Accountable for Sensolus US, Canada and Latin America. We're a leading provider of IoT asset tracking solutions (software platform and tracking devices) to bring visibility into supply chain and logistics flows, with focus on industrial manufacturing, environmental solutions and transportation industries.

Strategy and GTM plans for telco and fintech startups.

Teach the master's course "Digital Startups @ Global Scale", covering big tech business models (Airbnb, Uber, Amazon, Google, Meta, Microsoft etc.), AI trends and global expansion strategies.

Developed and enabled Android marketing strategy and GTM plans globally, via partnerships with OEMs, carriers, retailers and marketplaces.

Strategic partnerships and GTM plans for Google Pay, collaborating with financial institutions, merchants, telcos and regulators.

Managed Google Station (ad supported free wifi) connectivity partnerships targeting lower income consumers.

Operational leadership with full P&L accountability for Virgin Mobile Mexico, the leading digital wireless service provider competing against the world's most dominant mobile operator. Led xfn team of ~250, including sales, marketing, customer service, HR, finance and technology directors, with further responsibility for legal, regulatory and press activities.Executed a deep restructure (reducing cash outlays by 50%+) then end-to-end digital transformation. Championed a high performance, inclusive and entrepreneurial corporate culture.Built first-to-market products for heavy internet users, delivery in 3 hours, best in class website and app with innovative conversion campaigns, migrated 100% of ads online, deployed a cloud contact center and AI technologies including a chatbot, customer data platform (to differentiate treatment of web visitors), churn predictor and social listening tools.Strategic partnerships with Google, Amazon, Uber, Facebook and Twitter.Results:* online sales grew 10X higher (35% share of sales vs. 3%)* online customer service grew 3X higher (70% share of interactions vs. 25%)* active app users grew 3X higher (to ~50% of the customer base)Note: from 9/15 to 5/17, I had the same role in Lima, Peru.

Regional leadership of ~1,500 sales, marketing and customer service employees. Development and execution of GTM launch plans for consumer mobile startups targeting younger demographics, including the product portfolio, marketing campaigns, retail and distribution partners, website, app, cloud contact center and overall customer experience. Also hired the XFN leadership team, transferring day to day authority to the local CEO.

Responsible for the strategic partnership with the largest carrier partner in the US (AT&T) then promoted to do the same with the largest carrier globally (Vodafone). Led sales and marketing team across 24 countries. GTM leader to amplify global marketing campaigns via partnerships with mobile operators, including launch of Nokia Maps (in response to Google).

- Lifecycle Marketing Director (ATL)- Business Operations Director (Sao Paulo, Brazil)- Manager, Engineering (Beijing, China)