Stephanie W. Email & Phone Number

Peterborough, Nh, Us

Burlington, Ontario, Ca

• Led the product management of a diverse portfolio of digital products, overseeing development, enhancement, and strategic direction to drive market competitiveness and customer satisfaction. • Comprehensive product lineup including: • DIFM Website Design • DIFM Logo Design • Custom Website Design services • Digital Marketing SAAS solutions covering Online Directory Management, Online Reputation Management/Social Media and Search Engine Optimization• Developed and conducted engaging webinars aimed at educating partners, customers, and stakeholders across domestic and international locations, showcasing expertise in communication and knowledge dissemination• Guide the marketing team in executing product promotions and offers, as well as developing sales channel support materials. Effectively communicate objectives to marketing, sales, and support channels to ensure alignment and drive product performance• Establish, propel, and track key performance indicators (KPIs) for products and features throughout the organization, such as revenue generation and customer acquisition metrics• Assess the performance of products/features and gather feedback, incorporating customer perspectives into product/feature development and roadmap planning. This involves collecting and presenting customer insights derived from research activities

Minneapolis, Minnesota, Us

Management and ownership of our DIY Online Reputation Management SAAS product and features to provide individuals and small and medium-sized businesses with access to valuable tools and services critical to their online success

Minneapolis, Minnesota, Us

• Develop direction and oversight ensuring business objectives are met from the point of project initiation, through discovery, definition, development, and refinement • Recruited to evaluate and drive improvements to Deluxe’s critical Payments space of over 4,000 financial institution clients and contribute to developing roadmap for stabilization and long term scalability.• Design and implement Work Dashboard to introduce transparency and drive accountability, ultimately reducing turn times from >15 days to <6 days. • Developed process documentation for training and team distribution • Track, provide report out, and troubleshoot on specific business metrics established by management

Minneapolis, Minnesota, Us

• Conceptualized, developed, and implemented a team of 5 new employees with no digital background experience to Fulfillment Support Representatives who championed small business customers through optimizing online presence, Google Adwords campaigns, call tracking and landing page design. • Designed and implemented a streamlined fulfillment workflow that resulted in a 32% reduction in process steps and an annualized reduction of 92 resource hours. • Performed multiple acquisition evaluations and integration of products into current operations model. • Translated product concepts and vision to operational fruition via workflow management. • Identified cost saving opportunities via process improvements, data reconciliation, new vendor options, improved platforms, and pilot programs leading to over $150k in cost savings in 2019. • Introduced new product lines and managed during transformational times.• Assessed and designed a consolidated fulfillment process for reporting that resulted in a 44% reduction in employee time resources. • Supported a content network of 90+ contractors who create copy for SEO related articles, blogs, on-site website optimization and infographics. Assisting with day to day and bimonthly payroll reconciliation. • Provided direction and support to team to ensure productivity, quality, and delivery expectations were met or exceeded.

Minneapolis, Minnesota, Us

• Leading the coordination, testing, evaluation and on-boarding of new platforms, partners and vendors.• Research and evaluate processes in order to create recommendations to refine, improve current flow and/or identify cost saving opportunities.• Leads projects to assess, refine and implement improved processes throughout the Direct and Indirect Channels• Process development for new product pilots ensuring consistent approaches and maximized efficiency.• Interfaces with outside vendors and partners on behalf of the company Interfaces with advertisers as a follow up to vendors questions.• Developed process documentation for training and team distribution• Create adhoc reporting for customer support or various levels of management.• Demonstrated mastery in multi-tasking and working independently and as part of a team.• Support the Operations team with various tasks

Minneapolis, Minnesota, Us

• Main point of contact with customers to guide them through the fulfillment process and setting appropriate expectations for the product.• Designed website framework via Adobe Creative Suite• Edit developed products via HTML, WordPress and homegrown in-house CMS.

Minneapolis, Minnesota, Us

• Created custom artwork to product specifications including colors, sizes and layouts, by following instructions from virtual & hard copy purchase orders/other order requests. • Process, convert and create digital artwork using Adobe Creative Suite, QuarkXPress and product templates.• Maintain strict quality and attention to detail including strong proofreading skills.• Open communication with order managers and supervisors regarding schedules and quality issues.• Knowledgeable in aspects of digital artwork, including file evaluation, preflighting and color management.• Follows complex instructions and follows markups for changes and revisions.• Print knowledge, including spot and process color inks, finishing options, bleeds, etc.• Work independently with minimal guidance; good time management, planning/organization, and decision-making skills.

Associate Of Science (As), Graphic Design (Print)

Associate Of Science (As), Web Design / Digital Multimedia