Steve Hook Email & Phone Number

Dorset

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Bournemouth

My role here (Micro Nav) has been made redundant (26/9/16):• Strategically responsible for Group marketing (Quadrant Group), following the business plans• Worked hand-in-hand with three regional sales teams (EME, LACA & APAC) tactically supporting sales targets• Successfully applied for and delivered the companies Queen’s Award for Innovation for 2016• Re-purposed business teams to maximise use of CRM, Analytics, AdWords, and integrated Email Campaigns • Responsible for restructuring the Product Branding to better suit competition challenges in the industry• Managed PR, SM and website changes for the four Group companies• Created and integrated new Sales and Marketing procedures into existing ISO9001 process

South Of England

Strategically responsible for delivering a new approach to business:Enabling Change ~ Enriching Lives ~ Environmental Sustainability ~ and Ethical Business above allWith the Group, MLE, Batchbuild and Lumotics: companies that lead in the Design and Manufacturing of complex technologically-based products and in LED lighting solutions for the super yacht industry.

Bournemouth, United Kingdom

Consulting on Marketing (International, SM, Brand, PR, Digital), Business Management and Project Management.

Responsible for content and positioning of outbound marketing activities for Aerohive products. Develop go-to-market plans through market research, competitive analysis, customer requirements and business planning and drive cross functional teams to execute product introductions tailored to my region. Working closely with other marketing teams, conceive and develop innovative marketing programs (including Social Media, Thought Leadership, and events) that drive demand acting as the lead spokesperson for the Aerohive product line.

Fordingbridge

Started well, became awesome, then got all bent out of shape.Introduced Aruba Network Wireless solution into the UK in 2003. Deployed some of the hardest, largest and high profile and prestigious wireless projects in the UK.

Santa Barbara, California Area

• Created and implemented the “First Office Application” (FOA) program, similar to PRINCE2, involving product-based project coordination between delivery teams across Ericsson Business Units• Using FOA, drove the first deployment of new IP-based Data Network products and solutions, upgrading Tier1 operators to 3G, GPRS, EDGE & UMTS networks on existing live customer networks and systems• Successfully passed several new solutions for global rollout into • Accountable for $7 Million annual budget, and the organizational management of the hardware and software teams executing program support• Directed personally, several very large-scale FOA introductions and trials to successful conclusion in Europe, South America, and South East Asia as well as the USA

Bachelor Of Science (Bsc)Hons, Engineering Business Development, 2:1

Dipm, Marketing