Steve Cornwell Email & Phone Number

Danbury, Ct

Managed regional office facility and all activities in distribution, finance, IT and the vehicle fleet for the Northeast Region. Developed and conducted professional development training modules for wholesale and retail customers. Administered corporate policies relative to asset management, purchasing, and the use and record keeping of the regional vehicle fleet. Regional business owner / champion of Information Lifecycle Management (ILM) and Process Risk Management (PRM) activities. • Increased GM’s revenue through targeted asset management. • Improved regional budget forecasting, tracking, coordination, and reporting.• Reduced GM’s risk and costs in SEV sales and transportation.• Finalized and concluded all regional office relocation activities.

Develop, plan, and merchandise all regional and dealer group sales, marketing and advertising business plans / strategies. Manage all regional and dealer marketing group budgets totaling a combined value of $15M+. Counsel dealers in the areas of sales, advertising, promotion, business planning, and profitability. * Coordinate regional event incentive development. * Integrate the activities of the promotional key agency and the advertising key agency to further leverage our results and reduce costs. * Develop wide reaching and scalable digital advertising and promotion strategy. * Maximize incentive strategy to achieve greater reach and increased sales.

Responsible for determining the position of GM's Vehicle Sales, Service and Marketing organization relative to proposed Order to Delivery projects. Activities included evaluation and recommendations to senior leadership, relative to proposed projects. Supervised and managed the integration activities of employees implementing approved projects. Business owner of Demand Sensing application.

Developed GM corporate level analyses reviewing industry sales and registrations. Developed and presented regional sales and corporate production forecasts for leadership approval. Lead user integration of new forecast tool and database.

Forecasted sales and market share, and developed production recommendations for Buick. Presented monthly to senior management a market and industry outlook, highlighting the implications to Buick.

Developed registration and market analysis. Designed and lead pattern order guide development and implementation process. Established web-based communication of order guides that provided for real-time updating and major cost reduction in excess of $400,000.

Managed office and supervised administrative support team. Responsible for the distribution of Buick product within the region. Developed and pursued marketing initiatives / programs, dealer sales incentives and consumer sales incentives. Wrote incentive messages / notifications. Performed sales analysis, tracking and forecasting. Created and lead the team that developed vehicle packages and contenting. Managed PGA golf activities in the region.

Managed district performance of all key metrics in a high volume major metropolitan market. Coordinated and conducted all wholesale lease training for the region. Designed, coordinated and implemented Zone product knowledge competition. Coordinated and allocated Buick products to maximize sales. Initiated and developed information sharing and computer training process for entire Buick organization. Counseled dealers in the areas of new and used car sales, advertising / marketing, profitability, CSI, training, business planning, and forecasting. Conducted dealership sales meetings, and developed sales manager club.

Managed district performance of all key metrics. Maintained and improved Zone leading customer satisfaction. Coordinated and allocated distribution of Buick products to maximize sales. Designed and conducted district product knowledge competition. Developed and maintained a superior dealer network. Provided business management consultation to dealers. Successfully marketed and merchandised Buick products and programs.

Responded to customers' written and phone inquiries, taking a personal interest in customer satisfaction. Updated and revised letter templates. Established personal customer follow-up process to ensure customer satisfaction.

Planned, organized, implemented and directed the assembly activities of production workers in the chassis department. Identified and evaluated engineering changes necessary to facilitate build process. Improved relationships and performance of union workers through coaching, counseling and leadership.

Executive Mba

Bs, Industrial Management