Digital Sales Account Executive
Current
New York, New York, Us
AdTheorent's Machine Learning advertising platform combines advanced targeting, creative, and self-learning attribution to enhance cross channel digital advertising for today's brands and marketers. AdTheorent's DSP uniquely combines Machine Learning and Data Science to identify and reach an advertiser's target audience across their digital screens (CTV, Mobile, Desktop) when they're most likely to engage and/or take a real-world action. Its custom machine learning-powered Predictive, in-house custom creative, and measurements provide advertisers a full suite of solutions across the digital ecosystem that deliver leading real-world outcomes.▪ Educated Top Tier and Mid-Tier media agencies and brands within the NYC and the Mid-Atlantic region about the value of an advanced machine learning advertising platform for their digital media buys through in-person & virtual sales presentations, entertainment functions, and valuable case studies and market research. ▪ Developed trusted relationships with agency and brand teams, that include C and VP-level executives, via a consultative selling approach; creating a new rolling $2MM book of business.▪ Identified and generated leads by researching the market and engaging with key stakeholders at qualified companies in driving renewal and new sales pipelines; growing sales 30% YoY.▪ Strategized with internal teams (Strategy, Account Management, Creative, Yield, Data Partnerships) to develop goal-based achieving solutions for client RPS, challenges, and brand needs.▪ Collaborated with VP of Sales to identify account expansion opportunities and devised actionable plans to drive additional business.