I am an experienced Corporate Affairs/Communications leader with a track record of delivering results. I am fortunate to have had a fulfilling career to-date, spanning consulting as well as senior in-house positions, including 9 years as Head of Brand and Communications for AIA Group. As Principal of TAVO Advisory, I am passionate about helping organisations to earn and protect their reputations in a manner that generates material value. I aspire to help clients achieve business results by providing counsel, training and support on complex matters relating to reputation, trust and stakeholder engagement. I am well versed in many areas that fall under the Corporate Affairs/Communications remit, including: communications strategy, CEO profiling, external/media relations, social media strategy, crisis and issues management, transaction communications, thought leadership, employee communications, ESG narratives, regulatory relations, community relations, sponsorships and major events.My book, Reputations of Value: Winning with Corporate Reputations in an Unpredictable World, was published in 2024 by Penguin Random House.