Andy Sternberg

Andy Sternberg Email and Phone Number

Digital Media & Audience Engagement Executive @ Rotary International
Chicago, IL, US
Andy Sternberg's Location
Greater Chicago Area, United States, United States
About Andy Sternberg

Digital media executive, creative content strategist, and online marketing pro with 20+ years experience directing and producing content and events to amplify brands and build communities. Currently leading Social Media and Digital Marketing Strategy for Rotary International, managing a global team across 30-plus channels.I have a Master's in Online Journalism and am currently developing a course on Social Media and Content Curation for Northwestern University's Master's in Information Design & Strategy. I've taught graduate level courses on digital tools and social media strategy for journalists as an adjunct instructor at USC Annenberg School for Communication and Journalism. I'm passionate about technology and digital media as practical consumer tools and as agents for social change. I've delivered custom digital marketing and social media strategies across entertainment, tech, nonprofit and consumer verticals, working with Waze, Google, The X Factor USA, Staples Center and ZZ Top, among others.I oversaw digital marketing, partnerships and content strategies as Director of Interactive for Live Earth and Control Room from 2008-2010, creating a global network of websites and developing and directing massive campaigns and content programs across multiple social media channels.As news editor for LAist.com from 2007-2009 and associate editor from 2010-2011 I wrote nearly 1,000 posts and helped to establish the social media presence for LA's most-read city blog.I have moderated and appeared on panels about social media and digital marketing at SFMusic Tech, SXSW, Pollstar Live, Social Media Week, Web 2.0 Expo, Digital LA, Aspen Live and on KTLA / Tribune News as a social media subject matter expert. Assorted specialties: live event social, social TV, experiential design, public relations, podcasting, content development, audio / video editing and production, content management, editorial strategy.

Andy Sternberg's Current Company Details
Rotary International

Rotary International

View
Digital Media & Audience Engagement Executive
Chicago, IL, US
Website:
rotary.org
Employees:
8310
Andy Sternberg Work Experience Details
  • Rotary International
    Rotary International
    Chicago, Il, Us
  • Rotary International
    Global Head Of Social Media & Audience Development
    Rotary International Apr 2015 - Present
    Evanston, Il, Us
    Design social and digital strategies to enhance and build understanding of Rotary's community- and cause-related work, including disease prevention, education, peace building, water and sanitation, community building and economic developmentDevelop and oversee strategy and execution by in-house social media managers across 30+ channels in 8 languages, generating audience growth of over 300% in 3 yearsCreate opportunities to foster community for Rotary's 1.2 million member volunteers through social and digital media; Introduce new platforms and materials to build capacity and highlight member-generated contentWork closely with managers across departments to develop unique and iterative omnichannel content and digital marketing strategiesDevelop partnerships and collaborations with similar organizations to amplify campaigns
  • 18 Coffees
    Community Partner
    18 Coffees Nov 2018 - Present
    Chicago, Illinois, Us
    8 Coffees is an innovation and change management firm working at the intersection of digital transformation, social good, and the future of work. Through consulting, content, and community, we use our varied expertise about managing change to help forward-thinking organizations adapt and evolve.
  • Consultant
    Digital Strategist, Social Media & Content Strategy, Marketing & Events
    Consultant Jul 2010 - Mar 2015
    Oversaw development and execution of custom digital marketing and social media strategies and execution across entertainment, tech, nonprofit and consumer verticals, working with Waze, Staples Center, ZZ Top, Google, The X Factor USA, Goldenvoice, Plastic Pollution Coalition, Covered California, Sony Music Entertainment, and BottleRock Napa, among others.
  • Adler Integrated
    Chief Innovation Officer
    Adler Integrated Jan 2012 - Sep 2013
    West Hollywood, Ca, Us
    As CIO, I focused on digital strategy, new technology training, business development and strategic partnerships for our company and our clients.Clients included: * Artists: Rod Stewart, ZZ Top, Cheech & Chong * Venues/Events: STAPLES Center, Sunset Strip Music Festival, BottleRock Napa Music Festival, Nokia Theatre, ACL Live, The Roxy Theatre, Belly Up Aspen, Los Angeles Vegan Beer & Food Festival, Aspen Live Conference * Tech: Thismoment, Irocke.com * Food & Bev: Golden Road Brewing. Mohawk Bend, Tony’s Darts Away * Auto: Southern California BMW, Shelly BMW* Other: Monterey International Pop Festival (Legacy), Fat Kid Rules The World (Film), Santa Monica Business Improvement Association
  • University Of Southern California
    Adjunct Instructor, Multimedia Journalism (Digital Track)
    University Of Southern California Aug 2011 - Jun 2013
    Los Angeles, Ca, Us
    Taught digital publishing, design and social media strategy as well as tips and tricks for the digital newsroom to graduate students at USC's Annenberg School for Communication and Journalism.
  • Laist
    Associate Editor
    Laist Dec 2006 - Jul 2011
    Wrote more than 700 articles on news and events, technology, politics, music and culture for Los Angeles' top city blog with an average 2.5 million monthly page views.
  • Live Earth
    Director Of Interactive
    Live Earth Sep 2008 - Jul 2010
    Us
    Developed and directed online marketing and content strategies, social media presence and community. Designed rapid, organic growth campaigns on Twitter (from 2,000 to 90,000 followers in 4 months) and Facebook (15,000 fans); Fostered engaging communities across multiple video and social networks popular around the world; led and guided initiatives for partner sites. Completely rebuilt web site in September 2008 resulting in 5x increase in monthly page views within 2 months, peaking at nearly 1 million in April 2010.Managed freelance writers and directed / negotiated contracts with designers and developers.Developed and managed interactive partnerships, directed web and content development and production across multiple web properties, social media networks, and partners' sites.
  • Control Room
    Director Of Interactive & Online Media
    Control Room Sep 2008 - Jul 2010
    Us
    Managed strategy, design, and development of controlroom.com and related event sites including 2010 FIFA World Cup Kick-Off Celebration Concert.
  • Warner/Chappell Music, Inc.
    Manager, Online Communications And Digital Assets
    Warner/Chappell Music, Inc. Aug 2007 - Sep 2008
    Coordinated online strategies and managed social media and digital assets for releases by Led Zeppelin, Madonna, Katy Perry and other artists with Warner/Chappell, the publishing arm of Warner Music Group.
  • Yahoo!
    Content Producer
    Yahoo! Feb 2006 - Feb 2008
    Sunnyvale, Ca, Us
    Curated, edited and published front page content for an audience of 40 million as a part-time contracted content producer for AT&T/Yahoo! and My Yahoo! "Today" modules.
  • Usc Center On Public Diplomacy
    Managing Editor
    Usc Center On Public Diplomacy Aug 2005 - Aug 2007
    Los Angeles, Ca, Us
    Introduced and managed all content, podcasts, online communities, and social media. Edited and assigned articles to leading diplomats worldwide.
  • Smithsonian Folkways Recordings
    Webmaster / Marketing Assistant
    Smithsonian Folkways Recordings Sep 1999 - Sep 2000
    Revamped e-commerce capabilites, expanded digital archives of over 3,000 recordings, web development and streaming audio/video integration, met with eMusic, Sirius and XM radio execs
  • Centerstage.Net
    Contributing Editor
    Centerstage.Net 1997 - 1999
    Wrote articles and reviews for Chicago's first online arts, music, and entertainment guide.

Andy Sternberg Skills

Digital Media Social Media Social Media Marketing New Media Digital Strategy Social Networking Content Strategy Facebook Blogging Online Marketing Digital Marketing Seo Strategic Partnerships Journalism Integrated Marketing Online Advertising Video E Commerce Event Planning Editing Web Presence Publishing Marketing Strategy Marketing Interactive Marketing Mobile Applications Web Content Management New Business Development Mobile Marketing Twitter Online Journalism Strategic Communications Advertising Public Relations Community Sites Community Outreach Social Media Outreach Online Publishing Event Management Teaching New Media Consulting Strategic Consulting Live Events New Media Strategy Participatory Media Communications Strategy Online Presence Online Communities University Teaching Conference Speaking

Andy Sternberg Education Details

  • University Of Southern California
    University Of Southern California
    Online Journalism
  • University Of Iowa
    University Of Iowa
    English

Frequently Asked Questions about Andy Sternberg

What company does Andy Sternberg work for?

Andy Sternberg works for Rotary International

What is Andy Sternberg's role at the current company?

Andy Sternberg's current role is Digital Media & Audience Engagement Executive.

What is Andy Sternberg's email address?

Andy Sternberg's email address is an****@****ail.com

What is Andy Sternberg's direct phone number?

Andy Sternberg's direct phone number is +131050*****

What schools did Andy Sternberg attend?

Andy Sternberg attended University Of Southern California, University Of Iowa.

What are some of Andy Sternberg's interests?

Andy Sternberg has interest in Mobile, Social Media, Festivals, Bridging Online And Offline, Digital Photography, See 5, Health, Wearable Technology, Children, Blogging.

What skills is Andy Sternberg known for?

Andy Sternberg has skills like Digital Media, Social Media, Social Media Marketing, New Media, Digital Strategy, Social Networking, Content Strategy, Facebook, Blogging, Online Marketing, Digital Marketing, Seo.

Who are Andy Sternberg's colleagues?

Andy Sternberg's colleagues are Guneet Kaur, Rotaract Club Chittagong, Melton Aurora, Adbt Orus, Rotary Planalto, R.e. "dick" Thompson ,d.c., Tony Fryer.

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