Steven Marques Email & Phone Number

Charlotte, Nc, Us

Detroit, Mi, Us

Detroit, Mi, Us

• Sponsorship lead for Charlotte FC and the Charlotte Hornets, resulting in increased brand visibility and engagement within the local Charlotte community. • Successfully negotiated and structured a comprehensive partnership with the Charlotte Hornets, which involved working closely with senior executives, marketing teams, and legal departments to ensure alignment with Ally's objectives to maximize the benefits of the partnership resulting in increased brand exposure and experiences for our employees. • Drove successful activation strategies to maximize the impact of Ally's sponsorships, including innovative campaigns to engage fans, customers, and key stakeholders.• Implemented unique promotional campaigns, exclusive events, and leveraged digital platforms to amplify our sponsorship portfolio in Charlotte, NC. • Effectively coordinated cross-functional efforts to ensure seamless execution of various initiatives, ultimately driving increased fan attendance, social media engagement, and positive sentiment towards Ally. • Fostered collaborative relationships and achieved alignment between Ally's internal teams and our sports partners. Established regular communication channels, facilitating productive meetings and aligning goals and objectives allowing us to successfully execute joint marketing campaigns, community initiatives, and customer engagement programs.

Charlotte, Nc, Us

Charlotte, Nc, Us

• Create and manage budgets by efficiently forecasting, allocating, and tracking resources to optimize results for the agency. • Secure and maintain strong partnerships with key accounts including New Balance, SOCCER.COM, World Soccer Shop, English Premier League and U.S. Soccer Foundation to ensure top-of-the-line agency services. • Identified and secured enterprising partnership with Mo Ali Heydarpour (@moalifc), a renowned social media influencer known for creating unique training drills and videos for professional athletes, and directly oversaw the production of a 20-video Instagram series and social campaign that generated 22M total views • Developed 360-degree campaign for Panini across social, digital, TV, radio, grassroots, web, and print that featured top athletes and influencers, boosting sales for their 2018 World Cup sticker album. • Spearheaded innovative grassroots marketing campaign for SOCCER.COM, bolstering brand awareness, sales, and global consistency for adidas soccer products. • Ideate and execute creative, culturally relevant brand messaging and stories for English Premier League U.S. social handles with the goal of gaining first-time brand affinity among soccer fans in the North America. • Supervised sports accounts team in managing key accounts, proactively mentored three team members in the company’s best practices, internal systems, policies, and brand guidelines, encouraging their professional growth. • Directed paid social campaign for SOCCER.COM, ensuring strategies continued to meet goals and deliver value • Managed the development of digital platforms for Telemundo and Fox sports, designed to drive viewership for the 2018 FIFA World Cup• Executed an influencer and PR strategy for PLAYR, a gps tracking device for soccer players, with the goal to raise product awareness and drive sales in the U.S. market.

Charlotte, Nc, Us

As an active member of our soccer accounts team my responsibilities include:•Acting as a liaison with internal and external teams to ensure delivery of services for key accounts such as New Balance, Soccer.com, World Soccer Shop, English Premier League, U.S. Soccer Foundation, Makita, etc.•Leading and overseeing social media planning and management to ensure our content and strategies were meeting our client's goals and delivering value.•Developing digital campaigns designed to authentically engage with consumers.•Researching and developing editorial calendars for soccer content.•Coordinating with internal teams in the development and distribution of brand creative.•Assist in preparing pitches for new business leads and prospective clients•Leading, coordinating and executing national grassroots initiatives in over 20 cities at events including youth soccer camps, MLS events, International friendlies, etc. for brands including New Balance, Soccer.com, adidas, Major League Soccer, FMF, etc.•Recruiting and managing interns and brand ambassadors for execution of long and short term campaigns.Knowledgeable Skills and Experiences:•Experience managing teams of 5+ people and larger cross discipline teams of 30+•A good understanding of project management and delivery of strategic brand management initiatives •Ability to collaborate effectively with teams at all levels of a project with the proven ability to surpass expectations•Experience working with multiple brands on projects ranging from digital marketing to grassroots•Demonstrated ability to recruit, manage and collaborate with key individuals in the photo and video landscape •Agile and confident communication skills with ability to effectively interact with clients in all levels of business •Experience managing the design, development and construction of multiple marketing campaigns•Experience in production management

Charlotte, Nc, Us

Execute Company's Social Media Marketing Strategy, Responsibilities include:•Manage several Social Media accounts Facebook, Linkedin, Google +, Instagram etc.•Support colleagues with latest industry trends by creating weekly insights for both Social Media and Soccer•Coordinate promotional graphics for Social Media channelsAccount Manager for Soccer Confidential, a website covering all soccer-gear related news for young soccer players in the United States. Responsibilities include:•Generate compelling original content related to soccer jerseys, cleats and more gear•Coordinate and manage all freelancers' contributions•Assign deadlines and distribute weekly tasks •Create and manage a spreadsheet according to daily content releases for future analytics•Work with editorial team to define, build, and launch new content initiatives•Write, edit & upload all of the day-to-day content featured on the site

Hillsborough, Nc, Us

•1 of 5 Domestic interns recruited for the summer 2013 trainee program.•Proudly brought in $650k in retail sales over 8 events. •Successfully pulled off a Sizing Night season, which serviced 55+ SOCCER.COM’s partners.•Executed a strategic consumer conversion strategy and tournament support initiative for top SOCCER.COM affiliate soccer clubs.