AeroLeads people directory · profile
Steve Fine Email & Phone Number
Director, Brand Management - Kenmore and DieHard
at
Kenmore and Brands
LinkedIn matched
✓ Verified May 2026
3 data sources
Profile completeness 86%
Current company
Role
Director, Brand Management - Kenmore and DieHard
Location
Atlanta Metropolitan Area, United States, United States
Company size
Who is Steve Fine? Overview
A concise factual answer block for searchers comparing this professional profile.
Quick answer
Steve Fine is listed as Director, Brand Management - Kenmore and DieHard at Kenmore and Brands, a company with 19 employees, based in Atlanta Metropolitan Area, United States, United States. AeroLeads shows a matched LinkedIn profile for Steve Fine.
Steve Fine previously worked as Director, Brand Management - Kenmore & DieHard at Kenmore And Brands and Marketing Management Lead - Home Appliances at Hisense Usa. Steve Fine holds Bfa, Business And Industrial Speech Communication from Drake University.
Company email context
Email format at Kenmore and Brands
This section adds company-level context without repeating Steve Fine's masked contact details.
Kenmore and Brands
Review company-level records connected to Steve Fine before choosing the right outreach path.
Profile bio
About Steve Fine
My experience encompasses all segments of marketing for world leading appliance, outdoor/sporting goods, wallpaper/paint manufacturers and consumer purchase behavior analytics companies. A strong record of consistent performance, developing and implementing marketing strategies for brands and private label consumer products and durables. I believe corporate growth challenges have marketing based solutions.BRANDS - Creating brand architecture, consumer segments & brand positioning: Hisense, Electrolux, Frigidaire, Kenmore, Kenmore Elite/PRO, Coleman, Imperial Fine Interiors, Mary Stratford, Leaf Burrito, Dutch Boy, Glidden, Devoe and Fuller O’Brien.CAMPAIGNS - Expert in communicating integrated campaigns, omni-channel messages and promotional programs to achieve strategic brand corporate goals and customer requirements. Past campaigns have bridged consumer benefits and product features to build consumer dreams & aspirations...AND STAY WITHIN BUDGET.MESSAGING - Experience in coordinating and purchasing TV, digital, SEO, magazines, print, in-store merchandising, direct mail, PR, events, packaging, video content, influencers and social media that consistently communicates brand strategy for consumer engagement.RETAILERS/BUSINESSES - I have had the honor of marketing with designer showrooms, independent dealers, builders, manufactures, start-ups, digital sites and major retail chains like: The Home Depot, Walmart, Lowe's, Best Buy, Sears, Target, Menards, Amazon, HWI, Dick's, Bass Pro, Cabela's and Glidden.LICENSING - Working with & marketed some of the greatest global licensed brands: Eddie Bauer, Guess, Ralph Lauren, Nautica, Looney Tunes, Disney, Lenox, Ducks Unlimited and Laura Ashley.PRODUCT DEVELOPMENT - My background is experienced in all phases of product marketing and corporate collaboration : from conducting the ideation process, to consumer research, to product development, to consumer communication, to launch. I understand the value of a strategic product portfolio and generation planning.MEASUREMENT - Measure campaign effectiveness via messaging, impressions, reach, frequency, click through ratios, ROAS and consumer purchases. Measure in-store and digital effectiveness via dwell time, product interaction and impressions. CONSULTING - Creating solutions for companies via business & marketing planning, building brand equity, positioning, product need analysis, target customer development/engagement, campaign & budget development/analysis, digital, product development & portfolios.E-mail - jayfine36@gmail.com
Current workplace
Steve Fine's current company
Company context helps verify the profile and gives searchers a useful next step.
Kenmore And Brands
10 roles · 28 years
Steve Fine work experience
A career timeline built from the work history available for this profile.
Director, Brand Management - Kenmore & Diehard
Current
Nov 2022 - Present
Marketing Management Lead - Home Appliances
Responsible for marketing strategy, planning, messaging, and overall communications for Hisense homeand commercial appliances in the U.S. market. Led marketing teams in the successful development andexecution of brand and product-launch campaigns and promotions while working directly with retailersto maximize co-marketing campaigns.- Accountable for.
Feb 2021 - Sep 2022
Owner/Principal/Cmo
Consult Fine Marketing, Llc
Consult Fine Marketing was a boutique marketing service reinventing small and mid size B2B & B2C marketing performance in a changing business & digital landscape. Specializing in CPG & durables branding, trade/category marketing, digital, social, campaigns, retail, new product development and ideation facilitation. "KNOW YOUR TARGET, GET THEIR.
May 2018 - Mar 2021
Vice President Marketing & Shopper Insights
Retail Aware develops, tracks and measure in-store/shopper purchase behavior in real time through Biaas sensors and AI technology. Retail Aware acquires consumer shopping POS intelligence data via product interaction, consumer dwell time and impressions to drive corporate ROI metrics for agencies, retailers and brands. Leading marketing & business.
Dec 2019 - Nov 2020
Marketing Director
Headed full media/print & omni-channel campaigns, product launch development, marketing objectives and brand strategies for Sears Mall Stores, Hometown Stores, Appliance Showrooms, Kmart and Amazon accounts. Also engaged in trade marketing & category management activities for Kenmore, Electrolux & Frigidaire brands - Up to $3M budget.Business-critical.
2009 - 2018
~9 yrs
Marketing & Merchandising Director
Electrolux Brand U.S. Launch. National Trade Marketing for Electrolux, Kenmore and Frigidaire Brands. Focused on brand strategies, in-store communication material, product literature, custom retailer TV, public relations, trade shows, magazine publications, circulars, promotions, digital marketing, retailer web sites, social, SEO, branded in-store fixtures.
2007 - 2009
~2 yrs
Brand Director
Led Kenmore consumer marketing, including brand and product development. Directed trade marketing for Electrolux, Frigidaire and Kenmore in Sears, Hometown Stores, The Great Indoors and Kmart. Established new consumer segments & architecture of Kenmore & Kenmore Professional appliances. Created the Kenmore Pro line via consumer insights, brand positioning.
2004 - 2007
~3 yrs
Brand Director
Created strategic branding initiatives for all national, regional and specialty retailers including backyard furniture, grills, coolers, backyard island, lighting, fireplaces, parasol heaters, mosquito traps, awnings, tents, sleeping bags and lanterns. Developed & launched the Coleman BackHome brand, including a new consumer segment and positioning..
2000 - 2004
~4 yrs
Brand Manager
Imperial Home Decor Group
Developed and established Imperial's brand marketing, product development and licensing initiatives to over 10,000 Mass Retailers, Independent Dealers and Designer Showrooms. Established new consumer segments and positioning for Imperial & Imperial Fine Interiors. Brand strategy included positioning, product portfolio, compelling and consistent consumer.
1998 - 2000
~2 yrs
1 education record
Steve Fine education
-
Drake University
FAQ
Frequently asked questions about Steve Fine
Quick answers generated from the profile data available on this page.
What company does Steve Fine work for?
Steve Fine works for Kenmore and Brands.
What is Steve Fine's role at Kenmore and Brands?
Steve Fine is listed as Director, Brand Management - Kenmore and DieHard at Kenmore and Brands.
Where is Steve Fine based?
Steve Fine is based in Atlanta Metropolitan Area, United States, United States while working with Kenmore and Brands.
What companies has Steve Fine worked for?
Steve Fine has worked for Kenmore And Brands, Hisense Usa, Consult Fine Marketing, Llc, Retail Aware, and Electrolux.
How can I contact Steve Fine?
You can use AeroLeads to view verified contact signals for Steve Fine at Kenmore and Brands, including work email, phone, and LinkedIn data when available.
What schools did Steve Fine attend?
Steve Fine holds Bfa, Business And Industrial Speech Communication from Drake University.
Find 750M verified contacts
Search by job title, company, industry, location, and seniority. Export verified B2B contact data when you need it.
Start free trial