Stephanie Friedman Email and Phone Number
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Primary Responsibility: To drive City Paper's efforts to position itself as a leader in Retail Packaging, Promotional Products and Print and to achieve its revenue goals. To provide executive leadership and management of City Paper Company’s marketing strategy and in-bound and out-bound marketing activities, which include: corporate marketing, partner/channel marketing, product marketing, and product management.Additional Responsibilities Include:• Strategic planning including corporate positioning market and competitive analysis, customer segment selection and penetration plans, and related product positioning.• Oversee marketing communications including branding, public relations,advertising, white papers, trade shows, events collateral materials, customer presentations, market research management, and website design and content either directly or on an outsourced basis.• Oversee the art department • Define and direct marketing programs for demand creation, lead generation and interface for lead tracking and management.• Work closely with VP of Sales and VP of Promotional Marketing to develop and manage channel and partner strategies and programs.• Oversee product management including market and customer research for market and product requirements and product pricing.• Oversee product marketing including product launch management, sales training, presentations, sales tools, competitive analysis and general sales support.• Work with the executive team members to identify and develop strategic alliances, communicate with vendors/suppliers, and close/grow major customer accounts.• Develop and manage CP’s marketing budget.• Develop and track metrics and success criteria for all marketing programs and activities.• Act as spokesperson for the company with press and at industry events.
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Chief Executive OfficerCity Paper Company Jan 2023 - PresentBirmingham, Al, Us -
Vice President Of Sales And MarketingCity Paper Company Feb 2017 - Mar 2023Birmingham, Al, Us -
Vice President Of MarketingCity Paper Company Dec 2014 - Feb 2018Birmingham, Al, UsPrimary Responsibility: To drive City Paper's efforts to position itself as a leader in Retail Packaging, Promotional Products and Print and to achieve its revenue goals. To provide executive leadership and management of City Paper Company’s marketing strategy and in-bound and out-bound marketing activities, which include: corporate marketing, partner/channel marketing, product marketing, and product management.Additional Responsibilities Include:• Strategic planning including corporate positioning market and competitive analysis, customer segment selection and penetration plans, and related product positioning.• Oversee marketing communications including branding, public relations,advertising, white papers, trade shows, events collateral materials, customer presentations, market research management, and website design and content either directly or on an outsourced basis.• Oversee the art department • Define and direct marketing programs for demand creation, lead generation and interface for lead tracking and management.• Work closely with VP of Sales and VP of Promotional Marketing to develop and manage channel and partner strategies and programs.• Oversee product management including market and customer research for market and product requirements and product pricing.• Oversee product marketing including product launch management, sales training, presentations, sales tools, competitive analysis and general sales support.• Work with the executive team members to identify and develop strategic alliances, communicate with vendors/suppliers, and close/grow major customer accounts.• Develop and manage CP’s marketing budget.• Develop and track metrics and success criteria for all marketing programs and activities.• Act as spokesperson for the company with press and at industry events. -
Director Of Branded Merchandise MarketingWorkflowone (A Standard Register Company) Aug 2011 - Apr 2014- Develop & Implement Marketing Calendars for Various Vertical Markets- Develop & Implement Vertical Market Penetration Strategies and Current Client Branded Merchandise Penetration Strategies- Assist AEs and AMs in Cross Selling Branded Merchandise Opportunities- Internal Marketing Campaign Materials for Sales Force - External, Client-Facing Campaign Materials- Create and Participate in the Delivery of Client-Facing Presentations- Assist on RFP Response Management and Development- Tradeshow & Event Planning
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Promotional Marketing Account ExecutiveJack Nadel International Aug 2010 - Aug 2011Los Angeles, Ca, Us -
Promotional Marketing And Print Account ExecutiveWorkflowone Sep 2006 - Aug 2010North Mankato, Mn, Us -
Account ExecutiveCreative Loafing May 2005 - Sep 2006Atlanta, Ga, Us -
Account ExecutiveCollinson & Company Jan 2005 - May 2005
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Account ExecutiveThe Red & Black Newspaper Aug 2001 - Dec 2004Athens, Ga, Us
Stephanie Friedman Skills
Stephanie Friedman Education Details
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The University Of GeorgiaAdvertising And Business -
Grady College Of Journalism And Mass Communication, University Of GeorgiaAdvertising And Marketing
Frequently Asked Questions about Stephanie Friedman
What company does Stephanie Friedman work for?
Stephanie Friedman works for City Paper Company
What is Stephanie Friedman's role at the current company?
Stephanie Friedman's current role is Chief Executive Officer at City Paper Company.
What is Stephanie Friedman's email address?
Stephanie Friedman's email address is st****@****one.com
What is Stephanie Friedman's direct phone number?
Stephanie Friedman's direct phone number is +120532*****
What schools did Stephanie Friedman attend?
Stephanie Friedman attended The University Of Georgia, Grady College Of Journalism And Mass Communication, University Of Georgia.
What are some of Stephanie Friedman's interests?
Stephanie Friedman has interest in Cooking, Pure Barre, Spending Time At The Beach, Traveling, Our Daughter, Promotional And Print Marketing, See Less, Brad, Running, Tennis.
What skills is Stephanie Friedman known for?
Stephanie Friedman has skills like Marketing, Direct Marketing, Trade Shows, Marketing Strategy, Marketing Communications, E Commerce, Corporate Gifts, Integrated Marketing, Sales Presentations, Public Relations, Merchandising, Advertising.
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