UsAs PR Director at the RCAC, I was the public face at events, trainings, environmental incidents, and presentations. The organization was Congressionally-mandated with oversight of crude oil operations in environmentally sensitive regions, a challenging and highly technical mission. I developed deep understanding of complex oil, gas, and environmental issues and regulations and engaged corporate, political, and regulatory decision makers in the organization's mission to improve marine transportation and oil facility operations. We frequently trained for and responded to incidents across the region, sometimes within Unified Command (crisis incident) public information office. I gave frequent television, radio, and print interviews, and managed content through new digital channels. All work met or exceeded OPA-90 requirements and U.S. Coast Guard standards for annual recertification.
Steve Howell Skills
Steve Howell Education Details
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Washington University In St. Louis - Olin Business SchoolStrategic Management -
Fudan UniversityBusiness (Mba Studies)
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Missouri State UniversityLiterature
Frequently Asked Questions about Steve Howell
What company does Steve Howell work for?
Steve Howell works for Experience Fresh | Digital Marketing + Creative
What is Steve Howell's role at the current company?
Steve Howell's current role is Chief Client Officer + Partner at Experience Fresh | Communications & Digital Leader | Healthcare | Technology.
What is Steve Howell's email address?
Steve Howell's email address is ho****@****ail.com
What is Steve Howell's direct phone number?
Steve Howell's direct phone number is +190733*****
What schools did Steve Howell attend?
Steve Howell attended Washington University In St. Louis - Olin Business School, Fudan University, Missouri State University.
What skills is Steve Howell known for?
Steve Howell has skills like Integrated Marketing, Social Media Marketing, Advertising, Email Marketing, Marketing Strategy, Digital Marketing, Marketing, Blogging, Management, Social Media, Digital Strategy, Copywriting.
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