As Copywriter at Chester + Company, I worked with an Art Director to develop creative concepts for clients including Eastlink, Mount Saint Vincent University, O'Regan's Automotive Group, Communications Nova Scotia, Efficiency Nova Scotia, Heritage Gas, Destination Halifax, the Canadian Country Music Association and Neptune Theatre. On any given day, we were tasked with developing integrated advertising campaigns, writing direct marketing collateral, optimizing content for web use and… Show more As Copywriter at Chester + Company, I worked with an Art Director to develop creative concepts for clients including Eastlink, Mount Saint Vincent University, O'Regan's Automotive Group, Communications Nova Scotia, Efficiency Nova Scotia, Heritage Gas, Destination Halifax, the Canadian Country Music Association and Neptune Theatre. On any given day, we were tasked with developing integrated advertising campaigns, writing direct marketing collateral, optimizing content for web use and building social media strategies. We integrated account and creative direction to deliver work that was strategically sound and idea-driven, resulting in memorable and effective marketing. Show less

My primary responsibility on the account team at Chester + Company was to provide lead client service and day-to-day project management for a variety of clients. My clients included Efficiency Nova Scotia, Eastlink, Nova Scotia Provincial Lotteries and Casino Corporation, Neptune Theatre, Fusion Halifax, the AIDS Coalition of Nova Scotia and the East Coast Music Awards. In addition to project management, I also provided production design support, copywriting, public relations… Show more My primary responsibility on the account team at Chester + Company was to provide lead client service and day-to-day project management for a variety of clients. My clients included Efficiency Nova Scotia, Eastlink, Nova Scotia Provincial Lotteries and Casino Corporation, Neptune Theatre, Fusion Halifax, the AIDS Coalition of Nova Scotia and the East Coast Music Awards. In addition to project management, I also provided production design support, copywriting, public relations counsel and wrote proposals for new business.I worked as an Account Coordinator, from 08/2013 - 08/2014 Show less

As Director of Marketing and Communications, I led the redevelopment of Fusion Halifax's visual identity and the redesign of its website and marketing collateral. Other responsibilities included: - Media relations- Writing (news releases, advisories, speaking notes, internal FAQs, editorials)- Social media strategy- Editing/proofing

While working at Bell Aliant, I provided communications support to the Corporate Affairs team, including: - Media relations- Writing (news releases, stakeholder letters, internal FAQs, media briefs)- Social media strategy and writing- Project managementI worked in this position as a co-op student.

I worked within Colour's digital team to provide project management, social media strategy and community management. My clients included Robert Chisholm, the Nova Scotia Government and General Employees Union (NSGEU) and Nestlé Canada. I also provided writing and media relations support to Colour's public relations team. From January - April, 2012 I worked in this position as a co-op student.

While working at NSBI, I provided support to the marketing communications team. I acted as the agency's primary media contact, taking calls/requests from media and co-ordinating a timely response. My other duties included:- Writing (releases, advisories, speaking notes, communication plans, marketing collateral) - Developing/implementing communication strategy- Media monitoring- Event supportI worked in this position as a co-op student.