Steve Arkwright Email & Phone Number

• Acted as a pivotal sales link between major television station groups, including Cox Media Group, Hearst Television, Tegna Inc., and Sinclair Broadcast Group, and Western Region Advertising Agencies. Facilitated seamless communication and collaboration, providing dedicated account management services, and averaging 3-5% annual revenue growth, while controlling commercial inventory to ensure the success of advertising campaigns.• Fostered enduring partnerships with major Western Regional Advertising Agencies, including Group M, PHD, Zenith Media, Hearts and Science, MBMG Media, Campbell Ewald, Ocean Media, Palisades Media, and others.• Guided strategic accounts for prominent clients spanning various industries, including Dignity Health, Kaiser Permanente, Audi, Volkswagen, Ford, Mercedes Benz, Nissan, AT&T, Verizon Wireless, T-Mobile, Dominos, Carl's Jr, Jack in the Box, Sonic, Bet MGM, Sony Pictures, 20th Century Fox, Walt Disney Studios, California Lottery, JP Morgan Chase, American Express, Capital One, Grand Canyon University, Geico, American Family Insurance, and more.• Controlled political advertising campaigns for candidates and issues in collaboration with esteemed agencies such as Target Enterprises, Sadler Strategic, MBMG Media, Fortune Media, and more. Ensured full compliance with FCC guidelines, maintaining adherence to strict scheduling protocols.

New York, New York, Us

• Orchestrated as a consultative cinema advertising advisor for 150 regional client theater locations across the Western U.S. Effectively communicated the value proposition, demonstrating persuasive communication skills crucial for client engagement. Collaborated with B2B clients and advertising agencies to identify opportunities and drive new business development.• Initiated, sold, and managed pre-show inventory for a strategic five-state regional cinema campaign with a focus on community impact, exemplified by a successful Salvation Army campaign across seventy-five client theaters, which generated $100,000 in revenue for a three-month campaign.• Proficiently used Customer Relationship Management (CRM) software to manage and track client interactions, streamline communication, and enhance overall sales and customer service processes.

• Promoted from a front-line sales position to Sales Manager, where I led and motivated a dynamic five-person sales team servicing fifty client TV stations owned by prominent media groups, including Raycom Media and Weigel Broadcasting. Successfully fostered a collaborative and high-performance team culture, resulting in significant revenue growth. Under my leadership, team revenue averaged $12 million annually, showcasing our ability to deliver outstanding results and provide effective client service.• Simultaneously managed roles as Sales Manager and Senior Account Executive, demonstrating exceptional multitasking and organizational skills. Successfully handled high-volume account lists for both Fortune 500 clients and political campaigns, showcasing adaptability and efficiency in a dynamic sales environment.• Facilitated new organizational processes to stabilize a consolidated sales team and increased overall annual revenue by 10% in the first year.

• Inspired significant account growth and retention with Fortune 500 advertising agency clients. Managed relationships for thirty-five television stations owned by McGraw-Hill and Meredith Corporations.• Individually billed $10-$12 million in candidate and issue advertising activity during election cycles while overseeing team political advertising. Ensured compliance with state and federal regulations throughout the process.• Handled Fortune 500 accounts with GM, BMW, Ford, AT&T, Verizon Wireless, Jack in the Box and Walt Disney Studios for partner television stations.• Grew core account revenue by expanding relationships with key agency partners through sports and news segment sponsorships.

New York, New York, Us

• Advocated as the national representative for Hearst-Argyle, Scripps-Howard, and Clear Channel stations in 35 media markets, effectively representing their sales efforts with key advertisers.• Directed comprehensive account development strategies targeting automotive, telecommunications, movie, and retail sectors with key Los Angeles Area Advertiser Agencies.• Achieved monthly, quarterly, and annual revenue objectives for prominent clients including GM, Volkswagen, Ross Stores, AT&T, Disney Entertainment, and Jack in the Box, consistently surpassing targets.• Leveraged Wide Orbit software to analyze inventory data, offering actionable pricing recommendations and resolving client inventory displacement challenges for station management.

• Spearheaded national sales efforts as the liaison between Telerep, ad agencies, and client TV stations, fostering robust partnerships and representing Cox Communications, Belo Corporation, and Tribune Broadcasting TV stations across 25 media markets.• Managed $7 million in annual billing for high-profile clients including GM, Hyundai, Audi, Safeway, Burger King, Toyota, and other industry leaders, ensuring exceptional service and satisfaction.•Proactively identified and pursued new business opportunities while maintaining and nurturing existing client relationships, leveraging effective communication and negotiation skills to drive revenue growth and exceed sales targets.

• Supported Account Executives in the placement and stewardship of television advertising accounts for affiliate television stations represented by Telerep.• Performed general office duties which included: sales order entry, filing, answered phones, organized and maintained schedules and paperwork; resolved discrepancies and displaced advertiser scheduled inventory.• Selected as 1 of 2 candidates for a rigorous 3-month Account Executive training program at New York HQ, and promoted after delivering a sales presentation to 4 sales managers, thanks to exceptional performance as a sales assistant.

Us

• Coordinated daily ticket sales exceeding $5,000 for a prominent professional sports franchise, effectively engaging with a diverse range of clientele.• Thrived in a dynamic work environment by adeptly handling customer inquiries, managing data entry tasks, overseeing cash transactions, and maintaining meticulous inventory control of ticket stock.• Cultivated strong oral communication skills to uphold the organization's professional reputation and foster positive customer relationships, while also providing comprehensive training to new team members.

• Contributed as a founding member of a dynamic sales team tasked with optimizing sales portfolios targeting national high-volume apartment and lodging accounts for a prominent national supply catalog company.• Administered project management efforts for accounts, maintaining daily communication with over 60 clients, offering comprehensive product and service education, and delivering exceptional customer service.• Provided invaluable inside sales support for regional sales managers' initiatives and facilitated seamless execution of the company's extensive roster of 70+ annual trade shows.

San Diego, Ca, Us

• Provided extensive office support within the Administration Department of KPBS, the San Diego public broadcasting station, addressing inquiries and issues for internal and external clients, and managing visitor and call screening.• Played a key role in explaining office and program policies, while also proficiently preparing documents, correspondence, and reports.• Maintained meticulous records, tracked documentation, and facilitated efficient filing and faxing processes to ensure streamlined operations within the department.