Steve Barnard

Steve Barnard Email and Phone Number

Executive Director, Marketing Technology Strategy and Operations @ Thermo Fisher Scientific
Morrisville, NC, US
Steve Barnard's Location
Morrisville, North Carolina, United States, United States
Steve Barnard's Contact Details
About Steve Barnard

Specialties: Strategic Planning, Demand Generation, Lead Generation, Eloqua Revenue Lifecycle Master, Product Management, Hardware Marketing, Solution Marketing, Co-Partner Marketing, Content and Collateral Development, Messaging, Direct Marketing, Integrated Lifecycle Campaigns, Website Architecture and Strategy, Marketing Analytics, Segmentation, Database Marketing, Marketing Automation, Salesforce.com, ROI Analysis, Excel Decision Modeling, and Financial Analysis.

Steve Barnard's Current Company Details
Thermo Fisher Scientific

Thermo Fisher Scientific

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Executive Director, Marketing Technology Strategy and Operations
Morrisville, NC, US
Website:
thermofisher.com
Employees:
99360
Steve Barnard Work Experience Details
  • Thermo Fisher Scientific
    Executive Director, Marketing Technology Strategy And Operations
    Thermo Fisher Scientific
    Morrisville, Nc, Us
  • Thermo Fisher Scientific
    Executive Director, Marketing Technology Strategy & Operations
    Thermo Fisher Scientific Mar 2023 - Present
    Waltham, Ma, Us
    Lead a team responsible for digital marketing, marketing operations, and marketing technology for Thermo Fisher's Clinical Research Group (PPD). Promoted to Executive Director in March 2023.
  • Thermo Fisher Scientific
    Senior Director, Marketing Technology Strategy & Operations
    Thermo Fisher Scientific Aug 2021 - Feb 2023
    Waltham, Ma, Us
    Led and created a new team responsible for digital marketing, marketing operations, and marketing technology for a Global Clinical Research Organization (CRO). PPD was acquired by Thermo Fisher in December 2021.
  • Ppd
    Senior Director Of Marketing
    Ppd Jan 2020 - Jul 2021
    Wilmington, Nc, Us
    Led a B2B Marketing team that developed Go-to-Market strategy and integrated marketing plans for key strategic solutions (decentralized/digital trials, functional services partnerships, etc.) and therapeutic areas (oncology, COVID vaccines) for a Global Clinical Research Organization.
  • Lenovo
    Director, Demand Center
    Lenovo Aug 2017 - Jan 2020
    Morrisville, Nc, Us
    Responsible for directly managing a 16-person Demand Center team as part of Lenovo North America Marketing that serves its Consumer, SMB, and Commercial segments. The Demand Center acts as a centralized hub of shared digital services, data services, infrastructure and processes to drive consistent and repeatable demand creation and brand awareness for its target segments. The Demand Center’s key service offerings include:• Demand Services - Strategic Planning, Content, Display Advertising, SEM, SEO, Social, Email, Teleprospecting, and Web.• Data and Infrastructure Services – Segmentation, Contact Acquisition, Database Management, Data Cleansing & Optimization, Data Governance, Lead Management, Reporting and Dashboards, Campaign Analysis, and Marketing Technology.
  • Lenovo
    Director Of Commercial Marketing
    Lenovo Apr 2015 - Jul 2017
    Morrisville, Nc, Us
    Responsible for directly managing an 18-person integrated Commercial Marketing team that serves Lenovo North America's Corporate, Channel, Public Sector, and Server business segments. Develop the overall commercial marketing strategy and integrated demand generation plan, and execute effective inbound, outbound, and field-based marketing programs across multiple channels and key verticals to consistently generate qualified leads and to enable Lenovo's sales teams and business partners to best drive business.
  • Lenovo
    Director Of Enterprise & Public Sector Marketing
    Lenovo Apr 2014 - Mar 2015
    Morrisville, Nc, Us
    Responsible for defining the overall demand generation strategy, developing the integrated marketing plan, and directly managing an 7-person team executing lead generation programs for Lenovo's North American Enterprise/Public Sector business unit. Lenovo creates and builds exceptionally engineered laptops, tablets, desktops, workstations, servers, and more.
  • Lenovo
    Enterprise & Public Sector Senior Marketing Manager
    Lenovo Apr 2009 - Apr 2014
    Morrisville, Nc, Us
    Developed the overall go-to-market strategy and executed integrated marketing plans for both the North American Enterprise and Public Sector segments.
  • Lenovo
    Large Enterprise Segment Marketing Manager
    Lenovo Mar 2008 - Apr 2009
    Morrisville, Nc, Us
    Defined the overall go-to-market strategy and integrated marketing plan for the North American Large Enterprise (LE) segment.
  • Intel Digital Health Group
    Worldwide Marketing Segment Manager, Life Sciences
    Intel Digital Health Group Jan 2006 - Mar 2008
    Santa Clara, California, Us
    Responsible for defining the Intel Digital Health Group's life sciences go-to-market plan and developing demand generation/marketing programs with technology partners. Intel is the #1 semiconductor firm on the planet.
  • Valeant Pharmaceuticals
    Product Manager
    Valeant Pharmaceuticals Apr 2003 - Dec 2005
    Bridgewater, Nj, Us
  • Fluor Daniel
    Process Specialty Engineer
    Fluor Daniel 1997 - 2000
    Irving, Texas, Us

Steve Barnard Skills

Demand Generation Go To Market Strategy Product Management Lead Generation Salesforce.com Strategy Marketing Marketing Strategy Integrated Marketing Analytics Marketing Automation Crm Program Management Product Marketing Business Development Management Segmentation Direct Marketing Multi Channel Marketing Marketing Management Customer Relationship Management Leadership Eloqua

Steve Barnard Education Details

  • Indiana University - Kelley School Of Business
    Indiana University - Kelley School Of Business
    Marketing
  • University Of Michigan
    University Of Michigan
    Chemical Engineering

Frequently Asked Questions about Steve Barnard

What company does Steve Barnard work for?

Steve Barnard works for Thermo Fisher Scientific

What is Steve Barnard's role at the current company?

Steve Barnard's current role is Executive Director, Marketing Technology Strategy and Operations.

What is Steve Barnard's email address?

Steve Barnard's email address is st****@****ail.com

What is Steve Barnard's direct phone number?

Steve Barnard's direct phone number is +191929*****

What schools did Steve Barnard attend?

Steve Barnard attended Indiana University - Kelley School Of Business, University Of Michigan.

What skills is Steve Barnard known for?

Steve Barnard has skills like Demand Generation, Go To Market Strategy, Product Management, Lead Generation, Salesforce.com, Strategy, Marketing, Marketing Strategy, Integrated Marketing, Analytics, Marketing Automation, Crm.

Who are Steve Barnard's colleagues?

Steve Barnard's colleagues are Stacey Schembri, Cheyenne Stewart, Marimuthu Rajoo, Doremi Morales Belmonte, Rick Mann, Sakshi Mane, Julie Cross, Cpsm.

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