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Steve Hyde is a Strategic Brand Manager at New Balance. He possess expertise in retail, strategy, sales, leadership, management and 14 more skills.
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Strategic Brand ManagerNew Balance Jan 2022 - PresentBrighton, Ma, UsStrategic Brand Manager, 2022 – presentPromoted to increase market share of Fleet Feet as a strategic ‘must-win’ Key Account due to their JackRabbit acquisition. Create streamlined approaches for direct and third-party online distribution channels, creating a unique approach to each platform. Maintain strong relationships with JackRabbit buyer and merchandising teams transitioning into new roles. Ensure brand advertising on new model launches drives awareness, door count, and creates customer demand. Develop and monitor quarterly and monthly operating plans to provide transparency of product availability and sell-through rates.Support Fleet Feet’s omni approach to the marketplace through focused marketing plans across in-store (250 stores) and digital businesses. Increase market share from #4 to #1 brand at fleet feet. -
Strategic Account ManagerNew Balance Mar 2017 - Dec 2021Brighton, Ma, UsStrategic Account Manager, 2017 – 2021Promoted to develop JackRabbit as a Key Account, inheriting $2M+ revenue. Strengthened relationship between JackRabbit merchandise and executive teams through hosted education and networking events to create shared experiences for upcoming buying season. Collaborated across marketing, account services, inventory, and finance teams to monitor business plan, dollar allocation, and product delivery. Developed annual business plans with quarterly and monthly reporting to monitor sell-through, product launches and contingency plans.• Grew JackRabbit partnership by 200% to $6M+ in revenue • Curated transition from in-store to digital sales during COVID, navigating supply chain delays, establishing third-party reseller agreements. Achieved 400% growth in digital sales. -
Account ManagerNew Balance Jan 2012 - Feb 2017Brighton, Ma, UsAccount Manager, 2012 - 2017Collaborated with 30+ independent and franchise stores with $1M+ revenue across New Mexico, Southern Colorado, and West Texas. Partnered with store General Managers to work through challenges. Analyzed territory demographics, store strategies, and buying budgets, presenting findings with recommendations. Gained brand exposure and customer loyalty through strategic promotions.• Selected as a member of the Sales Rep Advisory Board providing field perspectives on progress and challenges at quarterly summits.• 2012 Prime Real Estate Award for store layout, design, and customer experience -
Sales ConsultantWilson Walls, Inc. Sep 2003 - Jan 2012Oversaw all product marketing initiatives and worked to ensure sales representatives were knowledgeable, focused and successful positioning the New Balance brand. • 2009 Fast Start Award; top apparel bookings• 2008 Territory Growth Award; top 8 Account Managers out of 100 -
Floor ManagerSangre De Cristo Mountain Works Jan 1997 - Jan 2000· Hire, Train and oversee salespeople and general operation of the sales floor. · Organize and schedule store meetings.
Steve Hyde Skills
Steve Hyde Education Details
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Skidmore CollegePhilosophy -
Harvard School Of Design, Career Discovery Program, Harvard UniversityArchitecture
Frequently Asked Questions about Steve Hyde
What company does Steve Hyde work for?
Steve Hyde works for New Balance
What is Steve Hyde's role at the current company?
Steve Hyde's current role is Strategic Brand Manager.
What is Steve Hyde's email address?
Steve Hyde's email address is st****@****mac.com
What schools did Steve Hyde attend?
Steve Hyde attended Skidmore College, Harvard School Of Design, Career Discovery Program, Harvard University.
What skills is Steve Hyde known for?
Steve Hyde has skills like Retail, Strategy, Sales, Leadership, Management, Sales Operations, Budgets, Apparel, Real Estate, Interviews, Customer Service, Microsoft Office.
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